The author concludes that the television station should restore time alotted to the weather and local news because of advertising contracts cancellation and the increase in complaints received from viewers regarding weather and local news coverage. The argument has been developed on many unwarranted assumptions which makes the argument to fall apart.
Primarily, the author has stated that late-night news program has reduced its weather and local news over the past year and viewers complaints has increased during this time. The argument did not provide any other details about its usual weather and local news reports, whether they telecast weather reports on mornings, whether they cover local news at other times of a day or they repeat the these news at any other time in a day. In addition, we don't know much about the popularity level of that particular television station and its viewers range. If it is a local regional television station, then it is crucial for them to devote time for local news rather than covering national news. On the other hand, a national or international television station should dedicate much time towards worldwide events. Therefore, it is vital to address these details to asses the author's statement about telecasting weather and local news.
Furthermore, the author has expressed his or her concern about the canceled advertising contracts from local businesses. Losing local businesses advertising contract is bad for a television station, but, knowing whether it is the only source of their advertisements is important as well. If this is not the local station, then they may be other national advertising clients. In addition to that, if it is a popular channel, losing local advertisements would not affect the station's revenue in large scale. As stated previously, since we don't know whether the television station is national or local channel and also there is not much clarity on the other sources of advertisements, we can't decide that retrieving weather and local news time will attract or hold the advertisement revenues.
Finally, there is no concrete reasons provided for the advertisement cancellations. What if the local businesses are not running well in that province and they cancelled their advertisements because of their low revenues? What are the total advertising contracts the station had and what fraction of the contracts they lost? Had these informations provided along with the argument, the author could have made the claim robust.
I can concede that what the author has presented is potentially a good idea, but still there is not enough evidences to support the argument. And we can not accept or reject the decision until we address the concerns that have discussed above.
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Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 19 15
No. of Words: 444 350
No. of Characters: 2270 1500
No. of Different Words: 204 200
Fourth Root of Number of Words: 4.59 4.7
Average Word Length: 5.113 4.6
Word Length SD: 2.762 2.4
No. of Words greater than 5 chars: 162 100
No. of Words greater than 6 chars: 138 80
No. of Words greater than 7 chars: 86 40
No. of Words greater than 8 chars: 55 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 23.368 21.0
Sentence Length SD: 9.804 7.5
Use of Discourse Markers (%): 0.684 0.12
Sentence-Text Coherence: 0.345 0.35
Sentence-Para Coherence: 0.557 0.50
Sentence-Sentence Coherence: 0.147 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 395, Rule ID: THIS_NNS[2]
Message: Did you mean 'this news' or 'these newses'?
Suggestion: this news; these newses
...other times of a day or they repeat the these news at any other time in a day. In addition...
^^^^^^^^^^
Line 3, column 450, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...ny other time in a day. In addition, we dont know much about the popularity level of...
^^^^
Line 3, column 872, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...l to address these details to asses the authors statement about telecasting weather and...
^^^^^^^
Line 5, column 474, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
...cal advertisements would not affect the stations revenue in large scale. As stated previ...
^^^^^^^^
Line 5, column 538, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...e scale. As stated previously, since we dont know whether the television station is ...
^^^^
Line 5, column 686, Rule ID: CANT[1]
Message: Did you mean 'can't' or 'cannot'?
Suggestion: can't; cannot
...the other sources of advertisements, we cant decide that retrieving weather and loca...
^^^^
Transition Words or Phrases used:
also, but, finally, furthermore, if, may, regarding, so, still, then, therefore, well, in addition, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 8.0 12.9520958084 62% => OK
Conjunction : 20.0 11.1786427146 179% => OK
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 39.0 28.8173652695 135% => Less pronouns wanted
Preposition: 39.0 55.5748502994 70% => OK
Nominalization: 20.0 16.3942115768 122% => OK
Performance on vocabulary words:
No of characters: 2319.0 2260.96107784 103% => OK
No of words: 442.0 441.139720559 100% => OK
Chars per words: 5.24660633484 5.12650576532 102% => OK
Fourth root words length: 4.58517132086 4.56307096286 100% => OK
Word Length SD: 2.81054580241 2.78398813304 101% => OK
Unique words: 209.0 204.123752495 102% => OK
Unique words percentage: 0.472850678733 0.468620217663 101% => OK
syllable_count: 717.3 705.55239521 102% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Article: 7.0 8.76447105788 80% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 19.0 19.7664670659 96% => OK
Sentence length: 23.0 22.8473053892 101% => OK
Sentence length SD: 56.8232424843 57.8364921388 98% => OK
Chars per sentence: 122.052631579 119.503703932 102% => OK
Words per sentence: 23.2631578947 23.324526521 100% => OK
Discourse Markers: 6.15789473684 5.70786347227 108% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.33388021139 0.218282227539 153% => OK
Sentence topic coherence: 0.107303626875 0.0743258471296 144% => OK
Sentence topic coherence SD: 0.121055277903 0.0701772020484 172% => OK
Paragraph topic coherence: 0.169850030775 0.128457276422 132% => OK
Paragraph topic coherence SD: 0.148490063975 0.0628817314937 236% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 14.9 14.3799401198 104% => OK
flesch_reading_ease: 48.13 48.3550499002 100% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 12.3 12.197005988 101% => OK
coleman_liau_index: 13.47 12.5979740519 107% => OK
dale_chall_readability_score: 8.56 8.32208582834 103% => OK
difficult_words: 106.0 98.500998004 108% => OK
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 11.2 11.1389221557 101% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.