The following is a memorandum from the business manager of a television station."Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the comp

Essay topics:

The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have just cancelled their contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level."

The author has promulgated that reduction in time for showing weather and local news has attributed towards the cancellation of adverising contracts and complaints from the viewers. The author has stated this based on several premises like, cancellation of advertisation contracts, viewer complaints regarding the coverage of weather and local news. However, the author has made several assumptions that undermines the argument.

The author has proclaimed that the advertising contracts associated with the late night news program were cancelled during the time period when more focus was given towards national news. But the author blindly assumes that the advertising agents canceled their contracts because less coverage was given to local and weather news. This may not necessarily be true. The advertising agents may have cancelled their contracts for various other reasons like most people don't like to watch late night news, the content of news channel might be poor or inaccurate resulting in fewer amount of viewers. However if the author can provide proof for his assumptions then the premise can be strengthened.

Also the author also claims that decrease of show time for weather and local news was the reason for the complaints received by the user. This need not be true. The complaints from the viewers can also be relating to the accuracy of content of weather and local news channel and more importantly the sample set of viewers who have posted a complaint need not reflect the entire mindset of all the viewers who watch the news channel. Anyhow if the author is successfull in proving that the mindset of all viwers are simlar through any possible survey then the premise can be supported.

Furthermore the author states that future cancellation of contracts of advertising agency can be avoided. This thought is riddled with flaws because if the author doesnot provide any evidence that advertising agency issued their contracts initially because of the coverage of local and weather news by the channel. Also the author also does not provide any information whether the number of advertising contracts increased when the coverage of weather and local news were higher than the current level. If the author is able to provide evidences like advertising contracts history associated with the news channel for late night news program supporting his belief then the argument can be supported.

Finally if the author is able to provide suitable evidences for all his assumptions that led to his existing premises then the premises can be strengthened and the prime argument made by the author can be bolstered.

Votes
Average: 6.6 (1 vote)
Essay Categories

Comments

Grammar and spelling errors:
Line 3, column 467, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
... various other reasons like most people dont like to watch late night news, the cont...
^^^^
Line 3, column 597, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
...e resulting in fewer amount of viewers. However if the author can provide proof for his...
^^^^^^^
Line 5, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...hen the premise can be strengthened. Also the author also claims that decrease of...
^^^^
Line 7, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Furthermore,
...y then the premise can be supported. Furthermore the author states that future cancellat...
^^^^^^^^^^^
Line 7, column 316, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
... local and weather news by the channel. Also the author also does not provide any in...
^^^^
Line 9, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Finally,
... then the argument can be supported. Finally if the author is able to provide suitab...
^^^^^^^

Transition Words or Phrases used:
also, but, finally, furthermore, however, if, may, regarding, so, then

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 13.0 13.6137724551 95% => OK
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 42.0 55.5748502994 76% => OK
Nominalization: 10.0 16.3942115768 61% => OK

Performance on vocabulary words:
No of characters: 2217.0 2260.96107784 98% => OK
No of words: 423.0 441.139720559 96% => OK
Chars per words: 5.24113475177 5.12650576532 102% => OK
Fourth root words length: 4.53508145475 4.56307096286 99% => OK
Word Length SD: 2.6562364132 2.78398813304 95% => OK
Unique words: 170.0 204.123752495 83% => More unique words wanted.
Unique words percentage: 0.401891252955 0.468620217663 86% => More unique words wanted or less content wanted.
syllable_count: 678.6 705.55239521 96% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Interrogative: 0.0 0.471057884232 0% => OK
Article: 7.0 8.76447105788 80% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 17.0 19.7664670659 86% => OK
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 66.3625879512 57.8364921388 115% => OK
Chars per sentence: 130.411764706 119.503703932 109% => OK
Words per sentence: 24.8823529412 23.324526521 107% => OK
Discourse Markers: 4.11764705882 5.70786347227 72% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 5.0 8.20758483034 61% => OK
Sentences with negative sentiment : 10.0 6.88822355289 145% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.231253544379 0.218282227539 106% => OK
Sentence topic coherence: 0.0945709378797 0.0743258471296 127% => OK
Sentence topic coherence SD: 0.0835010622666 0.0701772020484 119% => OK
Paragraph topic coherence: 0.145582508153 0.128457276422 113% => OK
Paragraph topic coherence SD: 0.0810188758555 0.0628817314937 129% => OK

Essay readability:
automated_readability_index: 15.7 14.3799401198 109% => OK
flesch_reading_ease: 47.12 48.3550499002 97% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 12.7 12.197005988 104% => OK
coleman_liau_index: 13.41 12.5979740519 106% => OK
dale_chall_readability_score: 8.3 8.32208582834 100% => OK
difficult_words: 93.0 98.500998004 94% => OK
linsear_write_formula: 12.0 12.3882235529 97% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?

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Rates: 66.0 out of 100
Scores by essay e-grader: 4 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.