Some people think that the advantages of advertising sports products through famous sports players outweigh the disadvantages. To what extent do you agree?
It is generally accepted that despite the drawbacks of advertising sport merchandises with the help of well known athletes, this phenomenon has a beneficial impact both on the society and the sports players. In my opinion, the pro’s of promoting sports-related items in such a manner do overweigh the con’s for many reasons discussed below.
To begin with, the abovementioned way of advertisement campaigns stimulate the sales of sports goods in various ways. Firstly, a sports star will more likely raise awareness on sports goods, compared to an average individual. It is highly probable that a familiar athlete will draw people’s attention and will therefore upsurge the chances of the product to be sold. Secondly, it is worth mentioning that many children and teenagers get inspired by success stories of famous athletes and wish to follow their examples. This, with no doubt, leads to an increase in the sales of the promoted product.
Besides the aforementioned effects, this type of marketing strategy has a beneficial impact on the athletes, too. In other words, not only the target auditorium of the player gets to know the offered product, but also those, who didn’t previously know the celebrity will start getting interested in finding out, who the person is. For example, such famous soccer players as David Beckham and Pele are nowadays popular among non-soccer fans due to the marketing events they participated in.
To conclude, I believe that the involvement of a known sportsperson in advertisement of a sports item is a positive event, which both the selling companies and the ad person themselves can benefit from.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-01-04 | rekharastogi | 89 | view |
| 2018-11-16 | marosa | 78 | view |
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Transition Words or Phrases used:
also, besides, but, first, firstly, second, secondly, so, therefore, well, for example, no doubt, in my opinion, in other words, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 7.0 13.1623246493 53% => More to be verbs wanted.
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 7.0 7.30460921844 96% => OK
Pronoun: 15.0 24.0651302605 62% => OK
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1399.0 1615.20841683 87% => OK
No of words: 266.0 315.596192385 84% => More content wanted.
Chars per words: 5.25939849624 5.12529762239 103% => OK
Fourth root words length: 4.03850299372 4.20363070211 96% => OK
Word Length SD: 2.97785417159 2.80592935109 106% => OK
Unique words: 172.0 176.041082164 98% => OK
Unique words percentage: 0.646616541353 0.561755894193 115% => OK
syllable_count: 427.5 506.74238477 84% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 11.0 16.0721442886 68% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 24.0 20.2975951904 118% => OK
Sentence length SD: 43.1595157718 49.4020404114 87% => OK
Chars per sentence: 127.181818182 106.682146367 119% => OK
Words per sentence: 24.1818181818 20.7667163134 116% => OK
Discourse Markers: 12.9090909091 7.06120827912 183% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 0.0 3.9879759519 0% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.200547440267 0.244688304435 82% => OK
Sentence topic coherence: 0.0682579715261 0.084324248473 81% => OK
Sentence topic coherence SD: 0.0411822786659 0.0667982634062 62% => OK
Paragraph topic coherence: 0.111456008493 0.151304729494 74% => OK
Paragraph topic coherence SD: 0.042361142685 0.056905535591 74% => OK
Essay readability:
automated_readability_index: 15.4 13.0946893788 118% => OK
flesch_reading_ease: 47.12 50.2224549098 94% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 13.52 12.4159519038 109% => OK
dale_chall_readability_score: 9.93 8.58950901804 116% => OK
difficult_words: 86.0 78.4519038076 110% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 11.6 10.1190380762 115% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.