Essay topics:

Nowadays marketing and advertising control customers in the way that producers need. Some people hold the opinion that consumerism exists only because of strongly managing product promotion and affects poorly on customers' way of life. Moreover, artificially increased consumption has a lot of negative consequences on the environment. However, the commercial might have a positive influence on society.

The main reason why marketing is such popular tool on today's market is that manufacturers have researched customer behaviour clearly and learnt to manage it by lots of psychological tricks. For example, super-markets use lighting to highlight products that want to sell faster. Additionally, shops use smells, colours of floors and walls for zoning the space and attract clients. As a result, all this tips work such as a knock-on-effect and force visitors to buy more expensive and useless stuff which is only a tip of the iceberg. Because of consumerism communities spend natural resources unthinkingly and it could lead to a shortage of food, water and environmental pollution.

On the other hand, advertisement today uses not only to sell products, but to attract society's attention to world problems such as global warming or the problem of animal extinction. For instance, excellent promotion of pandas lifestyle helped to collect donations and allowed them to survive. Also publicity works with people in need or with difficult illnesses. Therefore, it is important to run promotions as a quick fix of world problems such as global warming, oceans pollution and wildfires.

To conclude, the question of advertisement effect on people's life is the difficult one to answer definitively. However, based on reasons analysed above, I believe that promotion is a strong instrument which could manage customer behaviour and affects not only on a person's way of life but on the environment in general.

Votes
Average: 8.8 (3 votes)
Essays by the user:

Grammar and spelling errors:
Line 5, column 295, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
... donations and allowed them to survive. Also publicity works with people in need or ...
^^^^

Transition Words or Phrases used:
also, but, however, if, moreover, so, therefore, for example, for instance, in general, such as, as a result, on the other hand

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 6.0 13.1623246493 46% => More to be verbs wanted.
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 16.0 10.4138276553 154% => OK
Relative clauses : 7.0 7.30460921844 96% => OK
Pronoun: 11.0 24.0651302605 46% => OK
Preposition: 43.0 41.998997996 102% => OK
Nominalization: 16.0 8.3376753507 192% => OK

Performance on vocabulary words:
No of characters: 1616.0 1615.20841683 100% => OK
No of words: 298.0 315.596192385 94% => More content wanted.
Chars per words: 5.42281879195 5.12529762239 106% => OK
Fourth root words length: 4.15483772266 4.20363070211 99% => OK
Word Length SD: 3.11221303992 2.80592935109 111% => OK
Unique words: 181.0 176.041082164 103% => OK
Unique words percentage: 0.607382550336 0.561755894193 108% => OK
syllable_count: 504.0 506.74238477 99% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 5.43587174349 37% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 3.0 4.76152304609 63% => OK

Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 19.0 20.2975951904 94% => OK
Sentence length SD: 42.7429526355 49.4020404114 87% => OK
Chars per sentence: 107.733333333 106.682146367 101% => OK
Words per sentence: 19.8666666667 20.7667163134 96% => OK
Discourse Markers: 8.46666666667 7.06120827912 120% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 6.0 3.9879759519 150% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.133415092283 0.244688304435 55% => OK
Sentence topic coherence: 0.0431582084706 0.084324248473 51% => OK
Sentence topic coherence SD: 0.0281515137593 0.0667982634062 42% => Sentences are similar to each other.
Paragraph topic coherence: 0.0816709390761 0.151304729494 54% => OK
Paragraph topic coherence SD: 0.0153797245875 0.056905535591 27% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.

Essay readability:
automated_readability_index: 14.0 13.0946893788 107% => OK
flesch_reading_ease: 43.73 50.2224549098 87% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 14.16 12.4159519038 114% => OK
dale_chall_readability_score: 9.82 8.58950901804 114% => OK
difficult_words: 99.0 78.4519038076 126% => OK
linsear_write_formula: 9.0 9.78957915832 92% => OK
gunning_fog: 9.6 10.1190380762 95% => OK
text_standard: 10.0 10.7795591182 93% => OK
What are above readability scores?

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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.