Nowadays, the advertising business is an important activity that is primordial in our economy. There are two schools of thoughts, while one argued that advertising is a way to encourage the consumer society, others have the opinion that it is a practice that shows people how they can develop their lives through new products and technologies. I totally agree with the first point of view because it is a fact that advertising just promote the production of useless goods and through this our environment it is in danger.
To begin with, there are a positive opinion that claims that this diffusion of new products and technologies is a form to improve people’s life. Nowadays most of the population have better lives and advertising has an important role in the spread of how to acquire this appliances. A good illustration of this is how people are able to communicate among them faster and safe; additionally all this improvement has minimized the household tasks among families. In short, advertising it is an effective way to reach new technologies to people, bringing them a better quality life.
On the contrary, advertising through mass media is an effective way to maintain the current economic system. This situation has created an uncontrolled system of consumption that is based on disposable things. For instance, the current model is generating a huge environmental problem related with plastics in the sea, menacing directly sea-life and threatening fresh water to human consumption. Thus, this trend of advertising promoting massive shopping of a diverse variety of objects it has a negative impact in our environment.
To conclude, advertising can have a positive impact on people, allowing them to obtain modern advances to have more comfort. However, the uncontrolled production and promotion of goods are creating a dangerous scenery that currently is threatening our environment.
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Grammar and spelling errors:
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Message: Possible typo: you repeated a whitespace
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Nowadays, the advertising business is an...
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Message: Possible typo: you repeated a whitespace
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...his our environment it is in danger. To begin with, there are a positive opin...
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Message: Did you mean 'these'?
Suggestion: these
...nt role in the spread of how to acquire this appliances. A good illustration of this...
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Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
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...ringing them a better quality life. On the contrary, advertising through mas...
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Line 5, column 194, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
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...d system of consumption that is based on disposable things. For instance, the cur...
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Line 5, column 483, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
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...massive shopping of a diverse variety of objects it has a negative impact in our ...
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Message: Possible typo: you repeated a whitespace
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... negative impact in our environment. To conclude, advertising can have a pos...
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Message: Possible typo: you repeated a whitespace
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...t in our environment. To conclude, advertising can have a positive impact o...
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Transition Words or Phrases used:
first, however, if, so, thus, while, for instance, in short, on the contrary, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 13.1623246493 129% => OK
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 9.0 7.30460921844 123% => OK
Pronoun: 31.0 24.0651302605 129% => Less pronouns wanted
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 13.0 8.3376753507 156% => OK
Performance on vocabulary words:
No of characters: 1611.0 1615.20841683 100% => OK
No of words: 304.0 315.596192385 96% => OK
Chars per words: 5.29934210526 5.12529762239 103% => OK
Fourth root words length: 4.17559525986 4.20363070211 99% => OK
Word Length SD: 3.08885432407 2.80592935109 110% => OK
Unique words: 161.0 176.041082164 91% => More unique words wanted.
Unique words percentage: 0.529605263158 0.561755894193 94% => More unique words wanted or less content wanted.
syllable_count: 509.4 506.74238477 101% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 23.0 20.2975951904 113% => OK
Sentence length SD: 40.668525841 49.4020404114 82% => OK
Chars per sentence: 123.923076923 106.682146367 116% => OK
Words per sentence: 23.3846153846 20.7667163134 113% => OK
Discourse Markers: 7.0 7.06120827912 99% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 8.0 5.01903807615 159% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.156742979644 0.244688304435 64% => OK
Sentence topic coherence: 0.0598626886404 0.084324248473 71% => OK
Sentence topic coherence SD: 0.0362426884955 0.0667982634062 54% => OK
Paragraph topic coherence: 0.0990096885962 0.151304729494 65% => OK
Paragraph topic coherence SD: 0.0478560323746 0.056905535591 84% => OK
Essay readability:
automated_readability_index: 15.2 13.0946893788 116% => OK
flesch_reading_ease: 39.67 50.2224549098 79% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.4 11.3001002004 119% => OK
coleman_liau_index: 13.76 12.4159519038 111% => OK
dale_chall_readability_score: 9.3 8.58950901804 108% => OK
difficult_words: 87.0 78.4519038076 111% => OK
linsear_write_formula: 14.5 9.78957915832 148% => OK
gunning_fog: 11.2 10.1190380762 111% => OK
text_standard: 15.0 10.7795591182 139% => OK
What are above readability scores?
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Rates: 56.1797752809 out of 100
Scores by essay e-grader: 5.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.