The memorandum presented by the business manager of a television station states that since the station is losing its advertising revenue and its viewers due to the less time that they devote for weather and local news with respect to the national news during their late-night news program, they should restore the time devoted for the former to its previous level. There argument presented by the manager does seem sound but the memorandum is missing certain statistics and contains unstated assumptions which need to be evaluated before any decision regarding the issue can be taken.
The first part of the argument claims that they are receving complaints from viewers concerning their station's coverage of weather and local news which is directly resulting in loss in viewership at the local level but there is no direct correlation stated in the argument with the complaints and the loss sustained. Before taking any decision, the station needs to confirm that the complaints are actually resulting in lesser number of local people watching their late nights program. If they find that they are losing their local viewers, the argument raised in the memorandum remains validated.
Secondly, the longer time period that they have assigned for national news maybe attracting more viewers at the national level which might be equal or superceding the loss that they are sustaining in local viewership. In such a case, if the recommendation is followed, it would actually become counterproductive to the target that the memorandum is trying to achieve in terms of attracting more viewers to the program. Also, the station should verify that there is no other way to attract more local viewers than the one recommended by the business manager. If they do found some other away, again it would be more beneficial for them if they don't follow the manager's recommendation.
Furthermore, it is implied in the argument that the local businesses are cancelling their advertising contracts due to the fact that the station's late-night news program is losing local viewers but the memorandum has not provided any statistic substantiating that claim. It may be the case that they are losing contracts because the local business market is done. It may also be the case that the profit that they will make from contracts with advertisers on the national level may be more than enough to counteract the loss that they are incurring to due to the cancellation of advertising contracts from local businesses. If either of the cases is found to be true, it greatly weakens the argument. Otherwise, it would be better for the station to follow the recommedation stated in the memorandum.
I do agree that the memorandum does make many fair points. It may entirey be true that the loss they are incurring both in terms of advertising contracts and in local viewership may have been caused by the reduced time period devoted for weather and local news. But there are certain assumptions and unverified claims made in the recommendation that makes it less reliable and before taking any decision, it would be better for the studio to ponder more over the points stated above.
- A nation should require all of its students to study the same national curriculum until they enter college. 66
- The following is a memorandum from the business manager of a television station."Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaint 49
- The best way to teach is to praise positive actions and ignore negative ones. 62
Essay evaluation report
Sentence: The first part of the argument claims that they are receving complaints from viewers concerning their station's coverage of weather and local news which is directly resulting in loss in viewership at the local level but there is no direct correlation stated in the argument with the complaints and the loss sustained.
Error: receving Suggestion: receiving
Sentence: Secondly, the longer time period that they have assigned for national news maybe attracting more viewers at the national level which might be equal or superceding the loss that they are sustaining in local viewership.
Error: superceding Suggestion: superseding
Sentence: Otherwise, it would be better for the station to follow the recommedation stated in the memorandum.
Error: recommedation Suggestion: recommendation
Sentence: It may entirey be true that the loss they are incurring both in terms of advertising contracts and in local viewership may have been caused by the reduced time period devoted for weather and local news.
Error: entirey Suggestion: entire
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samples 1:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
samples 2:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
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Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 4 2
No. of Sentences: 17 15
No. of Words: 524 350
No. of Characters: 2603 1500
No. of Different Words: 205 200
Fourth Root of Number of Words: 4.784 4.7
Average Word Length: 4.968 4.6
Word Length SD: 2.692 2.4
No. of Words greater than 5 chars: 181 100
No. of Words greater than 6 chars: 135 80
No. of Words greater than 7 chars: 95 40
No. of Words greater than 8 chars: 65 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 30.824 21.0
Sentence Length SD: 13.527 7.5
Use of Discourse Markers (%): 0.882 0.12
Sentence-Text Coherence: 0.373 0.35
Sentence-Para Coherence: 0.577 0.50
Sentence-Sentence Coherence: 0.101 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 644, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...uld be more beneficial for them if they dont follow the managers recommendation. ...
^^^^
Line 5, column 660, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'managers'' or 'manager's'?
Suggestion: managers'; manager's
...ficial for them if they dont follow the managers recommendation. Furthermore, it is i...
^^^^^^^^
Transition Words or Phrases used:
actually, also, but, first, furthermore, if, may, regarding, second, secondly, so, with respect to
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 32.0 19.6327345309 163% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 14.0 11.1786427146 125% => OK
Relative clauses : 22.0 13.6137724551 162% => OK
Pronoun: 52.0 28.8173652695 180% => Less pronouns wanted
Preposition: 59.0 55.5748502994 106% => OK
Nominalization: 17.0 16.3942115768 104% => OK
Performance on vocabulary words:
No of characters: 2645.0 2260.96107784 117% => OK
No of words: 523.0 441.139720559 119% => OK
Chars per words: 5.05736137667 5.12650576532 99% => OK
Fourth root words length: 4.78217453174 4.56307096286 105% => OK
Word Length SD: 2.73411464028 2.78398813304 98% => OK
Unique words: 212.0 204.123752495 104% => OK
Unique words percentage: 0.405353728489 0.468620217663 86% => More unique words wanted or less content wanted.
syllable_count: 815.4 705.55239521 116% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 10.0 4.96107784431 202% => Less pronouns wanted as sentence beginning.
Article: 6.0 8.76447105788 68% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 17.0 19.7664670659 86% => OK
Sentence length: 30.0 22.8473053892 131% => The Avg. Sentence Length is relatively long.
Sentence length SD: 84.5458864784 57.8364921388 146% => OK
Chars per sentence: 155.588235294 119.503703932 130% => OK
Words per sentence: 30.7647058824 23.324526521 132% => OK
Discourse Markers: 5.76470588235 5.70786347227 101% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 0.0 4.67664670659 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.293140441082 0.218282227539 134% => OK
Sentence topic coherence: 0.0999266745962 0.0743258471296 134% => OK
Sentence topic coherence SD: 0.0988214574854 0.0701772020484 141% => OK
Paragraph topic coherence: 0.191173862794 0.128457276422 149% => OK
Paragraph topic coherence SD: 0.0788317991388 0.0628817314937 125% => OK
Essay readability:
automated_readability_index: 17.8 14.3799401198 124% => OK
flesch_reading_ease: 41.03 48.3550499002 85% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 15.0 12.197005988 123% => OK
coleman_liau_index: 12.66 12.5979740519 100% => OK
dale_chall_readability_score: 8.26 8.32208582834 99% => OK
difficult_words: 104.0 98.500998004 106% => OK
linsear_write_formula: 18.5 12.3882235529 149% => OK
gunning_fog: 14.0 11.1389221557 126% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.