In the argument, the advertising director of the Super Screen Movie Production Company concludes that, by increasing their budget and by incresing their advertising, they will be able to reach a larger audience. The author comes to this conclusion by reviewing their marketing department's "recent" report. This recommendation might be true, however, before the argument can be validated, the following three unwarrented assumptions must be answered by the author.
First of all, is the "recent" report from the marketing department of the Super Screen Movie Production Company is accurate? It is possible that the person who was assigned to keep a track of the number of people attending the movies produced by the Super Screen, didn't do it in a proper or efficient manner. It is also possible that while creating the report, some miscalculation occured. If the above two scenarios are true, then the author's assumption is weakened.
Second of all, is the the percentage of positive reviews last year, is representative of the current year or the future years? Perhaps last year, the movies produced by the Super Screen movies were actually of a very good quality as compared to their other movies. It also might be possible that, the percentage increase in the positive reviews might be very small. If this percent increase was very small, as stated above, then this assumption hampers the author's conclusion.
Finally, the author assumes that the movies produced by them are not very successful because of the public's lack of awareness and because of the quality of the movies produced by them. It might be possible that, the Super Screen movies are not able to convey a proper message to the audience. It is also possible, that the movie uses some jargon, due to which most of the public is not able to grasp the concept which the movie is trying to show. If the above stated assumptions are true, then it weakens the authors recommendation.
To conclude, the author's assumption might eventually prove true, if the author is able to answer the above stated questions.
e-rater score report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 4 2
No. of Spelling Errors: 4 2
No. of Sentences: 16 15
No. of Words: 346 350
No. of Characters: 1684 1500
No. of Different Words: 150 200
Fourth Root of Number of Words: 4.313 4.7
Average Word Length: 4.867 4.6
Word Length SD: 2.67 2.4
No. of Words greater than 5 chars: 125 100
No. of Words greater than 6 chars: 85 80
No. of Words greater than 7 chars: 65 40
No. of Words greater than 8 chars: 35 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.625 21.0
Sentence Length SD: 7.524 7.5
Use of Discourse Markers (%): 0.75 0.12
Sentence-Text Coherence: 0.358 0.35
Sentence-Para Coherence: 0.571 0.50
Sentence-Sentence Coherence: 0.092 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 21, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...d by the author. First of all, is the 'recent' report from the marke...
^^
Line 3, column 276, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: didn't
...he movies produced by the Super Screen, didnt do it in a proper or efficient manner. ...
^^^^^
Line 3, column 448, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
... above two scenarios are true, then the authors assumption is weakened. Second of al...
^^^^^^^
Line 5, column 19, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: the
...ption is weakened. Second of all, is the the percentage of positive reviews last yea...
^^^^^^^
Line 5, column 19, Rule ID: DT_DT[1]
Message: Maybe you need to remove one determiner so that only 'the' or 'the' is left.
Suggestion: the; the
...ption is weakened. Second of all, is the the percentage of positive reviews last yea...
^^^^^^^
Line 5, column 458, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...above, then this assumption hampers the authors conclusion. Finally, the author assu...
^^^^^^^
Line 7, column 510, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...sumptions are true, then it weakens the authors recommendation. To conclude, the aut...
^^^^^^^
Line 9, column 18, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...ors recommendation. To conclude, the authors assumption might eventually prove true,...
^^^^^^^
Transition Words or Phrases used:
actually, also, finally, first, however, if, second, so, then, while, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 25.0 19.6327345309 127% => OK
Auxiliary verbs: 8.0 12.9520958084 62% => OK
Conjunction : 4.0 11.1786427146 36% => More conjunction wanted.
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 25.0 28.8173652695 87% => OK
Preposition: 42.0 55.5748502994 76% => OK
Nominalization: 13.0 16.3942115768 79% => OK
Performance on vocabulary words:
No of characters: 1758.0 2260.96107784 78% => OK
No of words: 345.0 441.139720559 78% => More content wanted.
Chars per words: 5.09565217391 5.12650576532 99% => OK
Fourth root words length: 4.3097767484 4.56307096286 94% => OK
Word Length SD: 2.89435348283 2.78398813304 104% => OK
Unique words: 156.0 204.123752495 76% => More unique words wanted.
Unique words percentage: 0.452173913043 0.468620217663 96% => OK
syllable_count: 543.6 705.55239521 77% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 4.96107784431 161% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 38.3715389319 57.8364921388 66% => OK
Chars per sentence: 109.875 119.503703932 92% => OK
Words per sentence: 21.5625 23.324526521 92% => OK
Discourse Markers: 5.125 5.70786347227 90% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 8.0 5.25449101796 152% => OK
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.248327574425 0.218282227539 114% => OK
Sentence topic coherence: 0.082837452039 0.0743258471296 111% => OK
Sentence topic coherence SD: 0.0947061100354 0.0701772020484 135% => OK
Paragraph topic coherence: 0.135206735098 0.128457276422 105% => OK
Paragraph topic coherence SD: 0.0981917081269 0.0628817314937 156% => OK
Essay readability:
automated_readability_index: 13.4 14.3799401198 93% => Automated_readability_index is low.
flesch_reading_ease: 50.16 48.3550499002 104% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 12.3 12.5979740519 98% => OK
dale_chall_readability_score: 8.16 8.32208582834 98% => OK
difficult_words: 76.0 98.500998004 77% => More difficult words wanted.
linsear_write_formula: 11.5 12.3882235529 93% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.