Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think consumers are influenced by advertisements? What measures can be taken to protect them?
In contemporary world, individuals are inundated with various forms of advertising, from a range of companies competing with each other. I strongly believe that this trend significantly affects buyers, and that some solutions should be adopted to protect those consumers.
In my opinion, advertisements have some adverse effects on consumers. Firstly, because almost every company wants to attract customers in order to maximise their sales and profits, advertisements usually exaggerate the benefits of products. This advertising technique can be in the case of Apple's latest smartphone. Iphone 7 plus is nearly identical to its predecessor, however, was advertised to have exceptional features in order to be more competitively advantageous than its rival, Samsung Galaxy s7. Secondly, because the cost of advertising is often high, advertisements contribute to an increase in the price of products. For example, it is very expensive to have a commercial broadcast on television. Therefore, consumers would have to pay more money for the same items.
In my opinion, governments should impose strict censorship on all commercials in order to avoid consumers being exposed to false information. If the advertisement fails to honor the advertising effects, it would be termed as fraud. Manufacturing companies and marketing agents that violate the law will be heavily fined and banned from advertising on TV or the internet for certain periods. Systems that will monitor and manage advertising standards should be instituted. For example, shopping malls where companies try to advertise their goods and services everyday should be equipped with cameras. This can protect the consumers from being offended or aggressively seduced by the advertisers.
In conclusion, I would argue that a wide range of advertisements are seducing consumers to buy what they might be not in need of.Measures such as stricter censorship and supervising technologies can help protect those potential victims.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-05-30 | drsnn | 61 | view |
| 2019-03-23 | jay2041998 | 87 | view |
| 2018-11-25 | Tan0295 | 73 | view |
| 2018-11-01 | vishal sachdeva | 78 | view |
| 2018-10-26 | Kira Kira | 89 | view |
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Grammar and spelling errors:
Line 4, column 129, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Measures
...o buy what they might be not in need of.Measures such as stricter censorship and supervi...
^^^^^^^^
Transition Words or Phrases used:
but, first, firstly, however, if, second, secondly, so, therefore, for example, in conclusion, such as, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 13.1623246493 122% => OK
Auxiliary verbs: 14.0 7.85571142285 178% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 21.0 24.0651302605 87% => OK
Preposition: 43.0 41.998997996 102% => OK
Nominalization: 2.0 8.3376753507 24% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1690.0 1615.20841683 105% => OK
No of words: 301.0 315.596192385 95% => OK
Chars per words: 5.6146179402 5.12529762239 110% => OK
Fourth root words length: 4.16525528304 4.20363070211 99% => OK
Word Length SD: 3.2179505578 2.80592935109 115% => OK
Unique words: 184.0 176.041082164 105% => OK
Unique words percentage: 0.611295681063 0.561755894193 109% => OK
syllable_count: 532.8 506.74238477 105% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Interrogative: 0.0 0.384769539078 0% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 16.0 16.0721442886 100% => OK
Sentence length: 18.0 20.2975951904 89% => OK
Sentence length SD: 46.8194253889 49.4020404114 95% => OK
Chars per sentence: 105.625 106.682146367 99% => OK
Words per sentence: 18.8125 20.7667163134 91% => OK
Discourse Markers: 7.3125 7.06120827912 104% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 5.0 8.67935871743 58% => More positive sentences wanted.
Sentences with negative sentiment : 6.0 3.9879759519 150% => OK
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.320381262837 0.244688304435 131% => OK
Sentence topic coherence: 0.102982430925 0.084324248473 122% => OK
Sentence topic coherence SD: 0.0593100261663 0.0667982634062 89% => OK
Paragraph topic coherence: 0.186569851013 0.151304729494 123% => OK
Paragraph topic coherence SD: 0.0537586385191 0.056905535591 94% => OK
Essay readability:
automated_readability_index: 14.4 13.0946893788 110% => OK
flesch_reading_ease: 36.28 50.2224549098 72% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 15.26 12.4159519038 123% => OK
dale_chall_readability_score: 9.51 8.58950901804 111% => OK
difficult_words: 95.0 78.4519038076 121% => OK
linsear_write_formula: 10.5 9.78957915832 107% => OK
gunning_fog: 9.2 10.1190380762 91% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.