The author has claimed that opening a store of Nature's Way in Plainsville will prove to be very successful. He has given some reasons to support his claim which seems convincing enough. But as one goes through the lines thoroughly, he can easily find that the author's claims are based on various unwarranted pieces of evidence and vague terminologies. This makes the statement made by the author hard to believe.
Firstly the author claims that Nature's Way franchises tend to be most profitable in areas where the residents lead healthy lives. Residents leading healthy lives is a subjective matter. It depends on how one perceives as healthy, so it varies among person to person. On what grounds was Plainsville decided to be a town of health enthusiasts would have helped. Also, information regarding the number of franchises that were successful after opening, along with the lifestyle of the people living in those towns would have helped to solidify the argument more profusely.
Then the author vaguely claims that the merchants of Plainsville report all-time high sales of running shoes and exercise clothing, to support his argument. Reports like these can be fabricated by the merchants to further their cause as no detailed information, like previous sales record vs current sales, are not provided. Also, buying health equipments doesn't prove that the people of the town are more health-conscious than before. It may also mean that the health products are being exported in a greater quantity. Thus basing the argument on such a claim is a weak attempt by the author.
Another claim that the author has based his argument upon is that the local health clubs have more members than ever, and the weight training and aerobics classes are always full. We have no knowledge of the number of health clubs or weight training and aerobics classes in Plainsville. Also, how many members were before and by how much has it changed recently? The change might even actually be insignificant. There may also be a case that some other health clubs and classes may have shut down to lead to such an influx of members in existing clubs and classes. Many details are left unspecified by the author which could actually have strengthened his argument.
It is easy to agree that Plainsville seems like a town with health-conscious citizens, and that a Nature's Way outlet may profit there. But accepting it on just vague assumptions and no proof will be a mistake. The author has made a weak argument by not providing any facts or past instances to support his claim. Opening an outlet in this town can prove to be a huge burden to the company, and may even lead to irrecoverable loss. Thus, further reports and informations are required before one should go further with this plan.
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Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 25 15
No. of Words: 470 350
No. of Characters: 2268 1500
No. of Different Words: 227 200
Fourth Root of Number of Words: 4.656 4.7
Average Word Length: 4.826 4.6
Word Length SD: 2.603 2.4
No. of Words greater than 5 chars: 161 100
No. of Words greater than 6 chars: 113 80
No. of Words greater than 7 chars: 72 40
No. of Words greater than 8 chars: 41 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.8 21.0
Sentence Length SD: 6.717 7.5
Use of Discourse Markers (%): 0.64 0.12
Sentence-Text Coherence: 0.283 0.35
Sentence-Para Coherence: 0.482 0.50
Sentence-Sentence Coherence: 0.088 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 357, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...rovided. Also, buying health equipments doesnt prove that the people of the town are m...
^^^^^^
Transition Words or Phrases used:
actually, also, but, first, firstly, if, may, regarding, so, then, thus
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 19.6327345309 117% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 16.0 11.1786427146 143% => OK
Relative clauses : 15.0 13.6137724551 110% => OK
Pronoun: 32.0 28.8173652695 111% => OK
Preposition: 61.0 55.5748502994 110% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 2318.0 2260.96107784 103% => OK
No of words: 469.0 441.139720559 106% => OK
Chars per words: 4.94243070362 5.12650576532 96% => OK
Fourth root words length: 4.65364457471 4.56307096286 102% => OK
Word Length SD: 2.66984166548 2.78398813304 96% => OK
Unique words: 232.0 204.123752495 114% => OK
Unique words percentage: 0.494669509595 0.468620217663 106% => OK
syllable_count: 705.6 705.55239521 100% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 5.0 1.67365269461 299% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 25.0 19.7664670659 126% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 41.0635410066 57.8364921388 71% => OK
Chars per sentence: 92.72 119.503703932 78% => OK
Words per sentence: 18.76 23.324526521 80% => OK
Discourse Markers: 2.84 5.70786347227 50% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 1.0 5.25449101796 19% => OK
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.229252367736 0.218282227539 105% => OK
Sentence topic coherence: 0.066123274574 0.0743258471296 89% => OK
Sentence topic coherence SD: 0.0885255617423 0.0701772020484 126% => OK
Paragraph topic coherence: 0.130830617366 0.128457276422 102% => OK
Paragraph topic coherence SD: 0.0404279031445 0.0628817314937 64% => OK
Essay readability:
automated_readability_index: 11.2 14.3799401198 78% => Automated_readability_index is low.
flesch_reading_ease: 61.67 48.3550499002 128% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.1 12.197005988 75% => OK
coleman_liau_index: 11.37 12.5979740519 90% => OK
dale_chall_readability_score: 8.23 8.32208582834 99% => OK
difficult_words: 110.0 98.500998004 112% => OK
linsear_write_formula: 8.0 12.3882235529 65% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.