Many famous athletes advertise different products. What are the advantages and disadvantages of it?
Industries use advertising for increasing the sales of the product and it is a business strategy. Nowadays companies are using well-known sportspersons as a brand ambassador to the products. This essay will discuss both the pros and cons of this way of publicizing products.
One of the most prominent benefits of using a sports person in an advertisement for the product is, it will increase its value in public. As athletes are very near to people and often seen in a sport which is famous in their countries, the product will reach citizens very fast and increases the business outcome. People treat them as role models and buy those products which increase the economy of the industry as well as the country. For illustration Virat Kholi, M.S Dhoni, and Sachin Tendulkar were the brand ambassadors for MRF and Boost health drink, in the span of 15 years those companies had reached 200% profits and paid tax of 12000 crores to the country. So in brief, it is clear that with the sportspersons in the advertisement the product value and outcome will raise.
However, each coin has two sides, companies are taking advantage of using sportspersons in the advertisement. As they pay for athletes a vast amount, they often use them for advertising some flaw products which are bad for health. For example, Vijay Mallya, one of the big shot in India has an alcoholic industry wing under his group of industries, he mostly uses all the cricket personalities in promoting that drink which is very harmful. According to the latest statistics, there are almost 1500 people were dead while driving a vehicle after drinking this beer. These ultra-prominent reasons and statistics show the disadvantages of promoting a lousy product
In conclusion, from milk to beer, industries are using famous sportspersons in advertising their products to increase their values. In this essay, we discuss that one side there is a good market that will increase the economy and another side there are some companies taking benefit out of using these people in their advertisements to promote dangerous and harmful products. Indeed, its athlete’s responsibility to promote good products
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Grammar and spelling errors:
Line 2, column 47, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'sports'' or 'sport's'?
Suggestion: sports'; sport's
... the most prominent benefits of using a sports person in an advertisement for the prod...
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Line 2, column 469, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: S
...ountry. For illustration Virat Kholi, M.S Dhoni, and Sachin Tendulkar were the br...
^
Line 3, column 662, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...sadvantages of promoting a lousy product In conclusion, from milk to beer, indust...
^^^
Line 4, column 443, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... responsibility to promote good products
^^^^
Transition Words or Phrases used:
however, so, well, while, for example, in brief, in conclusion, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 15.0 13.1623246493 114% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 12.0 10.4138276553 115% => OK
Relative clauses : 8.0 7.30460921844 110% => OK
Pronoun: 28.0 24.0651302605 116% => OK
Preposition: 39.0 41.998997996 93% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1816.0 1615.20841683 112% => OK
No of words: 357.0 315.596192385 113% => OK
Chars per words: 5.08683473389 5.12529762239 99% => OK
Fourth root words length: 4.34677393335 4.20363070211 103% => OK
Word Length SD: 2.91596504116 2.80592935109 104% => OK
Unique words: 185.0 176.041082164 105% => OK
Unique words percentage: 0.518207282913 0.561755894193 92% => More unique words wanted or less content wanted.
syllable_count: 549.0 506.74238477 108% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 5.43587174349 147% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 23.0 20.2975951904 113% => OK
Sentence length SD: 56.6084406741 49.4020404114 115% => OK
Chars per sentence: 121.066666667 106.682146367 113% => OK
Words per sentence: 23.8 20.7667163134 115% => OK
Discourse Markers: 4.93333333333 7.06120827912 70% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 4.0 5.01903807615 80% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.12703523571 0.244688304435 52% => OK
Sentence topic coherence: 0.0469727885872 0.084324248473 56% => OK
Sentence topic coherence SD: 0.0317424317093 0.0667982634062 48% => Sentences are similar to each other.
Paragraph topic coherence: 0.0872139838333 0.151304729494 58% => OK
Paragraph topic coherence SD: 0.0209246353578 0.056905535591 37% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 14.4 13.0946893788 110% => OK
flesch_reading_ease: 56.59 50.2224549098 113% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 12.54 12.4159519038 101% => OK
dale_chall_readability_score: 8.45 8.58950901804 98% => OK
difficult_words: 83.0 78.4519038076 106% => OK
linsear_write_formula: 11.0 9.78957915832 112% => OK
gunning_fog: 11.2 10.1190380762 111% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.