The following is a memorandum from the business manager of a television station Over the past year our late night news program has devoted increased time to national news and less time to weather and local news During this time period most of the complain

The memorandum proposes that the television station is experiencing a decline in advertising revenues due to its prioritization of national news over weather and local news during late-night broadcasts. However, additional evidence is necessary to substantiate the assumption that this shift is the primary cause for the loss of customers.

To begin with, a more comprehensive assessment of the complaints lodged against the local and weather news content is imperative. For instance, these complaints might pertain to the competence of the newscasters rather than the substance of the news itself. If this is the case, shifting focus to national news might not necessarily attract more viewers, as the grievances pertain to the presentation rather than the content. Similarly, it is plausible that viewers enjoy the news but desire a more engaging delivery. Enhancing viewer experience by employing seasoned newscasters or providing training to augment enthusiasm could potentially boost television viewership. In such a scenario, the presumption that viewer decline results solely from the station's emphasis on national news may not hold true.

Furthermore, it's feasible that alterations in the television station's advertising policies have prompted businesses to perceive these changes unfavorably, leading them to terminate their contracts with the station. Consequently, comprehending these alterations would empower the manager to formulate a more effective strategy for retaining business contracts and augmenting advertising revenue. In this context, concentrating excessively on local and weather news might not be a compelling approach to retain business contracts and enhance revenue, especially if other factors are at play.

Additionally, it's conceivable that businesses are terminating their contracts due to another television station with higher viewership offering ongoing promotions. If rival television stations are enticing business proprietors to switch contracts, the notion that contract cancellations are solely due to news content loses credibility. Thus, a prudent course of action for the manager would be to conduct a survey of competing television stations before concluding why businesses are severing ties with their station.

Overall, a more extensive body of evidence is indispensable to ascertain the underlying causes behind the decrease in viewership and the termination of business contracts. The current assumption that an excessive focus on national news at the expense of local and weather news is solely responsible necessitates further substantiation.

Votes
Average: 8.3 (1 vote)
Essay Categories
Essays by the user:

Grammar and spelling errors:
Line 3, column 603, Rule ID: ALLOW_TO[1]
Message: Did you mean 'augmenting'? Or maybe you should add a pronoun? In active voice, 'train' + 'to' takes an object, usually a pronoun.
Suggestion: augmenting
...soned newscasters or providing training to augment enthusiasm could potentially boost tele...
^^^^^^^^^^
Line 3, column 752, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
... viewer decline results solely from the stations emphasis on national news may not hold ...
^^^^^^^^

Transition Words or Phrases used:
but, consequently, furthermore, however, if, may, similarly, so, thus, for instance, to begin with

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 15.0 19.5258426966 77% => OK
Auxiliary verbs: 7.0 12.4196629213 56% => OK
Conjunction : 9.0 14.8657303371 61% => OK
Relative clauses : 8.0 11.3162921348 71% => More relative clauses wanted.
Pronoun: 23.0 33.0505617978 70% => OK
Preposition: 47.0 58.6224719101 80% => OK
Nominalization: 20.0 12.9106741573 155% => OK

Performance on vocabulary words:
No of characters: 2232.0 2235.4752809 100% => OK
No of words: 374.0 442.535393258 85% => More content wanted.
Chars per words: 5.9679144385 5.05705443957 118% => OK
Fourth root words length: 4.3976220399 4.55969084622 96% => OK
Word Length SD: 3.23909265672 2.79657885939 116% => OK
Unique words: 202.0 215.323595506 94% => More unique words wanted.
Unique words percentage: 0.540106951872 0.4932671777 109% => OK
syllable_count: 691.2 704.065955056 98% => OK
avg_syllables_per_word: 1.8 1.59117977528 113% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 6.24550561798 64% => OK
Article: 7.0 4.99550561798 140% => OK
Subordination: 3.0 3.10617977528 97% => OK
Conjunction: 0.0 1.77640449438 0% => OK
Preposition: 3.0 4.38483146067 68% => OK

Performance on sentences:
How many sentences: 16.0 20.2370786517 79% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 23.0 23.0359550562 100% => OK
Sentence length SD: 30.7588909911 60.3974514979 51% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 139.5 118.986275619 117% => OK
Words per sentence: 23.375 23.4991977007 99% => OK
Discourse Markers: 6.125 5.21951772744 117% => OK
Paragraphs: 5.0 4.97078651685 101% => OK
Language errors: 2.0 7.80617977528 26% => OK
Sentences with positive sentiment : 5.0 10.2758426966 49% => More positive sentences wanted.
Sentences with negative sentiment : 6.0 5.13820224719 117% => OK
Sentences with neutral sentiment: 5.0 4.83258426966 103% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.294249669525 0.243740707755 121% => OK
Sentence topic coherence: 0.102299428263 0.0831039109588 123% => OK
Sentence topic coherence SD: 0.0791822897541 0.0758088955206 104% => OK
Paragraph topic coherence: 0.177003582217 0.150359130593 118% => OK
Paragraph topic coherence SD: 0.0547704866029 0.0667264976115 82% => OK

Essay readability:
automated_readability_index: 18.4 14.1392134831 130% => OK
flesch_reading_ease: 31.21 48.8420337079 64% => OK
smog_index: 11.2 7.92365168539 141% => OK
flesch_kincaid_grade: 14.6 12.1743820225 120% => OK
coleman_liau_index: 17.64 12.1639044944 145% => OK
dale_chall_readability_score: 10.39 8.38706741573 124% => OK
difficult_words: 133.0 100.480337079 132% => OK
linsear_write_formula: 12.0 11.8971910112 101% => OK
gunning_fog: 11.2 11.2143820225 100% => OK
text_standard: 12.0 11.7820224719 102% => OK
What are above readability scores?

---------------------

Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.