About eco-certified products and why American companies are not choosing them.
The reading and the lecture are about eco-certified products that are widely adopted by many countries around the world and mentioning plausible views why American consumers don't show much interest in eco-certified products, those can be explored below.
First of all, the reading posits that Americans are exposed to many advertisements so they don't value or pay attention to the eco-certification label. The lecturer explains this by many American wood companies seek the eco-certification and they don't need to advertise the same thing again. he also adds that they can distinguish between their own products and the independent consumer agencies and Americans have lot of confidence in independent consumer agencies and they are favorable to choose them.
Secondly, the author mentions that in order to get eco-certification they have to pay a lot of money to the certification agency and the cost carries on to the customer's purchase.
The man in the conversation says that people care about money and they want to buy the product which is reliable and cheaper than other items. If people had to choose between products which differ in price by five percent then they would choose other options to filter their choices. This is the reason the American wood companies would like to choose the products of lower value.
Finally, the reading tells us that American businesses are not much involved in marketing products abroad because they have a large customer base in the United States. The professor explains his point that Americans are not concerned about foreign consumers instead they are for foreign competition. He also mentions that in the course of time American companies will adopt eco-certification in order to avoid their companies slow down their business then foreign companies would enter the U.S trading and would sell their products which are not available for domestic manufacturing.
Grammar and spelling errors:
Line 1, column 175, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
... plausible views why American consumers dont show much interest in eco-certified pro...
^^^^
Line 1, column 226, Rule ID: THIS_NNS[2]
Message: Did you mean 'this can' or 'those cans'?
Suggestion: this can; those cans
...uch interest in eco-certified products, those can be explored below. First of all, the...
^^^^^^^^^
Line 3, column 92, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
... exposed to many advertisements so they dont value or pay attention to the eco-certi...
^^^^
Line 3, column 247, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...ies seek the eco-certification and they dont need to advertise the same thing again....
^^^^
Line 3, column 292, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: He
...need to advertise the same thing again. he also adds that they can distinguish bet...
^^
Line 7, column 143, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
... reliable and cheaper than other items. If people had to choose between products w...
^^
Line 9, column 493, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: S
...hen foreign companies would enter the U.S trading and would sell their products w...
^
Transition Words or Phrases used:
also, finally, first, if, second, secondly, so, then, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 11.0 10.4613686534 105% => OK
Auxiliary verbs: 8.0 5.04856512141 158% => OK
Conjunction : 11.0 7.30242825607 151% => OK
Relative clauses : 11.0 12.0772626932 91% => OK
Pronoun: 30.0 22.412803532 134% => Less pronouns wanted
Preposition: 40.0 30.3222958057 132% => OK
Nominalization: 9.0 5.01324503311 180% => OK
Performance on vocabulary words:
No of characters: 1622.0 1373.03311258 118% => OK
No of words: 305.0 270.72406181 113% => OK
Chars per words: 5.31803278689 5.08290768461 105% => OK
Fourth root words length: 4.17902490978 4.04702891845 103% => OK
Word Length SD: 2.92839567158 2.5805825403 113% => OK
Unique words: 157.0 145.348785872 108% => OK
Unique words percentage: 0.514754098361 0.540411800872 95% => OK
syllable_count: 504.9 419.366225166 120% => OK
avg_syllables_per_word: 1.7 1.55342163355 109% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 3.25607064018 123% => OK
Article: 7.0 8.23620309051 85% => OK
Subordination: 1.0 1.25165562914 80% => OK
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 0.0 2.5761589404 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 11.0 13.0662251656 84% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 27.0 21.2450331126 127% => The Avg. Sentence Length is relatively long.
Sentence length SD: 53.5214485468 49.2860985944 109% => OK
Chars per sentence: 147.454545455 110.228320801 134% => OK
Words per sentence: 27.7272727273 21.698381199 128% => OK
Discourse Markers: 6.0 7.06452816374 85% => OK
Paragraphs: 5.0 4.09492273731 122% => OK
Language errors: 7.0 4.19205298013 167% => OK
Sentences with positive sentiment : 4.0 4.33554083885 92% => OK
Sentences with negative sentiment : 4.0 4.45695364238 90% => OK
Sentences with neutral sentiment: 3.0 4.27373068433 70% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.386767134089 0.272083759551 142% => OK
Sentence topic coherence: 0.140127501427 0.0996497079465 141% => OK
Sentence topic coherence SD: 0.0766089047938 0.0662205650399 116% => OK
Paragraph topic coherence: 0.199159761902 0.162205337803 123% => OK
Paragraph topic coherence SD: 0.0887013971219 0.0443174109184 200% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 17.5 13.3589403974 131% => OK
flesch_reading_ease: 35.61 53.8541721854 66% => OK
smog_index: 11.2 5.55761589404 202% => Smog_index is high.
flesch_kincaid_grade: 15.0 11.0289183223 136% => OK
coleman_liau_index: 13.87 12.2367328918 113% => OK
dale_chall_readability_score: 8.29 8.42419426049 98% => OK
difficult_words: 64.0 63.6247240618 101% => OK
linsear_write_formula: 15.0 10.7273730684 140% => OK
gunning_fog: 12.8 10.498013245 122% => OK
text_standard: 15.0 11.2008830022 134% => OK
What are above readability scores?
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Rates: 71.6666666667 out of 100
Scores by essay e-grader: 21.5 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.