Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewer were concerned with our station’s coverage of weather and local news. In addition, local business that used to advertise during our late-night news program have just cancelled their advertising contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to tis formal level.
The report states that the complains have been regarding the lack of focus on local news and the loss of contract with the local business advertisers. At the first look, it does appear that the channel is suffering due to the changes it opted to make. Although, a meticulous analysis of such claims needs to be done before taking any such step.
It is commonly said that the word NEWS has been derived from the 1st letters of each directions i.e. North, South, East and West. News is a medium through which people open up to the world.
The late night shows including the national news might be less popular with the viewers for many reasons. Such as, the format of the show not being catchy enough, or the anchors not being entertaining enough. If these are the reasons, changing the content will not have much effect on viewer.
The complains which are mentioned about, do not show the statics of the complainers. It might be coming from a minority population after-all. The commercials that are being taken down could be a result of many different reasons such as, shut down of local business or opting a different medium of advertisement. Also, there is no way of knowing if the media house actually got better nation level contracts or more profitable contracts than before.
This change has been made over a year now. People tend to dislike changes at the moment. This report does not starter the time in which the complains were received.
There is no doubt that the local viewers are more effected by local news than nation. In such a case, the media house could divide time slots effectively incorporating local and national news and weather reports in the late night.
During times like parliamentary elections, it is necessary to show national news as it will directly or indirectly effect the local population. So showing national news is inevitable. The media house can heed to the report by changing to=he format, making it more interesting and divining time slots. If the TRP of a show is on rise, advertises automatically follow in.
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- Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewer were concerned with our station’s coverage of weath 23
- People who make decisions based on emotion and justify those decisions with logic afterwards are poor decision makers. 50
- Furniture Depot employed our internet advertising company to help. Since then its sales increased by 10% over last year's totals. Furniture Depot's success demonstrates how using our internet services can increase your profitability. 63
- The desire of corporations to maximize profits creates conflict with the general welfare of the nation at large 58
Comments
Essay evaluation report
samples:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
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Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 356 350
No. of Characters: 1652 1500
No. of Different Words: 190 200
Fourth Root of Number of Words: 4.344 4.7
Average Word Length: 4.64 4.6
Word Length SD: 2.468 2.4
No. of Words greater than 5 chars: 104 100
No. of Words greater than 6 chars: 71 80
No. of Words greater than 7 chars: 50 40
No. of Words greater than 8 chars: 32 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 16.952 21.0
Sentence Length SD: 6.222 7.5
Use of Discourse Markers (%): 0.429 0.12
Sentence-Text Coherence: 0.27 0.35
Sentence-Para Coherence: 0.572 0.50
Sentence-Sentence Coherence: 0.036 0.07
Number of Paragraphs: 7 5
Grammar and spelling errors:
Line 1, column 253, Rule ID: SENTENCE_FRAGMENT[1]
Message: “Although” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...ng due to the changes it opted to make. Although, a meticulous analysis of such claims n...
^^^^^^^^
Line 4, column 206, Rule ID: NUMEROUS_DIFFERENT[1]
Message: Use simply 'many'.
Suggestion: many
...e being taken down could be a result of many different reasons such as, shut down of local bus...
^^^^^^^^^^^^^^
Line 7, column 242, Rule ID: HE_VERB_AGR[1]
Message: The pronoun 'he' must be used with a third-person verb: 'formats'.
Suggestion: formats
...an heed to the report by changing to=he format, making it more interesting and divinin...
^^^^^^
Transition Words or Phrases used:
actually, also, first, if, look, regarding, so, no doubt, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 19.6327345309 117% => OK
Auxiliary verbs: 7.0 12.9520958084 54% => OK
Conjunction : 9.0 11.1786427146 81% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 17.0 28.8173652695 59% => OK
Preposition: 46.0 55.5748502994 83% => OK
Nominalization: 3.0 16.3942115768 18% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1702.0 2260.96107784 75% => OK
No of words: 355.0 441.139720559 80% => More content wanted.
Chars per words: 4.79436619718 5.12650576532 94% => OK
Fourth root words length: 4.34067318298 4.56307096286 95% => OK
Word Length SD: 2.53631587829 2.78398813304 91% => OK
Unique words: 191.0 204.123752495 94% => More unique words wanted.
Unique words percentage: 0.538028169014 0.468620217663 115% => OK
syllable_count: 519.3 705.55239521 74% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 16.0 22.8473053892 70% => The Avg. Sentence Length is relatively short.
Sentence length SD: 37.4091189 57.8364921388 65% => OK
Chars per sentence: 81.0476190476 119.503703932 68% => OK
Words per sentence: 16.9047619048 23.324526521 72% => OK
Discourse Markers: 3.09523809524 5.70786347227 54% => More transition words/phrases wanted.
Paragraphs: 7.0 5.15768463074 136% => Less paragraphs wanted.
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 5.0 8.20758483034 61% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 9.0 4.67664670659 192% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.262441098044 0.218282227539 120% => OK
Sentence topic coherence: 0.0790546867646 0.0743258471296 106% => OK
Sentence topic coherence SD: 0.0800710808052 0.0701772020484 114% => OK
Paragraph topic coherence: 0.133740213845 0.128457276422 104% => OK
Paragraph topic coherence SD: 0.0766335757975 0.0628817314937 122% => OK
Essay readability:
automated_readability_index: 9.6 14.3799401198 67% => Automated_readability_index is low.
flesch_reading_ease: 63.7 48.3550499002 132% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 8.4 12.197005988 69% => OK
coleman_liau_index: 10.21 12.5979740519 81% => OK
dale_chall_readability_score: 7.9 8.32208582834 95% => OK
difficult_words: 78.0 98.500998004 79% => More difficult words wanted.
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 8.4 11.1389221557 75% => OK
text_standard: 8.0 11.9071856287 67% => The average readability is low. Need to imporve the language.
What are above readability scores?
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Maximum six paragraphs wanted.
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.