TPO-17 - Independent Writing Task
Do you agree or disagree with the following statement?
Most advertisements make products seem much better then they really are.
Use specific reasons and examples to support your answer.
The advertisement is the crucial part before launching a product and an important part of marketing a product. I totally agree with the topic, that marketing is used to make the product looks attractive. The main motive behind the advertisement is to make to product looks better than like it in reality, so that public feel affection for them and thinking about buying that product even if it is useless.
First of all, launching a product is just a starting point but how to make that product famous? The next step is advertisement and there is different kind of advertisement company take. The most common and effective marketing strategy is direct advertisement, like advertisement through television or newspaper or some website. In this particular advertisement, peoples see images or a video presentation of a product. The company presents the video that way, that it catches the human eye and people feel affection for them. For example, a car company or a phone company present their product with the different animation, from the side, from up, compare with others like they have the best features as none have. The truth is they hide some truth and terms and condition applied in the bottom of the advertisement page. Some days earlier one of my friends decides to buy a new phone and a particular phone in his mind, with a vibrant gold color and glass back. But when he got the phone, the color was that vibrant and it looks odd on that phone. So, that is how they deceit the customers.
Another strategy is viral marketing, in this marketing company spread rumors about some product and add some free product with it. So the customers go for the actual free product, even if the quality of the free product is poor. For example, a famous fast food company gave some discount on food, like if you buy two burgers you can get one special item free or get redeem coupons for 100 rupees or fifty rupees. The truth is I never get the free food. Whenever asking them, they told me the free food was unavailable and getting a 100 or 50 rupees coupon is never enough because of the price of every product cost over 150 rupees. And they advertise like mionese and cheese melted from the food, even though I never got that.
Another policy is stealth marketing, for example, some days ago I was looking for different car safety and a website gave a really intensive presentation on different safeties and try to impress the viewers to buy that particular car, as that car had the best safety features. But again those were really banal facilities and every car have those facilities. Without those safety features, cars cannot be launched. The main point is the presentation; they have a really attractive presentation like the virtual tour, plan view, side view to attract the public.
TO recapitulate, the take-home point is companies create an attractive advertisement to deceit influence the customers so that peoples entice by the presentation and buy that product.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-10-01 | Mostafa93106325 | 70 | view |
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Grammar and spelling errors:
Line 3, column 1050, Rule ID: SENTENCE_FRAGMENT[4]
Message: “So , that” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...vibrant and it looks odd on that phone. So, that is how they deceit the customers. An...
^^^^^^^^
Line 5, column 270, Rule ID: GAVE_GIVE[1]
Message: Did you mean 'give'?
Suggestion: give
...For example, a famous fast food company gave some discount on food, like if you buy ...
^^^^
Line 9, column 185, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... the presentation and buy that product.
^^^^
Transition Words or Phrases used:
but, first, if, look, really, so, for example, kind of, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 15.1003584229 146% => OK
Auxiliary verbs: 2.0 9.8082437276 20% => OK
Conjunction : 28.0 13.8261648746 203% => Less conjunction wanted
Relative clauses : 15.0 11.0286738351 136% => OK
Pronoun: 44.0 43.0788530466 102% => OK
Preposition: 50.0 52.1666666667 96% => OK
Nominalization: 19.0 8.0752688172 235% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2475.0 1977.66487455 125% => OK
No of words: 513.0 407.700716846 126% => OK
Chars per words: 4.82456140351 4.8611393121 99% => OK
Fourth root words length: 4.75914943092 4.48103885553 106% => OK
Word Length SD: 2.65540867656 2.67179642975 99% => OK
Unique words: 240.0 212.727598566 113% => OK
Unique words percentage: 0.46783625731 0.524837075471 89% => More unique words wanted or less content wanted.
syllable_count: 775.8 618.680645161 125% => OK
avg_syllables_per_word: 1.5 1.51630824373 99% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 9.59856630824 63% => OK
Article: 12.0 3.08781362007 389% => Less articles wanted as sentence beginning.
Subordination: 5.0 3.51792114695 142% => OK
Conjunction: 3.0 1.86738351254 161% => OK
Preposition: 9.0 4.94265232975 182% => OK
Performance on sentences:
How many sentences: 24.0 20.6003584229 117% => OK
Sentence length: 21.0 20.1344086022 104% => OK
Sentence length SD: 55.0721118171 48.9658058833 112% => OK
Chars per sentence: 103.125 100.406767564 103% => OK
Words per sentence: 21.375 20.6045352989 104% => OK
Discourse Markers: 2.83333333333 5.45110844103 52% => More transition words/phrases wanted.
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 3.0 5.5376344086 54% => OK
Sentences with positive sentiment : 18.0 11.8709677419 152% => OK
Sentences with negative sentiment : 2.0 3.85842293907 52% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 4.88709677419 82% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.143399493932 0.236089414692 61% => OK
Sentence topic coherence: 0.0468722158919 0.076458572812 61% => OK
Sentence topic coherence SD: 0.0337989556776 0.0737576698707 46% => Sentences are similar to each other.
Paragraph topic coherence: 0.0852080170177 0.150856017488 56% => OK
Paragraph topic coherence SD: 0.0451827202805 0.0645574589148 70% => OK
Essay readability:
automated_readability_index: 12.0 11.7677419355 102% => OK
flesch_reading_ease: 58.62 58.1214874552 101% => OK
smog_index: 3.1 6.10430107527 51% => Smog_index is low.
flesch_kincaid_grade: 10.3 10.1575268817 101% => OK
coleman_liau_index: 10.68 10.9000537634 98% => OK
dale_chall_readability_score: 7.42 8.01818996416 93% => OK
difficult_words: 89.0 86.8835125448 102% => OK
linsear_write_formula: 11.0 10.002688172 110% => OK
gunning_fog: 10.4 10.0537634409 103% => OK
text_standard: 11.0 10.247311828 107% => OK
What are above readability scores?
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Rates: 70.0 out of 100
Scores by essay e-grader: 21.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.