Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?
Most of the household items starting from toothbrush to washing powder used by us are one or in other way being influenced by the advertisements we came across in our day to day life. I strongly believe that most of the consumer brands nowadays started to exploit consumers using carefully crafted marketing tactics.
As technology improves our way of communication too take different dimension, whether it be a mobile usage or excessive time browsing in the internet. Advertisers across the world have clearly understood this phenomenon of human behavior and started to push advertisement in the medium we most spent our time. This pattern has been used by leading consumer brands to create an awareness amongst the users about their range of products, they spent millions of dollars in advertising than in fact focusing on other aspects such as health and quality.
Other factor determine the buying pattern of the customers is the way the advertisement being portrayed into, for example if a working mother uses a certain milk powder from a popular brand then all the working mothers out there watching those ad play without their consciousness get the feeling that they too need to buy this product. This also being influenced by their peer groups who in turn purchase items based on what has been shown in the ad.
An important element being missed by the users who are influenced by the adverts is health, once it shown in the advert most of the people casually buy that articular stuff and use without giving a due consideration on the ingredients being used, sometime those may not be suitable for some people but are being ignored due to these push ads.
In conclusion, I note that coming across advertisements are inevitable in this modern world, however, I suggest that general public need to do their own homework beforehand being influenced by this trendy advertising when they make their next purchasing decisions.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-06-03 | harisvohra | 61 | view |
| 2019-05-20 | hari.kumar222 | 89 | view |
| 2019-05-06 | Arun revanth | 73 | view |
| 2019-05-06 | Arun revanth | 56 | view |
| 2019-01-18 | RRam | 84 | view |
Grammar and spelling errors:
Line 3, column 49, Rule ID: TOO_TO[1]
Message: Did you mean 'to take'?
Suggestion: to take
...ology improves our way of communication too take different dimension, whether it be a mo...
^^^^^^^^
Line 5, column 239, Rule ID: THIS_NNS[2]
Message: Did you mean 'this ad' or 'those ads'?
Suggestion: this ad; those ads
... the working mothers out there watching those ad play without their consciousness get th...
^^^^^^^^
Line 9, column 118, Rule ID: GENERAL_XX[1]
Message: Use simply 'public'.
Suggestion: public
...s modern world, however, I suggest that general public need to do their own homework beforehan...
^^^^^^^^^^^^^^
Transition Words or Phrases used:
also, but, however, if, may, so, then, for example, in conclusion, in fact, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 13.1623246493 129% => OK
Auxiliary verbs: 3.0 7.85571142285 38% => OK
Conjunction : 6.0 10.4138276553 58% => More conjunction wanted.
Relative clauses : 8.0 7.30460921844 110% => OK
Pronoun: 33.0 24.0651302605 137% => Less pronouns wanted
Preposition: 47.0 41.998997996 112% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1619.0 1615.20841683 100% => OK
No of words: 322.0 315.596192385 102% => OK
Chars per words: 5.02795031056 5.12529762239 98% => OK
Fourth root words length: 4.23607819155 4.20363070211 101% => OK
Word Length SD: 2.74645328944 2.80592935109 98% => OK
Unique words: 191.0 176.041082164 108% => OK
Unique words percentage: 0.593167701863 0.561755894193 106% => OK
syllable_count: 495.0 506.74238477 98% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 1.0 4.76152304609 21% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 9.0 16.0721442886 56% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 35.0 20.2975951904 172% => The Avg. Sentence Length is relatively long.
Sentence length SD: 80.9711120564 49.4020404114 164% => OK
Chars per sentence: 179.888888889 106.682146367 169% => OK
Words per sentence: 35.7777777778 20.7667163134 172% => OK
Discourse Markers: 9.22222222222 7.06120827912 131% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 3.0 5.01903807615 60% => OK
Sentences with positive sentiment : 5.0 8.67935871743 58% => More positive sentences wanted.
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.096010227569 0.244688304435 39% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0440108381175 0.084324248473 52% => OK
Sentence topic coherence SD: 0.031784784334 0.0667982634062 48% => Sentences are similar to each other.
Paragraph topic coherence: 0.057677232649 0.151304729494 38% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0329515681068 0.056905535591 58% => OK
Essay readability:
automated_readability_index: 20.2 13.0946893788 154% => OK
flesch_reading_ease: 44.41 50.2224549098 88% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 15.8 11.3001002004 140% => OK
coleman_liau_index: 12.49 12.4159519038 101% => OK
dale_chall_readability_score: 9.54 8.58950901804 111% => OK
difficult_words: 85.0 78.4519038076 108% => OK
linsear_write_formula: 14.5 9.78957915832 148% => OK
gunning_fog: 16.0 10.1190380762 158% => OK
text_standard: 16.0 10.7795591182 148% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.