TPO 34 Task 4
Task4 You will now read a short passage. You will have 45-50 Seconds to read and then listen to a talk on the same topic. You will then be asked a question about them. Assume you are in a real IBT test, after you hear the question, you will have 30 seconds to prepare your response and 60 seconds to speak.
Reading The Familiarity Principle
People tend to develop a preference for things they have previously encountered, things they are familiar with. Social psychologists refer to this tendency as the familiarity principle.Given a choice between two similar items, one they have experienced before and another that is new, most people will choose the familiar item. This principle operates even when people are not conscious of their previous experience with an item. Once people have been exposed to an item – even if they do not recall having been exposed to it – they will tend to prefer that item over other items to which they have not been previously exposed.
Listening
Question Explain how the experiment described by the professor illustrates the familiarity principle.
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