Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think consumers are influenced by advertisements? What measures can be taken to protect them?
In recent years, with the rapid development of technology and telecommunication, people receive information from marketing propaganda in numerous forms. I believe that in modern life, there is an intimate relationship between advertisement and people, the advertisement has a profound impact on the public and it requires authority and media need to have relevant measures to protect consumers from negative influences.
On the one hand, advertising companies affected directly to the target audience. Firstly, companies willing to provide and practice false image to gain higher revenue. In addition, in order to create brand awareness, companies tend to exaggerate the quality of products and even if the most companies which slash the prices of product to promote their products. Secondly, the advertisement might attract many children who are swayed by advertisement. For example, commercial advertising on prime time television describes the variety of product, as the result, children put pressure on parents to buy items impulsively regardless of items are good for the children. Children are susceptible to advertising.
Therefore, the strict measure should be taken to defend buyers from the adverse effect of commercials. It is most necessary for consumer protection agencies to be established and government must impose regulations on the advertising industry. Moreover, legal authorities have to give the solution to fine heavily behavior lacking personality. The mass media take account for reducing the negative influence of advertising. The consumer could choose the most suitable and reliable goods with the trust of the provider if companies show advertisement selectively.
In conclusion, I would argue that the negative effects commercial should be banned in the future and that people can only be protected from harms with interference from government and social media.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-05-30 | drsnn | 61 | view |
| 2019-03-23 | jay2041998 | 87 | view |
| 2018-11-25 | Tan0295 | 73 | view |
| 2018-11-01 | vishal sachdeva | 78 | view |
| 2018-10-26 | Kira Kira | 89 | view |
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Transition Words or Phrases used:
first, firstly, if, moreover, second, secondly, so, therefore, for example, in addition, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 10.0 10.4138276553 96% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 8.0 24.0651302605 33% => OK
Preposition: 44.0 41.998997996 105% => OK
Nominalization: 16.0 8.3376753507 192% => OK
Performance on vocabulary words:
No of characters: 1616.0 1615.20841683 100% => OK
No of words: 283.0 315.596192385 90% => More content wanted.
Chars per words: 5.71024734982 5.12529762239 111% => OK
Fourth root words length: 4.10153676581 4.20363070211 98% => OK
Word Length SD: 3.15823976176 2.80592935109 113% => OK
Unique words: 177.0 176.041082164 101% => OK
Unique words percentage: 0.625441696113 0.561755894193 111% => OK
syllable_count: 513.0 506.74238477 101% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Interrogative: 0.0 0.384769539078 0% => OK
Article: 5.0 2.52805611222 198% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 61.5771044782 49.4020404114 125% => OK
Chars per sentence: 115.428571429 106.682146367 108% => OK
Words per sentence: 20.2142857143 20.7667163134 97% => OK
Discourse Markers: 7.28571428571 7.06120827912 103% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 7.0 8.67935871743 81% => OK
Sentences with negative sentiment : 6.0 3.9879759519 150% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.241258735868 0.244688304435 99% => OK
Sentence topic coherence: 0.0733965773479 0.084324248473 87% => OK
Sentence topic coherence SD: 0.0663434583309 0.0667982634062 99% => OK
Paragraph topic coherence: 0.150601090801 0.151304729494 100% => OK
Paragraph topic coherence SD: 0.060836105918 0.056905535591 107% => OK
Essay readability:
automated_readability_index: 15.6 13.0946893788 119% => OK
flesch_reading_ease: 34.26 50.2224549098 68% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.5 11.3001002004 119% => OK
coleman_liau_index: 15.84 12.4159519038 128% => OK
dale_chall_readability_score: 10.1 8.58950901804 118% => OK
difficult_words: 98.0 78.4519038076 125% => OK
linsear_write_formula: 12.5 9.78957915832 128% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 16.0 10.7795591182 148% => OK
What are above readability scores?
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Rates: 67.4157303371 out of 100
Scores by essay e-grader: 6.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.