Some people think that the only way to have success in business is to have a unique product. What factors do you think influence the success of a company?
Throughout the course of time, the world of business has been facing the classic dilemma over whether coming up with an original product concept is the sole key to success. This essay, however, believes there are other factors at play. Not only does reputation play a more important role in growing an enterprise, but developing a unique product seems far-fetched nowadays.
As for the role of reputation, there are advantages which business establishments can make use of. If a customer purchases an Apple product, for example, and find that its performance is exactly identical to how the product was marketed, he will place his trust in Apple. On the other hand, a customer who owns a Samsung Galaxy Note 7 and was barred from boarding his flight might lose his trust in the brand even though Samsung is quite a creative company. In order for Samsung to bounce back in the market, efforts should not be put in generating more innovative ideas, but rather compensations to the customer to regain their trust.
In terms of product uniqueness, this is indeed a beneficial element in commercial corporations, but not the decisive one. Competitors will be attracted to successful products and will do whatever it takes to gain ownership of such products. Firstly, bigger corporations with larger capital will try to make an acquisition through takeover attempts or merger proposals. In the case where these options failed, the corporations may even boldly imitate the selling product. This seems to be the case nowadays. Every time a phone is added new features like face recognition and fingerprint sensors, for instance, competing brands will soon add those features to their own products, and sometimes even make it better.
In conclusion, the success of a business depends on lots of components. From personal observations, a company without reliability will fail no matter how innovative its products are.
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Transition Words or Phrases used:
but, first, firstly, however, if, may, so, as for, for example, for instance, in conclusion, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 10.0 7.85571142285 127% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 4.0 7.30460921844 55% => More relative clauses wanted.
Pronoun: 16.0 24.0651302605 66% => OK
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 7.0 8.3376753507 84% => OK
Performance on vocabulary words:
No of characters: 1612.0 1615.20841683 100% => OK
No of words: 312.0 315.596192385 99% => OK
Chars per words: 5.16666666667 5.12529762239 101% => OK
Fourth root words length: 4.20279927342 4.20363070211 100% => OK
Word Length SD: 2.86350537814 2.80592935109 102% => OK
Unique words: 201.0 176.041082164 114% => OK
Unique words percentage: 0.644230769231 0.561755894193 115% => OK
syllable_count: 504.9 506.74238477 100% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 5.0 2.52805611222 198% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 5.0 0.809619238477 618% => Less conjunction wanted as sentence beginning.
Preposition: 7.0 4.76152304609 147% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 47.4924087501 49.4020404114 96% => OK
Chars per sentence: 107.466666667 106.682146367 101% => OK
Words per sentence: 20.8 20.7667163134 100% => OK
Discourse Markers: 7.33333333333 7.06120827912 104% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.126035174386 0.244688304435 52% => OK
Sentence topic coherence: 0.0441733925867 0.084324248473 52% => OK
Sentence topic coherence SD: 0.0440160743378 0.0667982634062 66% => OK
Paragraph topic coherence: 0.0862222272499 0.151304729494 57% => OK
Paragraph topic coherence SD: 0.0425343302059 0.056905535591 75% => OK
Essay readability:
automated_readability_index: 13.3 13.0946893788 102% => OK
flesch_reading_ease: 51.18 50.2224549098 102% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 12.71 12.4159519038 102% => OK
dale_chall_readability_score: 9.18 8.58950901804 107% => OK
difficult_words: 90.0 78.4519038076 115% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 10.0 10.7795591182 93% => OK
What are above readability scores?
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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.