Nowadays consumers are faced with the advertisements from competitive companies. To what extent do you agree that consumers are influenced by advertisements? What measures should be taken to protect them?
Individuals are significantly influenced by a variety of advertisements due to the consumerism society, and I agree with this situation and argue that it leads to negative impacts on consumers. In my opinion, the problem can be tackled by introducing a number of measures.
Consumers are bombarded with advertisements every day, which negatively influences their sense of values. Firstly, it is evident that numerous advertisements mislead customers to make wrong decisions. This is an influential fact that competitive companies provide different appealing promotions or discounts for consumers, thus they being impulsive to purchase unnecessary products without further consideration. In addition, individuals usually spend a large amount of money on unworthy goods owing to deceptive advertising. For instance, statistics from Taiwan’s government show that the motivation for Taiwanese people to purchase luxury goods is because of celebrity endorsement instead of trusting functions of goods.
Indeed, these problems can be solved once the government introduces strict policies. It can start with the regulation of the context of advertisements. The authorities can establish punishments such as penalty, punitive tax, or prohibition of selling products for these companies delivering misleading advertisements. Secondly, advertising companies are required to have clarification of product statements by utilising product labels. For example, health supplements are not allowed to be advertised by celebrities in Taiwan but asked to identify ingredients in them. In other words, customers are not easily swayed by the advertising.
In conclusion, although there are negative impacts on customers who receive advertisements in their daily lives, I believe that these problems can be addressed by implementing effective solutions.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2018-06-25 | danieltseng06 | 84 | view |
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... by introducing a number of measures. Consumers are bombarded with advertiseme...
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...stead of trusting functions of goods. Indeed, these problems can be solved onc...
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... not easily swayed by the advertising. In conclusion, although there are negati...
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Transition Words or Phrases used:
but, first, firstly, if, second, secondly, so, thus, for example, for instance, in addition, in conclusion, such as, in my opinion, in other words
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 5.0 10.4138276553 48% => More conjunction wanted.
Relative clauses : 7.0 7.30460921844 96% => OK
Pronoun: 20.0 24.0651302605 83% => OK
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 11.0 8.3376753507 132% => OK
Performance on vocabulary words:
No of characters: 1587.0 1615.20841683 98% => OK
No of words: 262.0 315.596192385 83% => More content wanted.
Chars per words: 6.0572519084 5.12529762239 118% => OK
Fourth root words length: 4.02323427807 4.20363070211 96% => OK
Word Length SD: 3.43477733714 2.80592935109 122% => OK
Unique words: 170.0 176.041082164 97% => OK
Unique words percentage: 0.648854961832 0.561755894193 116% => OK
syllable_count: 500.4 506.74238477 99% => OK
avg_syllables_per_word: 1.9 1.60771543086 118% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 2.0 0.809619238477 247% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 18.0 20.2975951904 89% => OK
Sentence length SD: 51.0286534154 49.4020404114 103% => OK
Chars per sentence: 113.357142857 106.682146367 106% => OK
Words per sentence: 18.7142857143 20.7667163134 90% => OK
Discourse Markers: 10.4285714286 7.06120827912 148% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 3.0 5.01903807615 60% => OK
Sentences with positive sentiment : 3.0 8.67935871743 35% => More positive sentences wanted.
Sentences with negative sentiment : 8.0 3.9879759519 201% => Less negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.17132855272 0.244688304435 70% => OK
Sentence topic coherence: 0.0566912015876 0.084324248473 67% => OK
Sentence topic coherence SD: 0.0542970477838 0.0667982634062 81% => OK
Paragraph topic coherence: 0.101928349401 0.151304729494 67% => OK
Paragraph topic coherence SD: 0.0252092988918 0.056905535591 44% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 16.5 13.0946893788 126% => OK
flesch_reading_ease: 27.83 50.2224549098 55% => Flesch_reading_ease is low.
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.9 11.3001002004 123% => OK
coleman_liau_index: 17.87 12.4159519038 144% => OK
dale_chall_readability_score: 10.44 8.58950901804 122% => OK
difficult_words: 98.0 78.4519038076 125% => OK
linsear_write_formula: 12.5 9.78957915832 128% => OK
gunning_fog: 9.2 10.1190380762 91% => OK
text_standard: 13.0 10.7795591182 121% => OK
What are above readability scores?
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Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.