Do you agree or disagree with the following statement? Most advertisements make products seem much better then they really are. Use specific reasons and examples to support your answer.
It goes without saying that in today’s progressive world where we live, every individual is provided with diverse assortments of products being advertised through the media in order to have a convenient life. There exist a controversial debate among people that marketers and advertisers use strategies to exaggerate the quality of their product and make them look better than they really are. Personally speaking, I firmly believe that advertisements are an avenue to make the products a shining look and a better quality rather than exposing them in the way they really are. In what follows, the reasons to substantiate my point of view are presented.
To begin with, it is crystal clear that in the twenty first century the buying demands of customers have dramatically increased which in turn have led to an enhancement of various products among which people can select one or two easily and conveniently. In this line of thought, marketers take advantage of different types of strategies to advertise their products in order to intrigue people to buy and prioritize their product. Unfortunately, the economical thought of the marketers makes them turn a blind eye on people’s actual wants and demands; therefore, advertisements provide them a way to tempt people to buy a product which might not be as high-quality as they are being advertised. To put it in a more vivid picture, for more than two years, a commercial about “GLX cell-phone” has been broadcasting on mass media, advertising how perfect, inexpensive and convenient the product is. This advertisement was repeated over and over on television while I was watching my favorite TV show and made me believe about the quality of the product. Unfortunately, when I bought the product, nothing was in the same direction as it was shown in the advertisement. Not only was the phone very heavy and inconvenient, but also it was more expensive than a competitor product. They way marketers advertise their products will blur people’s critical thinking and they can be easily defrauded by the commercials.
Furthermore, the new strategy being used by marketers is that they are inclined to publicize their products by the help of celebrities. Nowadays, people consider celebrities and famous people like actresses, actors, football players or even celebrated entrepreneurs as their role mode. In this vein, they will imitate the likes and dislikes of their favorite celebrities; this is when the intelligent marketers take advantage and employ some famous people to advertise the product. As long as the famous, trustable people are advertising the product, people will not even consider the possibility of being misled by them. For instance, when Mosavi-the famous Iranian volleyball player-advertised a shampoo for a company which was not even well-known, people started buying the item just for the sake of their favorite player. It is not surprising that after using the shampoo and getting damaged hair, because of the poor quality of the product, not only people mistrusted the specific company and all of its products, but also the illusion of their favorite player shattered.
In conclusion, having considered the aforementioned reasons into account, I firmly believe that most of the products being advertised do not have high quality as they publicize it. Marketers prioritize their own benefit and do not care about the customers; moreover they hire celebrities to even highlight the importance of their items.
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- Summarize the points made in the lecture, being sure to explain how they cast doubt on the points made in the reading passage. You have 20 minutes to type your response. 3
Grammar and spelling errors:
Line 5, column 48, Rule ID: EN_COMPOUNDS
Message: This word is normally spelled with hyphen.
Suggestion: twenty-first
...n with, it is crystal clear that in the twenty first century the buying demands of customers...
^^^^^^^^^^^^
Transition Words or Phrases used:
also, but, first, furthermore, if, look, moreover, really, so, therefore, well, while, for instance, in conclusion, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 28.0 15.1003584229 185% => OK
Auxiliary verbs: 6.0 9.8082437276 61% => OK
Conjunction : 21.0 13.8261648746 152% => OK
Relative clauses : 15.0 11.0286738351 136% => OK
Pronoun: 52.0 43.0788530466 121% => Less pronouns wanted
Preposition: 69.0 52.1666666667 132% => OK
Nominalization: 6.0 8.0752688172 74% => OK
Performance on vocabulary words:
No of characters: 2964.0 1977.66487455 150% => OK
No of words: 559.0 407.700716846 137% => Less content wanted.
Chars per words: 5.3023255814 4.8611393121 109% => OK
Fourth root words length: 4.86242540663 4.48103885553 109% => OK
Word Length SD: 3.0759078077 2.67179642975 115% => OK
Unique words: 272.0 212.727598566 128% => OK
Unique words percentage: 0.486583184258 0.524837075471 93% => More unique words wanted or less content wanted.
syllable_count: 924.3 618.680645161 149% => OK
avg_syllables_per_word: 1.7 1.51630824373 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 9.0 9.59856630824 94% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 4.0 3.51792114695 114% => OK
Conjunction: 2.0 1.86738351254 107% => OK
Preposition: 7.0 4.94265232975 142% => OK
Performance on sentences:
How many sentences: 20.0 20.6003584229 97% => OK
Sentence length: 27.0 20.1344086022 134% => The Avg. Sentence Length is relatively long.
Sentence length SD: 49.1374602518 48.9658058833 100% => OK
Chars per sentence: 148.2 100.406767564 148% => OK
Words per sentence: 27.95 20.6045352989 136% => OK
Discourse Markers: 6.45 5.45110844103 118% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 1.0 5.5376344086 18% => OK
Sentences with positive sentiment : 13.0 11.8709677419 110% => OK
Sentences with negative sentiment : 4.0 3.85842293907 104% => OK
Sentences with neutral sentiment: 3.0 4.88709677419 61% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.187025265352 0.236089414692 79% => OK
Sentence topic coherence: 0.0700299407698 0.076458572812 92% => OK
Sentence topic coherence SD: 0.0533636215574 0.0737576698707 72% => OK
Paragraph topic coherence: 0.140238764858 0.150856017488 93% => OK
Paragraph topic coherence SD: 0.057145972247 0.0645574589148 89% => OK
Essay readability:
automated_readability_index: 17.5 11.7677419355 149% => OK
flesch_reading_ease: 35.61 58.1214874552 61% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 15.0 10.1575268817 148% => OK
coleman_liau_index: 13.76 10.9000537634 126% => OK
dale_chall_readability_score: 8.62 8.01818996416 108% => OK
difficult_words: 129.0 86.8835125448 148% => OK
linsear_write_formula: 14.5 10.002688172 145% => OK
gunning_fog: 12.8 10.0537634409 127% => OK
text_standard: 15.0 10.247311828 146% => OK
What are above readability scores?
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Write the essay in 30 minutes.
Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.