The table below shows expenditures on advertising of four car companies in the UK in 2002.
The given chart illustrate expenditures on promoting of four car companies in the UK in 2002.
Overall, These 4 company spent the most on TV and the oposite on cinema and outdoor advertising.
At the highest amount of money used for TV advertising, Cetirizine have spent 70 millions dollars. On the other hand, Rover allocate the least with 45 millions. Besides that, 4 companies invested the same amount of money for Radio. According to the table, Renault spent the highest amount of money on Press, after that is Rover, Vauxhall, Cetirizine with 38, 12 and 8 millions.
The cinema and outdoor advertising was a less interested way because every company on the chart have spent less than 8 millions in this particular field, for example, Renault spent the most money and stop at 6 millions for Cinema and 7 for the outdoor. And the smallest amount spent in this way of advertising was Rover, they refused to invest in cinema and only spent a small amount of 2 millions dollar on outdoor.
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