The following is taken from a memo from the advertising director of the Super Screen Movie Production Company.
“According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising.”
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
The author's argument that fewer people attented the Super Screen-produced moview than any other year, because of the leack of awareness in the public that movies of good quality is avialable seems plausible at first glance. However, the author's argument lies on the assumption which lack substential evidentary support and lack clear defination of various terms.
The primary issue lies in the premises that the fewer people attented the Super Screen-production movie than any other year, albeit the increase in the positive review of the movie. This is because the contents of these movies are not reaching to the public. He fails to critiqued the sitution, this can be because of myriad of other factors like weather, place, timing, month of the year, and much more. Let's say, the fewer people this year is bacuse the Super Screen-produvtion was held at the remote location this year and reaching to this place is not that easy or there might be many other possible reasons. If author had mentioned any of these factors, it would have strengthed his arugemnt.
In addition, the author lacks in explaining the clear link between the awareness in public about the good quality of movies and what Super Screen movies have actually done in order to reach more public about the positive review. His argument can be strengthed if he mention what are the possible steps the Super Screen had taken so far in oder to reach general public to aware the people about the positive review of the movies.
However, it is not to say his entire argument is baseless, he do have mention some convincing premises that despite of increase in the positive revies people are not attending the Super Screen-produced movie, albeit his reasoning for this is not very strong.
In sum, the author's irrational argumant that the decrease in the people this year is due to the lack of awareness in people that the good qualities of movies is avilable. If the author wants to strengthen his argumeny he need to largely reconstruct his argument, fix the flaws in the premises and clearly remove all the assumption which he has made, in order to convince advertising director of the Super Screen Movie Production Company to allocate greater share of its budget next year.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2020-01-06 | Sumaiya Mila | 50 | view |
| 2020-01-06 | Shams Tarek | 46 | view |
| 2020-01-02 | jamaya8 | 66 | view |
| 2019-12-26 | Yongrok_Jeong | 49 | view |
| 2019-12-10 | Opak Pulu | 16 | view |
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Grammar and spelling errors:
Line 1, column 5, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
The authors argument that fewer people attented the...
^^^^^^^
Line 1, column 238, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...plausible at first glance. However, the authors argument lies on the assumption which l...
^^^^^^^
Line 3, column 406, Rule ID: LETS_LET[1]
Message: Did you mean 'Let's'?
Suggestion: Let's
...ming, month of the year, and much more. Lets say, the fewer people this year is bacu...
^^^^
Line 5, column 267, Rule ID: HE_VERB_AGR[1]
Message: The pronoun 'he' must be used with a third-person verb: 'mentions'.
Suggestion: mentions
...w. His argument can be strengthed if he mention what are the possible steps the Super S...
^^^^^^^
Line 5, column 354, Rule ID: GENERAL_XX[1]
Message: Use simply 'public'.
Suggestion: public
...creen had taken so far in oder to reach general public to aware the people about the positive ...
^^^^^^^^^^^^^^
Line 5, column 430, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...bout the positive review of the movies. However, it is not to say his entire arg...
^^^^^
Line 7, column 63, Rule ID: HE_VERB_AGR[1]
Message: The pronoun 'he' must be used with a third-person verb: 'does'.
Suggestion: does
...say his entire argument is baseless, he do have mention some convincing premises t...
^^
Transition Words or Phrases used:
actually, first, however, if, so, then, in addition
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 5.0 12.9520958084 39% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 30.0 28.8173652695 104% => OK
Preposition: 52.0 55.5748502994 94% => OK
Nominalization: 16.0 16.3942115768 98% => OK
Performance on vocabulary words:
No of characters: 1873.0 2260.96107784 83% => OK
No of words: 380.0 441.139720559 86% => More content wanted.
Chars per words: 4.92894736842 5.12650576532 96% => OK
Fourth root words length: 4.41515443553 4.56307096286 97% => OK
Word Length SD: 2.59561077415 2.78398813304 93% => OK
Unique words: 175.0 204.123752495 86% => More unique words wanted.
Unique words percentage: 0.460526315789 0.468620217663 98% => OK
syllable_count: 583.2 705.55239521 83% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 12.0 19.7664670659 61% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 31.0 22.8473053892 136% => The Avg. Sentence Length is relatively long.
Sentence length SD: 66.2022888997 57.8364921388 114% => OK
Chars per sentence: 156.083333333 119.503703932 131% => OK
Words per sentence: 31.6666666667 23.324526521 136% => OK
Discourse Markers: 4.25 5.70786347227 74% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 7.0 5.25449101796 133% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.236695275673 0.218282227539 108% => OK
Sentence topic coherence: 0.100607695253 0.0743258471296 135% => OK
Sentence topic coherence SD: 0.0703927027511 0.0701772020484 100% => OK
Paragraph topic coherence: 0.145696110521 0.128457276422 113% => OK
Paragraph topic coherence SD: 0.0238418042083 0.0628817314937 38% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 17.6 14.3799401198 122% => OK
flesch_reading_ease: 48.47 48.3550499002 100% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 14.2 12.197005988 116% => OK
coleman_liau_index: 11.91 12.5979740519 95% => OK
dale_chall_readability_score: 8.33 8.32208582834 100% => OK
difficult_words: 76.0 98.500998004 77% => More difficult words wanted.
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 14.4 11.1389221557 129% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.