For a successful company, selling products depends more on company’s reputation or it depends more on if they provide discount and free offers. To what extent do you agree or disagree?
The effect of strategy for big companies be placed on offer discounts and the impact on their reputation, which was always debatable, has now become more controversial. The substantial influence of it has sparked the controversy over the potential effect of this trend on companies over the years. It can be agreed offer and discounts has a great impact on company’s reputation, however, it has some drawbacks. This essay will elaborate how offers and discounts help sell more products and how it can affect loyal clients, and this it will lead to a logical conclusion.
At the outset, there are numerous reasons why companies should offer discounts on products, but the most conspicuous one stems from the fact that it attracts a great number of consumers, which it increases the number of sales, companies make more profit and develops their reputation. As an example, studies by Monash University reveal that sales increase the number of sales in 30%. Sales and discounts, thus, play a vital role to increase company’s sales and the number of clients, therefore, build a better reputation.
However, it has some drawbacks and some people believe that discounts are not beneficial for companies and the reasons are that loyal clients tend to believe that the product quality decreased due to sales and discounts, therefore, it is bad for a company reputation. As an example, studies by Monash University reveal that Apple had a decrease of 10% in sales after Christmas sales. Sales and discounts, hence, can be harmful to company’s reputation.
In conclusion, the effect of offering discounts has a great impact on company’s reputation, however, there some drawbacks that should not be overlooked.
Transition Words or Phrases used:
but, hence, however, look, so, therefore, thus, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 10.5418719212 85% => OK
Auxiliary verbs: 7.0 6.10837438424 115% => OK
Conjunction : 13.0 8.36945812808 155% => OK
Relative clauses : 9.0 5.94088669951 151% => OK
Pronoun: 21.0 20.9802955665 100% => OK
Preposition: 30.0 31.9359605911 94% => OK
Nominalization: 8.0 5.75862068966 139% => OK
Performance on vocabulary words:
No of characters: 1452.0 1207.87684729 120% => OK
No of words: 277.0 242.827586207 114% => OK
Chars per words: 5.24187725632 5.00649968141 105% => OK
Fourth root words length: 4.07962216107 3.92707691288 104% => OK
Word Length SD: 2.98375833459 2.71678728327 110% => OK
Unique words: 130.0 139.433497537 93% => More unique words wanted.
Unique words percentage: 0.469314079422 0.580463131201 81% => More unique words wanted or less content wanted.
syllable_count: 436.5 379.143842365 115% => OK
avg_syllables_per_word: 1.6 1.57093596059 102% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.6157635468 108% => OK
Article: 3.0 1.56157635468 192% => OK
Subordination: 2.0 1.71428571429 117% => OK
Conjunction: 2.0 0.931034482759 215% => Less conjunction wanted as sentence beginning.
Preposition: 2.0 3.65517241379 55% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 11.0 12.6551724138 87% => OK
Sentence length: 25.0 20.5024630542 122% => The Avg. Sentence Length is relatively long.
Sentence length SD: 62.8467899599 50.4703680194 125% => OK
Chars per sentence: 132.0 104.977214359 126% => OK
Words per sentence: 25.1818181818 20.9669160288 120% => OK
Discourse Markers: 5.54545454545 7.25397266985 76% => OK
Paragraphs: 4.0 4.12807881773 97% => OK
Language errors: 0.0 5.33497536946 0% => OK
Sentences with positive sentiment : 7.0 6.9802955665 100% => OK
Sentences with negative sentiment : 2.0 2.75862068966 72% => OK
Sentences with neutral sentiment: 2.0 2.91625615764 69% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.164686408084 0.242375264174 68% => OK
Sentence topic coherence: 0.0708813381328 0.0925447433944 77% => OK
Sentence topic coherence SD: 0.0439123235944 0.071462118173 61% => OK
Paragraph topic coherence: 0.10702835957 0.151781067708 71% => OK
Paragraph topic coherence SD: 0.0363955042323 0.0609392437508 60% => OK
Essay readability:
automated_readability_index: 15.8 12.6369458128 125% => OK
flesch_reading_ease: 46.1 53.1260098522 87% => OK
smog_index: 8.8 6.54236453202 135% => OK
flesch_kincaid_grade: 13.0 10.9458128079 119% => OK
coleman_liau_index: 13.41 11.5310837438 116% => OK
dale_chall_readability_score: 8.41 8.32886699507 101% => OK
difficult_words: 62.0 55.0591133005 113% => OK
linsear_write_formula: 11.5 9.94827586207 116% => OK
gunning_fog: 12.0 10.3980295567 115% => OK
text_standard: 12.0 10.5123152709 114% => OK
What are above readability scores?
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Rates: 72.2222222222 out of 100
Scores by essay e-grader: 65.0 Out of 90
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.