Marketing strategy for big companies should be placed on offer and discounts, and in what are the advantages and disadvantages of this trend.
Today, big companies allocate healthy amount for advertisement and marketing to attract customers by offering them huge discount and offers. There are certain advantages and disadvantages of this methodology. This essay will discuss more about this process in detail with relevant examples.
Firstly, big companies have enough balance to offer attractive offers and huge discount. So, it helps them to clear their stocks, generate revenues and create huge customer base. Apart from that, in specific time of the year, for example in festival seasons, buyers have more capacity so companies take advantage of this period by offering them great discount with lower profit margin. For instance, in India, new telecom operator Relience Jio offered free service to all its subscribers for six months to build strong customer base. Hence, offers and discounts are the vital tool to attract customers.
On the other side, sometimes it creates negative effect on customer's mind. Many customers believe that companies clear their outdated and defective stocks through offers and discounts. Thus, it harms company's reputation and creates adverse effect on selling of other products of the company. For instance, some of the companies offer huge discount at all time which makes everyone in doubt about the real price and quality of product. Hence, in some cases, discount and other offers can lower down reputation of product.
In conclusion, big companies should focus on the product quality instead of attracting customers through other ways as customer satisfaction is the key of success in real world.
Grammar and spelling errors:
Line 5, column 307, Rule ID: SOME_OF_THE[1]
Message: Simply use 'some'.
Suggestion: some
... products of the company. For instance, some of the companies offer huge discount at all ti...
^^^^^^^^^^^
Transition Words or Phrases used:
first, firstly, hence, if, so, thus, apart from, for example, for instance, in conclusion, in some cases
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 3.0 10.5418719212 28% => More to be verbs wanted.
Auxiliary verbs: 3.0 6.10837438424 49% => OK
Conjunction : 11.0 8.36945812808 131% => OK
Relative clauses : 3.0 5.94088669951 50% => More relative clauses wanted.
Pronoun: 15.0 20.9802955665 71% => OK
Preposition: 39.0 31.9359605911 122% => OK
Nominalization: 8.0 5.75862068966 139% => OK
Performance on vocabulary words:
No of characters: 1355.0 1207.87684729 112% => OK
No of words: 250.0 242.827586207 103% => OK
Chars per words: 5.42 5.00649968141 108% => OK
Fourth root words length: 3.97635364384 3.92707691288 101% => OK
Word Length SD: 2.560003125 2.71678728327 94% => OK
Unique words: 149.0 139.433497537 107% => OK
Unique words percentage: 0.596 0.580463131201 103% => OK
syllable_count: 416.7 379.143842365 110% => OK
avg_syllables_per_word: 1.7 1.57093596059 108% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.6157635468 65% => OK
Interrogative: 0.0 0.325123152709 0% => OK
Article: 0.0 1.56157635468 0% => OK
Subordination: 0.0 1.71428571429 0% => More adverbial clause wanted.
Conjunction: 0.0 0.931034482759 0% => OK
Preposition: 6.0 3.65517241379 164% => OK
Performance on sentences:
How many sentences: 14.0 12.6551724138 111% => OK
Sentence length: 17.0 20.5024630542 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 41.5815525228 50.4703680194 82% => OK
Chars per sentence: 96.7857142857 104.977214359 92% => OK
Words per sentence: 17.8571428571 20.9669160288 85% => OK
Discourse Markers: 7.42857142857 7.25397266985 102% => OK
Paragraphs: 4.0 4.12807881773 97% => OK
Language errors: 1.0 5.33497536946 19% => OK
Sentences with positive sentiment : 8.0 6.9802955665 115% => OK
Sentences with negative sentiment : 5.0 2.75862068966 181% => OK
Sentences with neutral sentiment: 1.0 2.91625615764 34% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.263771406547 0.242375264174 109% => OK
Sentence topic coherence: 0.0964144371203 0.0925447433944 104% => OK
Sentence topic coherence SD: 0.0660372068325 0.071462118173 92% => OK
Paragraph topic coherence: 0.167597745837 0.151781067708 110% => OK
Paragraph topic coherence SD: 0.0691358015494 0.0609392437508 113% => OK
Essay readability:
automated_readability_index: 13.0 12.6369458128 103% => OK
flesch_reading_ease: 45.76 53.1260098522 86% => OK
smog_index: 3.1 6.54236453202 47% => Smog_index is low.
flesch_kincaid_grade: 11.1 10.9458128079 101% => OK
coleman_liau_index: 13.86 11.5310837438 120% => OK
dale_chall_readability_score: 8.9 8.32886699507 107% => OK
difficult_words: 70.0 55.0591133005 127% => OK
linsear_write_formula: 8.0 9.94827586207 80% => OK
gunning_fog: 8.8 10.3980295567 85% => OK
text_standard: 9.0 10.5123152709 86% => OK
What are above readability scores?
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Rates: 77.7777777778 out of 100
Scores by essay e-grader: 70.0 Out of 90
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.