The proposal to revert the programming of the news program seems senisble at first. Pressure from viewer compliants and flaky advertisors make it seem initially that this change was ill-received; however, these claims would require further information to accurately assess to make a well informed decision on the matter. The claims identified seem rather one-sided and the information seems to be lacking important context for verification.
The primary point that should be addressed is whether the change in format attracted new viewers or advertisers. All the claims from the business manager refer to unnamed viewers or local businesses, but it can be implied that the viewers making these claims are not new viewers as they know what the previous format. The important thing to identify is whether wholisticly the shift in focus for the series led to improvements in popularity or in the public eye. Most people are afraid of change and have difficulty in adjusting, but if the focus on national news is able to spark a national audience to watch the serial then overall the increased viewership is far better for the company. The increased view numbers will allow the company to make a bigger case for national and more oppulent advertisors which will pay larger sums of money for advertising space. Which would entail higher profits for the company in spite of the negative claims.
Another point to consider is wether the change in the format led to a change in the amount of time allocated to advertisements. Squeezing in more content might have added pressure in other locations of the show, not just the local news. If the show has less advertising space, then surely the number of businesses advertising would decrease as the maximum number of advertising positions has been reduced. This would attribute the problem to the show's editor and not necessarily to the show's format for reducing the revenue.
Furthermore, the change in the total number of compliants must be analyzed. The show has evolved for a reason, and the source of the cause must be identified. If the primary factor for the show to shift focus was due to previous audience complaints for a lack of national news coverage, then a comparitive study can be performed. If the total number of compliants advocating for national news coverage was greater than the current number of complaints requesting a return to grace, then the reversion would instill more frustration in the user base. This would be due to the fickle nature of the company by teasing the viewers with a taste of what they desired as a whole, but then proving an inability to grow. Losing viewership would end up losing advertising revenue in the long run as if the viewership began to dwindle, advertisers would put their money in a more popular avenue.
Therefore, the business managers proposal to restore the prior nature of the channel seems like a rash response to initial negative criticism. More information and elaboration of the surrounding variables such as the root cause for the change and change in advertising behavior would be required to make a more informed decision.
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Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 522 350
No. of Characters: 2574 1500
No. of Different Words: 240 200
Fourth Root of Number of Words: 4.78 4.7
Average Word Length: 4.931 4.6
Word Length SD: 2.689 2.4
No. of Words greater than 5 chars: 195 100
No. of Words greater than 6 chars: 140 80
No. of Words greater than 7 chars: 96 40
No. of Words greater than 8 chars: 62 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 24.857 21.0
Sentence Length SD: 8.037 7.5
Use of Discourse Markers (%): 0.619 0.12
Sentence-Text Coherence: 0.303 0.35
Sentence-Para Coherence: 0.515 0.50
Sentence-Sentence Coherence: 0.059 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 447, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'shows'' or 'show's'?
Suggestion: shows'; show's
...This would attribute the problem to the shows editor and not necessarily to the shows...
^^^^^
Line 9, column 25, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'managers'' or 'manager's'?
Suggestion: managers'; manager's
...ular avenue. Therefore, the business managers proposal to restore the prior nature of...
^^^^^^^^
Transition Words or Phrases used:
but, first, furthermore, however, if, so, still, then, therefore, well, such as, in spite of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 19.0 19.6327345309 97% => OK
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 14.0 11.1786427146 125% => OK
Relative clauses : 5.0 13.6137724551 37% => More relative clauses wanted.
Pronoun: 13.0 28.8173652695 45% => OK
Preposition: 64.0 55.5748502994 115% => OK
Nominalization: 8.0 16.3942115768 49% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2622.0 2260.96107784 116% => OK
No of words: 522.0 441.139720559 118% => OK
Chars per words: 5.02298850575 5.12650576532 98% => OK
Fourth root words length: 4.77988695657 4.56307096286 105% => OK
Word Length SD: 2.75707704789 2.78398813304 99% => OK
Unique words: 245.0 204.123752495 120% => OK
Unique words percentage: 0.469348659004 0.468620217663 100% => OK
syllable_count: 827.1 705.55239521 117% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 4.0 1.67365269461 239% => Less conjunction wanted as sentence beginning.
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 48.3533385763 57.8364921388 84% => OK
Chars per sentence: 124.857142857 119.503703932 104% => OK
Words per sentence: 24.8571428571 23.324526521 107% => OK
Discourse Markers: 4.38095238095 5.70786347227 77% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.118910609216 0.218282227539 54% => OK
Sentence topic coherence: 0.0383084109344 0.0743258471296 52% => OK
Sentence topic coherence SD: 0.0433584222578 0.0701772020484 62% => OK
Paragraph topic coherence: 0.0691139255268 0.128457276422 54% => OK
Paragraph topic coherence SD: 0.0251763289185 0.0628817314937 40% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 14.6 14.3799401198 102% => OK
flesch_reading_ease: 47.12 48.3550499002 97% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 12.7 12.197005988 104% => OK
coleman_liau_index: 12.13 12.5979740519 96% => OK
dale_chall_readability_score: 8.76 8.32208582834 105% => OK
difficult_words: 130.0 98.500998004 132% => OK
linsear_write_formula: 12.0 12.3882235529 97% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.