The aforementioned memorandum from the business manager to the television station suggests to decrease the time devoted to the national news,introduced recently and increase the time devoted to local news and weather due to considerable drop in number of viewers, increased complaints and a declining trend in the advertisement contracts signed by companies to this new 'late night program'. There are many factors which need to be analyzed before taking a decision.
Firstly, the late night program, does not mention how 'late' it is aired. It is possible that , the timing of the show is causing an issue for the viewers. The program might be very interesting , but the time devoted to each news, the over all time duration of the program and nature of the program matters a lot. Proper evidence regarding the time duration, time devoted for each news and information about , if the television station is presenting view in a disinterested manner or is biased should taken into consideration. Proper evidence regarding the number of viewers , before and after the alteration in timings should be presented as well.
Secondly, the complaints received by the television channel, suggesting to increase the time devoted for local and weather news in the late night program must be analysed properly. There are chances that the viewers completely abhor national news, in such a situation, the television station needs to get a proper summary about the suggestions mentioned in the complain. It is also possible that most viewers enjoy the broadcasting of local and weather news by particular news employees, the exact reason should be found out before making any alterations in the time devoted to national news.
Thirdly, the companies that have terminated the advertising contract must be analysed individually. A proper document containing information about the trend in spending of that company for advertising must be analysed. It is a possibility that these companies have incurred losses or changed their marketing strategies which has led to termination of contracts and indirectly decreased revenue for the television company.Proper evidence and a meticulous team must be devoted to study this.
In conclusion, due to lack of evidence it is risky to alter the timings of news of local or national. After introducing a change in program by a television company, it is important to market it as well, it takes a considerable amount of time for people to adapt to these changes. Proper analysis must be conducted by taking into consideration the factors mentioned.
- Over the past year our late night news program has devoted increasingly more time to covering national news and less time to covering weather and local news During the same time period most of the complaints we received from viewers were concerned with th 58
- A nation should require all its students to study the same curriculum before entering college 79
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 5 2
No. of Spelling Errors: 3 2
No. of Sentences: 16 15
No. of Words: 414 350
No. of Characters: 2109 1500
No. of Different Words: 182 200
Fourth Root of Number of Words: 4.511 4.7
Average Word Length: 5.094 4.6
Word Length SD: 2.877 2.4
No. of Words greater than 5 chars: 162 100
No. of Words greater than 6 chars: 134 80
No. of Words greater than 7 chars: 90 40
No. of Words greater than 8 chars: 58 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 25.875 21.0
Sentence Length SD: 12.713 7.5
Use of Discourse Markers (%): 0.562 0.12
Sentence-Text Coherence: 0.348 0.35
Sentence-Para Coherence: 0.348 0.50
Sentence-Sentence Coherence: 0.075 0.07
Number of Paragraphs: 1 5
Grammar and spelling errors:
Line 1, column 141, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , introduced
...se the time devoted to the national news,introduced recently and increase the time devoted ...
^^^^^^^^^^^
Line 2, column 91, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ow late it is aired. It is possible that , the timing of the show is causing an is...
^^
Line 2, column 191, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...s. The program might be very interesting , but the time devoted to each news, the ...
^^
Line 2, column 405, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...oted for each news and information about , if the television station is presenting...
^^
Line 2, column 453, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in a disinterested manner" with adverb for "disinterested"; eg, "in a hasty manner" with "hastily".
...e television station is presenting view in a disinterested manner or is biased should taken into consider...
^^^^^^^^^^^^^^^^^^^^^^^^^
Line 2, column 499, Rule ID: PRP_PAST_PART[2]
Message: Did you mean 'have taken' or 'take'?
Suggestion: have taken; take
...isinterested manner or is biased should taken into consideration. Proper evidence reg...
^^^^^
Line 2, column 572, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...evidence regarding the number of viewers , before and after the alteration in timi...
^^
Line 3, column 358, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...mary about the suggestions mentioned in the complain. It is also possible that most viewers ...
^^^^^^^^^^^^
Line 4, column 421, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Proper
...ased revenue for the television company.Proper evidence and a meticulous team must be ...
^^^^^^
Transition Words or Phrases used:
also, but, first, firstly, if, regarding, second, secondly, so, third, thirdly, well, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 10.0 12.9520958084 77% => OK
Conjunction : 14.0 11.1786427146 125% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 19.0 28.8173652695 66% => OK
Preposition: 61.0 55.5748502994 110% => OK
Nominalization: 19.0 16.3942115768 116% => OK
Performance on vocabulary words:
No of characters: 2155.0 2260.96107784 95% => OK
No of words: 412.0 441.139720559 93% => More content wanted.
Chars per words: 5.23058252427 5.12650576532 102% => OK
Fourth root words length: 4.50530610838 4.56307096286 99% => OK
Word Length SD: 3.01870918909 2.78398813304 108% => OK
Unique words: 192.0 204.123752495 94% => More unique words wanted.
Unique words percentage: 0.466019417476 0.468620217663 99% => OK
syllable_count: 692.1 705.55239521 98% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 10.0 8.76447105788 114% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 82.9762531918 57.8364921388 143% => OK
Chars per sentence: 134.6875 119.503703932 113% => OK
Words per sentence: 25.75 23.324526521 110% => OK
Discourse Markers: 6.1875 5.70786347227 108% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 9.0 5.25449101796 171% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 7.0 4.67664670659 150% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.352964194665 0.218282227539 162% => OK
Sentence topic coherence: 0.129503369611 0.0743258471296 174% => OK
Sentence topic coherence SD: 0.120703461718 0.0701772020484 172% => OK
Paragraph topic coherence: 0.22516078478 0.128457276422 175% => OK
Paragraph topic coherence SD: 0.133937569758 0.0628817314937 213% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 16.1 14.3799401198 112% => OK
flesch_reading_ease: 37.64 48.3550499002 78% => OK
smog_index: 11.2 7.1628742515 156% => OK
flesch_kincaid_grade: 14.2 12.197005988 116% => OK
coleman_liau_index: 13.35 12.5979740519 106% => OK
dale_chall_readability_score: 8.79 8.32208582834 106% => OK
difficult_words: 102.0 98.500998004 104% => OK
linsear_write_formula: 14.5 12.3882235529 117% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.