The following is a memorandum from the business
manager of a television station.
"Over the past year, our late-night news program has
devoted decreased time to national news aid less time
to weather and local news. During this time period,
most of the complaints received Q'om viewers w:ere
concerned with our station's coverage of weather and
local news. In addition, local businesses that used to
advertise during our late-night news program have just
canceled their advertising contracts with us- Therefore, I
in order to attract more answers to the program and to
avoid losing any further advertising revenues, w:e
should restore the time devoted to weather and local
news to its former level"
write a response in which you discuss w:hat specific
evidence is needed to evaluate the argument aid explain I
how the evidence would weaken or strengthen the
argument.
The business manager suggests that a reversal of amount of time for coverage of local and weather news would attract more viewers and prevent further loss of advertising deals. His evidence lies on the fact that multiple complaints have been registered concerning coverage of local news and weather forecasts. The argument is fundamentally flawed as it fails to provide evidence for its suggestions. The following paragraphs outline what evidence could have been provided to improve the chances of consideration of the managers suggestion.
The manager fails to provide the number of complaints received nor does he provide information on what these complaints are about. He also doesn't juxtapose the difference in the number of registered complaints of local news and weather forecasts prior to its reduction in coverage time. If he were to provide answers to these questions he would be able to strengthen his argument but as he has failed to he weakens his suggestion.
Furthermore, there is failure to provide evidence as to why these local businesses cancelled their contracts. Is there a boycott of the telivision station? It is also possible that there is recession and in order to save costs these local businesses are cancelling deals to stay head above water. He also fails to account for if these businesses cut deals with other telivision stations. Failure to provide evidence that these businesses cut deals due to coverage time ensures this suggestion cannot hold water.
Lastly, the business manager assumes that restoring the coverage time would result in higher view counts and halt their loss of advertising revenue. There is need for factual evidence that a drop in view count would reduce if previous coverage times we're re-established as well as local businesses halting their decision to cut ties with the telivision station. Until this evidence can be provided this suggestion would remain germane and should not result in the restoration of coverage time to local news and weather forecasts.
The suggestion made by the business manager is serially flawed as he fails to provide evidence for a number of suggestions. He also assumes that a restoration would infact ameliorate the situation that the telivision station currently finds itself in and still he fails to provide evidence for yet another assumption. If the above requested evidences can be provided then this suggestion would be put in better light but it currently fails to do so, thus, an application of the suggestion seem impractical.
Post date | Users | Rates | Link to Content |
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2019-09-20 | PrincewillOkosun | 83 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.5 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 409 350
No. of Characters: 2092 1500
No. of Different Words: 181 200
Fourth Root of Number of Words: 4.497 4.7
Average Word Length: 5.115 4.6
Word Length SD: 2.784 2.4
No. of Words greater than 5 chars: 151 100
No. of Words greater than 6 chars: 132 80
No. of Words greater than 7 chars: 92 40
No. of Words greater than 8 chars: 58 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.722 21.0
Sentence Length SD: 6.83 7.5
Use of Discourse Markers (%): 0.5 0.12
Sentence-Text Coherence: 0.367 0.35
Sentence-Para Coherence: 0.591 0.50
Sentence-Sentence Coherence: 0.172 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 299, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...rning coverage of local news and weather forecasts. The argument is fundamentally...
^^
Line 1, column 521, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'managers'' or 'manager's'?
Suggestion: managers'; manager's
...ove the chances of consideration of the managers suggestion. The manager fails to p...
^^^^^^^^
Line 5, column 1, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...ration of the managers suggestion. The manager fails to provide the number of...
^^^
Line 5, column 29, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...stion. The manager fails to provide the number of complaints received nor do...
^^
Line 5, column 141, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...hat these complaints are about. He also doesnt juxtapose the difference in the number ...
^^^^^^
Transition Words or Phrases used:
also, but, furthermore, if, lastly, so, still, then, thus, well, as to, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 13.0 11.1786427146 116% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 40.0 28.8173652695 139% => Less pronouns wanted
Preposition: 53.0 55.5748502994 95% => OK
Nominalization: 30.0 16.3942115768 183% => OK
Performance on vocabulary words:
No of characters: 2137.0 2260.96107784 95% => OK
No of words: 407.0 441.139720559 92% => More content wanted.
Chars per words: 5.25061425061 5.12650576532 102% => OK
Fourth root words length: 4.49157444576 4.56307096286 98% => OK
Word Length SD: 2.83322321766 2.78398813304 102% => OK
Unique words: 177.0 204.123752495 87% => More unique words wanted.
Unique words percentage: 0.434889434889 0.468620217663 93% => More unique words wanted or less content wanted.
syllable_count: 677.7 705.55239521 96% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 7.0 8.76447105788 80% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 22.0 22.8473053892 96% => OK
Sentence length SD: 39.7224941716 57.8364921388 69% => OK
Chars per sentence: 118.722222222 119.503703932 99% => OK
Words per sentence: 22.6111111111 23.324526521 97% => OK
Discourse Markers: 4.55555555556 5.70786347227 80% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 2.0 8.20758483034 24% => More positive sentences wanted.
Sentences with negative sentiment : 15.0 6.88822355289 218% => Less negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.173302784239 0.218282227539 79% => OK
Sentence topic coherence: 0.0720842822085 0.0743258471296 97% => OK
Sentence topic coherence SD: 0.065508855373 0.0701772020484 93% => OK
Paragraph topic coherence: 0.114407817873 0.128457276422 89% => OK
Paragraph topic coherence SD: 0.0614905141583 0.0628817314937 98% => OK
Essay readability:
automated_readability_index: 14.6 14.3799401198 102% => OK
flesch_reading_ease: 40.69 48.3550499002 84% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.1 12.197005988 107% => OK
coleman_liau_index: 13.47 12.5979740519 107% => OK
dale_chall_readability_score: 7.75 8.32208582834 93% => OK
difficult_words: 78.0 98.500998004 79% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 10.8 11.1389221557 97% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.