Nowadays, with our society witnessing the unprecedented accumulation of material affluence, people are granted the chance to buy whatever they want. Whenever the motivation for making a purchase decision is discussed, a general controversy arises. Some people advocate that the masses buy a product just because others have already possessed it. However, I hardly concur with this assertion, and what I believe can be substantiated as follows.
In the first place, people buy living necessities owing to their material needs. For goods like groceries, the main reason for buying them is to meet our basic needs, and since there is a huge disparity between people’s living standards, most people will not purchase something that is far beyond their financial ability. People even will cut down their expenditures on daily products to buy more products they want. For example, most undergraduates only possess less than 2000 RMB for monthly living expenses. Most students prefer to buy food, fruits, and clothes in cheaper stores and shopping malls instead of following fashion trends. In this way, they can save a huge scale of money and utilize the money to purchase useful books in order to improve their academic performance in university.
In addition, people also purchase goods to meet their emotional needs. To illustrate, some adults still buy toys designed for children and regard them as friends; they can embrace the toys to relieve the stress caused by living and earning money after a whole day of working. Some people prefer to buy CDs of their favorite idols. Maybe their idols are not outstanding or renowned at all, but they still render their support to the idols owing to the happiness brought by smiles and euphonious songs. It is investigated that the purchase choice of products is significantly associated with modern people's personal emotional needs. Enduring too much pressure, people are more emotionally traumatic than previous generations and they have some unique needs. Buying products that meet their unique emotional needs is one of the effective strategies to make themselves rejuvenate.
Admittedly, some people maintain that keeping pace with others when shopping is a good idea since you will always possess what is prevailing and readily sidestep common shopping pitfalls. It is reasonable that goods bought by numerous people have better quality and can satisfy most people's needs. Besides, it is also more convenient for us since making personalized decisions will definitely cost us a lot of time and energy. However, the fact that many people purchase what others possess does not mean most people give top priority to the popularity of that product without considering their factual needs when making the final decision.
In a nutshell, the reason that products satisfy people’s basic and mental needs should be put emphasis. All people have the right to buy whatever they want, and following others may not be the optimal choice.
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Grammar and spelling errors:
Line 3, column 28, Rule ID: BUY_VBG[1]
Message: Did you mean 'by'?
Suggestion: by
... follows. In the first place, people buy living necessities owing to their mater...
^^^
Line 5, column 502, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...brought by smiles and euphonious songs. It is investigated that the purchase cho...
^^
Transition Words or Phrases used:
also, besides, but, first, however, if, may, so, still, for example, in addition, in the first place
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 15.1003584229 113% => OK
Auxiliary verbs: 10.0 9.8082437276 102% => OK
Conjunction : 16.0 13.8261648746 116% => OK
Relative clauses : 11.0 11.0286738351 100% => OK
Pronoun: 42.0 43.0788530466 97% => OK
Preposition: 51.0 52.1666666667 98% => OK
Nominalization: 6.0 8.0752688172 74% => OK
Performance on vocabulary words:
No of characters: 2511.0 1977.66487455 127% => OK
No of words: 477.0 407.700716846 117% => OK
Chars per words: 5.2641509434 4.8611393121 108% => OK
Fourth root words length: 4.67336384929 4.48103885553 104% => OK
Word Length SD: 2.63687490678 2.67179642975 99% => OK
Unique words: 251.0 212.727598566 118% => OK
Unique words percentage: 0.526205450734 0.524837075471 100% => OK
syllable_count: 766.8 618.680645161 124% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 9.59856630824 63% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 1.0 3.51792114695 28% => OK
Conjunction: 5.0 1.86738351254 268% => Less conjunction wanted as sentence beginning.
Preposition: 6.0 4.94265232975 121% => OK
Performance on sentences:
How many sentences: 23.0 20.6003584229 112% => OK
Sentence length: 20.0 20.1344086022 99% => OK
Sentence length SD: 46.7620772791 48.9658058833 95% => OK
Chars per sentence: 109.173913043 100.406767564 109% => OK
Words per sentence: 20.7391304348 20.6045352989 101% => OK
Discourse Markers: 4.34782608696 5.45110844103 80% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 2.0 5.5376344086 36% => OK
Sentences with positive sentiment : 15.0 11.8709677419 126% => OK
Sentences with negative sentiment : 3.0 3.85842293907 78% => OK
Sentences with neutral sentiment: 5.0 4.88709677419 102% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.319825870304 0.236089414692 135% => OK
Sentence topic coherence: 0.0990549297727 0.076458572812 130% => OK
Sentence topic coherence SD: 0.0701802478817 0.0737576698707 95% => OK
Paragraph topic coherence: 0.197339740859 0.150856017488 131% => OK
Paragraph topic coherence SD: 0.0259468532674 0.0645574589148 40% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 13.7 11.7677419355 116% => OK
flesch_reading_ease: 51.18 58.1214874552 88% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.1 10.1575268817 109% => OK
coleman_liau_index: 13.23 10.9000537634 121% => OK
dale_chall_readability_score: 8.44 8.01818996416 105% => OK
difficult_words: 115.0 86.8835125448 132% => OK
linsear_write_formula: 8.5 10.002688172 85% => OK
gunning_fog: 10.0 10.0537634409 99% => OK
text_standard: 9.0 10.247311828 88% => OK
What are above readability scores?
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Rates: 88.3333333333 out of 100
Scores by essay e-grader: 26.5 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.