The table shows the average length of YouTube video advertisements by sector and average length of time viewers spent watching these advertisements. The average length of the advertisements varied from a low of 21.8 seconds for pharmaceuticals to a high of 66.7 for public service advertisements. Except for government- and technology- related advertisements, in general, products and services which required a large financial commitment tended to have longer advertisements. Entertainments, financial services and travel advertisements, for example, were all twenty-eight seconds on average or longer. Less expensive products, on the other hand, such as consumer electronics, clothing and medicines, tended to have shorter advertisements. Adverts for more expensive products or services also tended to be watched for longer than adverts for less expensive items. Viewers on average watched more than 50 per cent of advertisements for entertainment, travel, business and finance. In contrast, viewers tended to watch less of government advertisements and advertisements for cheaper goods such as consumer electronics, clothing and medicines. Overall, length of YouTube video advertisements and length of time spent viewing such advertisements appears to be associated with the perceived cost of the product or service being advertised.
The table shows the average length of YouTube video advertisements by sector and average length of time viewers spent watching these advertisements. The average length of the advertisements varied from a low of 21.8 seconds for pharmaceuticals to a high of 66.7 for public service advertisements. Except for government- and technology- related advertisements, in general, products and services which required a large financial commitment tended to have longer advertisements. Entertainments, financial services and travel advertisements, for example, were all twenty-eight seconds on average or longer. Less expensive products, on the other hand, such as consumer electronics, clothing and medicines, tended to have shorter advertisements. Adverts for more expensive products or services also tended to be watched for longer than adverts for less expensive items. Viewers on average watched more than 50 per cent of advertisements for entertainment, travel, business and finance. In contrast, viewers tended to watch less of government advertisements and advertisements for cheaper goods such as consumer electronics, clothing and medicines. Overall, length of YouTube video advertisements and length of time spent viewing such advertisements appears to be associated with the perceived cost of the product or service being advertised.
- The line graph above illustrates variations in the average prices of food and oil on a global scale in 11 years from 2000 to 2011.Overall, there’re striking similarities in the way two values change through over one decade, which show the clearest diff 73
- he line chart above compares the amount of beef, pork, broilers and turkey, which the Americans consumed each year between 1995 and 2012.It is clear from the chart that both broilers and turkey flesh eating, increased significantly from 1960 to 2012 while 78
- The first line graph shows the average monthly spending on children s sports by their parents from 2008 to 2014 while the second one presents the amount of children participating in football athletics and swimming in the UK at the same time It is clear fr 82
- The pie charts above demonstrate the responses to a questionnaire asking 100 Customers to the Parkway hotel on how they favored its service.It is clear that within only 5 years from 2005 the hotel had showed shown greater results with more and more Visito 84
- The line graph above demonstrates the quantity of waste released by three businesses A, B and C over fifteen years from 2000 to 2015.It’s easy to see that the three above bear little to no resemblance in the fluctuation of waste produced in tonnes.In th 89
Transition Words or Phrases used:
also, second, so, except for, for example, in contrast, in general, such as, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 4.0 7.0 57% => More to be verbs wanted.
Auxiliary verbs: 0.0 1.00243902439 0% => OK
Conjunction : 12.0 6.8 176% => OK
Relative clauses : 1.0 3.15609756098 32% => OK
Pronoun: 1.0 5.60731707317 18% => OK
Preposition: 25.0 33.7804878049 74% => OK
Nominalization: 5.0 3.97073170732 126% => OK
Performance on vocabulary words:
No of characters: 1144.0 965.302439024 119% => OK
No of words: 192.0 196.424390244 98% => OK
Chars per words: 5.95833333333 4.92477711251 121% => OK
Fourth root words length: 3.72241943641 3.73543355544 100% => OK
Word Length SD: 3.60675485105 2.65546596893 136% => OK
Unique words: 99.0 106.607317073 93% => More unique words wanted.
Unique words percentage: 0.515625 0.547539520022 94% => More unique words wanted or less content wanted.
syllable_count: 351.0 283.868780488 124% => OK
avg_syllables_per_word: 1.8 1.45097560976 124% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 0.0 1.53170731707 0% => OK
Article: 2.0 4.33902439024 46% => OK
Subordination: 0.0 1.07073170732 0% => More adverbial clause wanted.
Conjunction: 0.0 0.482926829268 0% => OK
Preposition: 4.0 3.36585365854 119% => OK
Performance on sentences:
How many sentences: 9.0 8.94146341463 101% => OK
Sentence length: 21.0 22.4926829268 93% => OK
Sentence length SD: 24.5723924178 43.030603864 57% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 127.111111111 112.824112599 113% => OK
Words per sentence: 21.3333333333 22.9334400587 93% => OK
Discourse Markers: 10.4444444444 5.23603664747 199% => OK
Paragraphs: 1.0 3.83414634146 26% => More paragraphs wanted.
Language errors: 0.0 1.69756097561 0% => OK
Sentences with positive sentiment : 4.0 3.70975609756 108% => OK
Sentences with negative sentiment : 1.0 1.13902439024 88% => OK
Sentences with neutral sentiment: 4.0 4.09268292683 98% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.538268272564 0.215688989381 250% => OK
Sentence topic coherence: 0.25282284209 0.103423049105 244% => Sentence topic similarity is high.
Sentence topic coherence SD: 0.244783694741 0.0843802449381 290% => The coherence between sentences is low.
Paragraph topic coherence: 0.538268272564 0.15604864568 345% => Maybe some contents are duplicated.
Paragraph topic coherence SD: 0.0 0.0819641961636 0% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 17.3 13.2329268293 131% => OK
flesch_reading_ease: 33.24 61.2550243902 54% => Flesch_reading_ease is low.
smog_index: 11.2 6.51609756098 172% => OK
flesch_kincaid_grade: 13.8 10.3012195122 134% => OK
coleman_liau_index: 17.29 11.4140731707 151% => OK
dale_chall_readability_score: 9.04 8.06136585366 112% => OK
difficult_words: 53.0 40.7170731707 130% => OK
linsear_write_formula: 12.5 11.4329268293 109% => OK
gunning_fog: 10.4 10.9970731707 95% => OK
text_standard: 18.0 11.0658536585 163% => OK
What are above readability scores?
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Minimum two paragraphs wanted.
Rates: 56.1797752809 out of 100
Scores by essay e-grader: 5.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.