Most advertisements make products seem much better than they really are.

Nowadays, it is commonly accepted that attention to moral and ethical values is paled and especially in the business world. All people realised that most advertisements are not solid about the quality and other aspects of products. Contrary to this popular belief, there are still those who argue that most of the advertisements are convincing and because of just a few numbers of companies which take out from the law, we cannot to obtain this negative view about all of them. However, I, to a great extent, agree with this idea that most advertisements make products seem much better than they really are.

First and foremost, advertisements just think about maximizing products sale, and the real needs of customers are not important. For example, if we look at cosmetics advertisements, we see enormous products with different applications, such as rejuvenating creams or slimming pills. Nonetheless, the scientists substantiated that neither of these materials would be effective to provide a younger and beautiful skill for us. But, the interesting advertisements lead people to believe their claims and buy these products.

Another significant fact that should be taken into consideration is that today there is huge competition in the business world. Their principal aim is the success and wins in this competition. Thus, they try to suppress opponents by using newer techniques to deceive costumers and convince them to buy their products. For instance, using fantasy in advertising specific products for children. It is obvious that children are not able to distinguish reality and fantasy. These kinds of TV programs can absorb children to have these products. In addition, some approaches such as employing athletics and famous actors can also trap adult people.

Finally, yet importantly, the remarkable profits obtain from advertising and sale of products, lead to joining of experts psychologists and sociologists to this portion. The sociologists have broad knowledge about peoples' relationship and their cultural values that can be used for attracting them to buy such products. Furthermore, psychologists find peoples' emotional voids and drive advertisements to the way that could cover these problems for even the short-time.

On the basis of reasons that were mentioned above, I am convinced that most advertisements make products much better than they really are. In order to obtain as much as possible profit from it and to win of the commercial competition and a high-income tempt even psychologists and sociologists to involve in this unethical works.

Votes
Average: 9 (1 vote)
Essay Categories

Grammar and spelling errors:
Line 5, column 489, Rule ID: AGREEMENT_SENT_START[3]
Message: You should probably use 'program'.
Suggestion: program
... reality and fantasy. These kinds of TV programs can absorb children to have these produ...
^^^^^^^^

Transition Words or Phrases used:
also, but, finally, first, furthermore, however, if, look, nonetheless, really, so, still, thus, for example, for instance, in addition, such as, to a great extent

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 17.0 15.1003584229 113% => OK
Auxiliary verbs: 7.0 9.8082437276 71% => OK
Conjunction : 21.0 13.8261648746 152% => OK
Relative clauses : 14.0 11.0286738351 127% => OK
Pronoun: 42.0 43.0788530466 97% => OK
Preposition: 52.0 52.1666666667 100% => OK
Nominalization: 8.0 8.0752688172 99% => OK

Performance on vocabulary words:
No of characters: 2184.0 1977.66487455 110% => OK
No of words: 404.0 407.700716846 99% => OK
Chars per words: 5.40594059406 4.8611393121 111% => OK
Fourth root words length: 4.48327461151 4.48103885553 100% => OK
Word Length SD: 3.08613241978 2.67179642975 116% => OK
Unique words: 227.0 212.727598566 107% => OK
Unique words percentage: 0.561881188119 0.524837075471 107% => OK
syllable_count: 660.6 618.680645161 107% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 9.59856630824 83% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 1.0 3.51792114695 28% => OK
Conjunction: 2.0 1.86738351254 107% => OK
Preposition: 4.0 4.94265232975 81% => OK

Performance on sentences:
How many sentences: 20.0 20.6003584229 97% => OK
Sentence length: 20.0 20.1344086022 99% => OK
Sentence length SD: 42.5880264863 48.9658058833 87% => OK
Chars per sentence: 109.2 100.406767564 109% => OK
Words per sentence: 20.2 20.6045352989 98% => OK
Discourse Markers: 8.15 5.45110844103 150% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 1.0 5.5376344086 18% => OK
Sentences with positive sentiment : 10.0 11.8709677419 84% => OK
Sentences with negative sentiment : 6.0 3.85842293907 156% => OK
Sentences with neutral sentiment: 4.0 4.88709677419 82% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.310038531111 0.236089414692 131% => OK
Sentence topic coherence: 0.0923260445689 0.076458572812 121% => OK
Sentence topic coherence SD: 0.182315671351 0.0737576698707 247% => The coherence between sentences is low.
Paragraph topic coherence: 0.187319187101 0.150856017488 124% => OK
Paragraph topic coherence SD: 0.160500999451 0.0645574589148 249% => More connections among paragraphs wanted.

Essay readability:
automated_readability_index: 14.2 11.7677419355 121% => OK
flesch_reading_ease: 51.18 58.1214874552 88% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.1 10.1575268817 109% => OK
coleman_liau_index: 14.1 10.9000537634 129% => OK
dale_chall_readability_score: 8.81 8.01818996416 110% => OK
difficult_words: 107.0 86.8835125448 123% => OK
linsear_write_formula: 13.5 10.002688172 135% => OK
gunning_fog: 10.0 10.0537634409 99% => OK
text_standard: 14.0 10.247311828 137% => OK
What are above readability scores?

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Rates: 90.0 out of 100
Scores by essay e-grader: 27.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.