Science is meaningless without religion.
There is a statement about a advertisement campaign of a brand manager for Sun-Beem Facial Cleanser in thich they claim that they are supposed to combat negative publicitiy for old formula by means of enourmous media blitz including television, radio, internet and magazine in order to raise awareness of custormers about new formule. However, this statement is unconvincing due to devoid of information, false assumptions and inadequate way of revealing details. Before stregtening by providing these evidences and explanations, they should not take such an action.
Firstly, they assume that this advertisement campaign will surely work for them, nonetheless, they do not share any detail about how they implement their campaing. To put it another way, today's advertisements got far more creative and ingenious so that they are notably successful manipulation and getting attention, hence they should catch up these innovative trend to get notice from customers. Correspondingly, details of method is more consequential to convince people. To sum up, they should provide such details to stregthen their statement.
Secondly, there is a presumptuous trust in new formula which may lead to disappointment for them. For instance, there are cases in which firms think that their new product with its new added facilities will pacify complaints from customers, hoewever, they end up with same negative publicity since this negative publicity is sometimes not about the product itself, about ethics of company itselfd due to animal testing or overrated pricing policy. This statement have not revealed an investigation about causes of negative publicity, followingly, they cannot grant that new formula will solve their obstacles for sure. As a result, without such inquiry about this negative publicity, their statment seems much hopeful thinking rather than consequence of rational and factual reasoning.
Thirdly, they do not provide any examples to ensure that this method has worked before. In fact, this confidence should be based on some observations and they should have pointed out this experience to fortify their arguement. For instance, they may mention about an accomplishment of their rivals which have tried this strategy and they have become really successful in reaching their target customers and raising awareness of them, and disposed their company from deleterious bad reputation, as a result, this inspired them to execute this plan. To illustrate, such a citation will intensify their assertion and will be a root or an evidencefor their confidence.
In conclusion, all logical fallacies and devoid of vital details considered, this company should conduct their necessary investigations, provide evidence and examples in order to grant that this new formula with its new advertisement campaign will work to cenvince people.
- Company management should conduct routine monitoring of all employee e-mail correspondence. Such monitoring will reduce the waste of resources such as time and system capacity, as well as protect the company from lawsuits. 83
- Company management should conduct routine monitoring of all employee e-mail correspondence. Such monitoring will reduce the waste of resources such as time and system capacity, as well as protect the company from lawsuits. 83
- The way a message is delivered is often more important than the message itself. 66
- The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. “According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in 58
- The regional brand manager sent the following memo to the national brand manager for Sun-Beem Facial Cleanser.“We need to institute a huge publicity campaign for the launch of Sun-Beem’s improved formula. Without an enormous media blitz, including tel 83
Grammar and spelling errors:
Line 1, column 28, Rule ID: EN_A_VS_AN
Message: Use 'an' instead of 'a' if the following word starts with a vowel sound, e.g. 'an article', 'an hour'
Suggestion: an
There is a statement about a advertisement campaign of a brand manag...
^
Line 3, column 187, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...t their campaing. To put it another way, todays advertisements got far more creat...
^^
Line 5, column 499, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ement have not revealed an investigation about causes of negative publicity, foll...
^^
Transition Words or Phrases used:
first, firstly, hence, however, if, may, nonetheless, really, second, secondly, so, then, third, thirdly, for instance, in conclusion, in fact, as a result, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 19.5258426966 51% => More to be verbs wanted.
Auxiliary verbs: 15.0 12.4196629213 121% => OK
Conjunction : 15.0 14.8657303371 101% => OK
Relative clauses : 10.0 11.3162921348 88% => OK
Pronoun: 57.0 33.0505617978 172% => Less pronouns wanted
Preposition: 60.0 58.6224719101 102% => OK
Nominalization: 27.0 12.9106741573 209% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2420.0 2235.4752809 108% => OK
No of words: 435.0 442.535393258 98% => OK
Chars per words: 5.5632183908 5.05705443957 110% => OK
Fourth root words length: 4.56690854021 4.55969084622 100% => OK
Word Length SD: 2.96510199356 2.79657885939 106% => OK
Unique words: 238.0 215.323595506 111% => OK
Unique words percentage: 0.547126436782 0.4932671777 111% => OK
syllable_count: 749.7 704.065955056 106% => OK
avg_syllables_per_word: 1.7 1.59117977528 107% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 14.0 6.24550561798 224% => Less pronouns wanted as sentence beginning.
Article: 0.0 4.99550561798 0% => OK
Subordination: 3.0 3.10617977528 97% => OK
Conjunction: 1.0 1.77640449438 56% => OK
Preposition: 8.0 4.38483146067 182% => OK
Performance on sentences:
How many sentences: 16.0 20.2370786517 79% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 27.0 23.0359550562 117% => OK
Sentence length SD: 92.1879661005 60.3974514979 153% => OK
Chars per sentence: 151.25 118.986275619 127% => OK
Words per sentence: 27.1875 23.4991977007 116% => OK
Discourse Markers: 10.375 5.21951772744 199% => OK
Paragraphs: 5.0 4.97078651685 101% => OK
Language errors: 3.0 7.80617977528 38% => OK
Sentences with positive sentiment : 8.0 10.2758426966 78% => OK
Sentences with negative sentiment : 5.0 5.13820224719 97% => OK
Sentences with neutral sentiment: 3.0 4.83258426966 62% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.00758192613074 0.243740707755 3% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.00382588568045 0.0831039109588 5% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.0148175915249 0.0758088955206 20% => Sentences are similar to each other.
Paragraph topic coherence: 0.0041531339911 0.150359130593 3% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0083062679822 0.0667264976115 12% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 18.4 14.1392134831 130% => OK
flesch_reading_ease: 35.61 48.8420337079 73% => OK
smog_index: 11.2 7.92365168539 141% => OK
flesch_kincaid_grade: 15.0 12.1743820225 123% => OK
coleman_liau_index: 15.26 12.1639044944 125% => OK
dale_chall_readability_score: 9.84 8.38706741573 117% => OK
difficult_words: 134.0 100.480337079 133% => OK
linsear_write_formula: 15.5 11.8971910112 130% => OK
gunning_fog: 12.8 11.2143820225 114% => OK
text_standard: 16.0 11.7820224719 136% => OK
What are above readability scores?
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It is not exactly right on the topic in the view of e-grader. Maybe there is a wrong essay topic.
Rates: 16.67 out of 100
Scores by essay e-grader: 1.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.