(THIS IS AN UNEDITED ESSAY AND HAS BEEN TYPED IN 30 MIN .I WOULD LIKE YOU ALL TO SCORE THIS ESSAY ON A SCALE 1 TO 6 AND PLEASE COMMENT )The following was used as part of an internet advertising company's appeal to businesses: Furniture Depot employed our

This argument presented here by the author has lot of flaws and holes.He presents a weak demonstration to depict that usage of internet increases the profitability.At some point he may infer to the fact that through internet advertising a particular company has increased its demand and annual turnover.

By taking the first assumption that there has been 10% increase in the profit goes boneless because the survey which does this graph of the number of buyers for a product may be a corrupt survey system and the number of people buying that product may be from a particular class of people who has access to internet.This 10% increase in profit could have been attributed by all the mediums of advertising and the other fact IS that the people who have access to internet may be very less.The survey does not indicate the kind of survey they carried on.It may not be a survey based on type of intimations through which product was introduced to them and due to that particular ad only they bought the product.

Here he has drawn a conclusion that the internet alone is responsible for increase in its profit.But there may be other reasons the company might have improved the quality of the product over many years and now they are able able to sell the product as they are the best and at the same time they might have entered into a new type of advertising through internet in this 21st century.So this tells that only internet cannot be the sole purpose for this turnover of profit.

The furniture depot when they have advertise through internet would be aware of the various mediums for advertising like paper,t.v. ads or though weekly editions and through personal interactions with the consumers.This in totality would have added to the 10% increase in their profits.So we cannot agree that only internet helped them to sell the furniture.This furniture company might be 1 or 2 yrs old and so they were not able to produce more products within six or 9 months to cater to the desires of the consumer .So when the products in this case the furniture when manufactured within 1 and a half yrs were in a position to get the products to the consumer without any delay.For this to happen they would have advertised though all the mediums which summed up to 10%increase in profit.

So,to conclude that the increase in profit may be because of the quality of the product and the time they entered into the mainstream to sell within schedule could be the reason of its turnover and not crediting only to the internet ads as the sole reason for its sky rocketing profit or turnover.