Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think are consumers influenced by advertisements? What measures can be taken to protect them?

Essay topics:

Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think are consumers influenced by advertisements? What measures can be taken to protect them?

In today’s material world, we are inundated with various forms of advertising. In my view, this can be dangerous as it encourages us to spend without thinking and young people, in particular, need some protection from it.

The first point to make is that advertising does make us spend money we do not need to. There are nowadays so many different ways companies promote their products and services, ranging from television commercials to simple flyers that we cannot escape it. If, for example, you watch a football match on television, you will see the logos of the tournament sponsors. Likewise, if you watch the latest blockbuster movie, very probably you will see a product placed in the film by some advertising agency. The volume of this advertising means that we, as consumers, tend to be profoundly influenced by it and buy without thinking.

It is not easy to decide how to regulate advertising. Clearly, governments ought to restrict advertisements for harmful products such as alcohol and tobacco. They do not have the power, however, to control other forms of advertising. This means we need to use our common sense when we go to the shops, and ask ourselves whether we really need to make that purchase. Parents should, however, ensure that young people are protected from too much exposure to advertising. This can mean simply explaining that it is not in fact necessary to buy the newest Xbox, or simply turning the television off.

My conclusion is that while we cannot escape advertising or its effects in the modern world, children should be encouraged not to pay too much attention to it.

Votes
Average: 7.3 (3 votes)

Comments

Grammar and spelling errors:
Line 3, column 111, Rule ID: NUMEROUS_DIFFERENT[1]
Message: Use simply 'many'.
Suggestion: many
...e do not need to. There are nowadays so many different ways companies promote their products a...
^^^^^^^^^^^^^^
Line 3, column 507, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...the film by some advertising agency. The volume of this advertising means that we...
^^

Discourse Markers used:
['first', 'however', 'if', 'likewise', 'really', 'so', 'while', 'for example', 'in fact', 'in particular', 'such as', 'in my view']

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance in Part of Speech:
Nouns: 0.204545454545 0.247107183377 83% => OK
Verbs: 0.178571428571 0.155533422707 115% => OK
Adjectives: 0.0649350649351 0.0946595960268 69% => OK
Adverbs: 0.0584415584416 0.0501214627716 117% => OK
Pronouns: 0.0909090909091 0.0437548338989 208% => Less pronouns wanted. Try not to use 'you, I, they, he...' as the subject of a sentence
Prepositions: 0.113636363636 0.122226691241 93% => OK
Participles: 0.025974025974 0.0403226058552 64% => OK
Conjunctions: 2.80747580848 2.80594681477 100% => OK
Infinitives: 0.0519480519481 0.0326793684256 159% => OK
Particles: 0.0 0.00163938923432 0% => OK
Determiners: 0.0649350649351 0.0861772015684 75% => OK
Modal_auxiliary: 0.0292207792208 0.021408717616 136% => OK
WH_determiners: 0.00649350649351 0.011925033212 54% => OK

Vocabulary words and sentences:
No of characters: 1617.0 1933.35771543 84% => OK
No of words: 272.0 316.048096192 86% => OK
Chars per words: 5.94485294118 6.12580529183 97% => OK
Fourth root words length: 4.06108636974 4.20517956788 97% => OK
words length more than 5 chars: 0.349264705882 0.374742101984 93% => OK
words length more than 6 chars: 0.261029411765 0.28420135186 92% => OK
words length more than 7 chars: 0.202205882353 0.203846283523 99% => OK
words length more than 8 chars: 0.143382352941 0.137316102897 104% => OK
Word Length SD: 2.80747580848 2.80594681477 100% => OK
Unique words: 160.0 176.037074148 91% => OK
Unique words percentage: 0.588235294118 0.56093040696 105% => OK
Word variations: 61.9829409088 60.7387585426 102% => OK
How many sentences: 14.0 16.0891783567 87% => OK
Sentence length: 19.4285714286 20.7743622355 94% => OK
Sentence length SD: 31.7050340431 49.517814964 64% => OK
Chars per sentence: 115.5 127.492653851 91% => OK
Words per sentence: 19.4285714286 20.7743622355 94% => OK
Discourse Markers: 0.857142857143 0.814263465372 105% => OK
Paragraphs: 4.0 4.38877755511 91% => OK
Language errors: 2.0 3.99599198397 50% => OK
Readability: 45.531512605 49.1944974215 93% => OK
Elegance: 1.0495049505 1.69124875643 62% => OK

Coherence and Cohesion:
Essay topic to essay body coherence: 0.213314047472 0.332605444948 64% => OK
Sentence sentence coherence: 0.100205956816 0.102741220458 98% => OK
Sentence sentence coherence SD: 0.0997322615616 0.0668466124924 149% => OK
Sentence paragraph coherence: 0.528533567655 0.534860350844 99% => OK
Sentence paragraph coherence SD: 0.163975400791 0.148594505496 110% => OK
Sentence topic coherence: 0.090906892723 0.134430193775 68% => OK
Sentence topic coherence SD: 0.0287068719763 0.0742795772207 39% => The sentences are too close to each other.
Paragraph paragraph coherence: 0.343307009885 0.324371583561 106% => OK
Paragraph paragraph coherence SD: 0.0853712244215 0.0638462369009 134% => OK
Paragraph topic coherence: 0.137321072425 0.228012699653 60% => OK
Paragraph topic coherence SD: 0.0400020724624 0.058150111329 69% => OK

Task Achievement:
Sentences with positive sentiment : 5.0 8.68436873747 58% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => OK
Sentences with neutral sentiment: 7.0 3.41683366733 205% => Less neutral sentences wanted.
Positive topic words: 4.0 5.90881763527 68% => OK
Negative topic words: 1.0 2.5751503006 39% => OK
Neutral topic words: 2.0 1.9629258517 102% => OK
Total topic words: 7.0 10.4468937876 67% => OK
What are sentences with positive/Negative/neutral sentiment?

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Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.