"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
The above argument presents The condition where news company is losing its viewers and advertisers are also taking their contents back. The news company believes that it is because of their lack of coverage on local news and weather news during late night program. they also have proposed their plan to cover weather news and local news in order to attract new and more viewers. However their assertion rests on the assumption that people are more interested in local and weather news. further the argument also rests on the assumption that their profit depends on the few advertisers, Who advertise during late night programs. The given argument rests on there unwarranted assumptions and make the argument fallacious and non persuasive based on the following fallacies.
Firstly, The argument fails to mention the number of their viewers and advertisers that are viewing the program during late night. without data regarding the numbers of viewers and advertisers we are not sure weather the news company is going in loss or not. further number of complains registered regarding the program can be useful to evaluate the argument.
Secondly, late night programs of the news channel is not mentioned here. this make the argument misleading and is not persuasive. Moreover the other news channel may provide nation as well as local news coverage with weather forecast so in this condition we are not sure weather the news channel can get advertisements for broadcasting local news or not. The news channel must survey and bring out real cause for the complains and should not be misled my the registered complains. The real cause must be searched for.
Thirdly, there might be problem with the type of program not with the content. Usually late night viewers want to watch comedy type of shows rather than news. they might be tired from work and have just returned home and wanting to watch refreshing shows rather than boring news. Therefore to make the argument warranted they must change the type of show itself.
In conclusion to make the argument warranted the news company need to provide data regarding the type of viewers their work schedule, other competing news channel and programs that interests the public. In addition author must also provide the number of the complains and the amount of revenue earned form advertisers that affect the profit of the news channel.
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Comments
Essay evaluation report
samples:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
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Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 14 15
No. of Words: 394 350
No. of Characters: 1956 1500
No. of Different Words: 161 200
Fourth Root of Number of Words: 4.455 4.7
Average Word Length: 4.964 4.6
Word Length SD: 2.407 2.4
No. of Words greater than 5 chars: 138 100
No. of Words greater than 6 chars: 111 80
No. of Words greater than 7 chars: 65 40
No. of Words greater than 8 chars: 39 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 28.143 21.0
Sentence Length SD: 13.416 7.5
Use of Discourse Markers (%): 0.714 0.12
Sentence-Text Coherence: 0.397 0.35
Sentence-Para Coherence: 0.632 0.50
Sentence-Sentence Coherence: 0.186 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 48, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ve argument presents The condition where news company is losing its viewers and a...
^^
Line 1, column 174, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ck. The news company believes that it is because of their lack of coverage on loc...
^^
Line 1, column 268, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: They
...weather news during late night program. they also have proposed their plan to cover...
^^^^
Line 1, column 272, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...her news during late night program. they also have proposed their plan to cover w...
^^
Line 1, column 383, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
... order to attract new and more viewers. However their assertion rests on the assumption...
^^^^^^^
Line 1, column 490, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Further
...e interested in local and weather news. further the argument also rests on the assumpti...
^^^^^^^
Line 4, column 132, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Without
... viewing the program during late night. without data regarding the numbers of viewers a...
^^^^^^^
Line 4, column 260, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Further
...e news company is going in loss or not. further number of complains registered regardin...
^^^^^^^
Line 7, column 74, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: This
...the news channel is not mentioned here. this make the argument misleading and is not...
^^^^
Line 7, column 131, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Moreover,
...ument misleading and is not persuasive. Moreover the other news channel may provide nati...
^^^^^^^^
Line 7, column 519, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s. The real cause must be searched for. Thirdly, there might be problem with the...
^^^^^^^
Line 10, column 160, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: They
... comedy type of shows rather than news. they might be tired from work and have just ...
^^^^
Line 10, column 281, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Therefore,
...freshing shows rather than boring news. Therefore to make the argument warranted they mu...
^^^^^^^^^
Line 10, column 311, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ing news. Therefore to make the argument warranted they must change the type of s...
^^
Line 13, column 207, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[2]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: addition,
... programs that interests the public. In addition author must also provide the number of ...
^^^^^^^^
Transition Words or Phrases used:
also, first, firstly, however, may, moreover, regarding, second, secondly, so, therefore, third, thirdly, well, in addition, in conclusion, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 15.0 19.6327345309 76% => OK
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 18.0 11.1786427146 161% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 24.0 28.8173652695 83% => OK
Preposition: 47.0 55.5748502994 85% => OK
Nominalization: 16.0 16.3942115768 98% => OK
Performance on vocabulary words:
No of characters: 2005.0 2260.96107784 89% => OK
No of words: 394.0 441.139720559 89% => More content wanted.
Chars per words: 5.08883248731 5.12650576532 99% => OK
Fourth root words length: 4.45527027702 4.56307096286 98% => OK
Word Length SD: 2.45605689378 2.78398813304 88% => OK
Unique words: 171.0 204.123752495 84% => More unique words wanted.
Unique words percentage: 0.434010152284 0.468620217663 93% => More unique words wanted or less content wanted.
syllable_count: 601.2 705.55239521 85% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 20.0 19.7664670659 101% => OK
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 44.3187037265 57.8364921388 77% => OK
Chars per sentence: 100.25 119.503703932 84% => OK
Words per sentence: 19.7 23.324526521 84% => OK
Discourse Markers: 7.5 5.70786347227 131% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 15.0 5.25449101796 285% => Less language errors wanted.
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 12.0 6.88822355289 174% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.300649579272 0.218282227539 138% => OK
Sentence topic coherence: 0.108926948738 0.0743258471296 147% => OK
Sentence topic coherence SD: 0.093336959397 0.0701772020484 133% => OK
Paragraph topic coherence: 0.1788080117 0.128457276422 139% => OK
Paragraph topic coherence SD: 0.0565920125891 0.0628817314937 90% => OK
Essay readability:
automated_readability_index: 12.4 14.3799401198 86% => Automated_readability_index is low.
flesch_reading_ease: 60.65 48.3550499002 125% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.5 12.197005988 78% => OK
coleman_liau_index: 12.24 12.5979740519 97% => OK
dale_chall_readability_score: 7.66 8.32208582834 92% => OK
difficult_words: 77.0 98.500998004 78% => More difficult words wanted.
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 10.0 11.9071856287 84% => OK
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.