Some people think that the only way to have success in business is to have a unique product.
What factors, do you think, influence the success of a company?
The question of what makes a business successful will have various responses if you ask from different people. However, there is a notion that a business achieve success when it offers a product with distinct features. Yet, some disagree and believe that the key to a successful business lies in good marketing and customer care. Although I understand the importance of many factors in making a business successful, but believe that the uniqueness and creativity of a product stands above all.
Some may argue that a good product will bring value to the customers and thus attract its users like a magnet. A good product will aim to fulfil the needs of its customers in an innovative way. In the process of such efficiency, it will affect growth of its sales and taking larger market share than the products in the competing category, which were unable to satisfy the customers. For example when the iPhone was introduced in the market, it offered unique features to the smartphones users - that its competitors lacked - and took a very large slice of profits in the market. This new smartphone had a better camera, fast RAM, an easy-to-use operating system and good design, among many of its distinct features. Consequently, its manufacturer - the Apple company - became the leader of this industry and drove many other smartphone manufacturers out of business, such as Nokia.
On the other hand some advocate the idea that good marketing and customers services are main factors that create a path for a business to succeed. First, for a profit-seeking entity they argue, it is immensely important to have effective marketing campaigns to promote their products or services. As an example, when the advertisements of Coca Cola or Pepsi - the leaders in the soft drinks industry - intensifies, their sales surge accordingly. Secondly, no venture will succeed unless they put customers as their priority, they add. To keep the customers need in the spotlight, a business will find how to respond to customers problems and enhance their products, which will lead them toward their goal of being profitable. Taking this into account, large corporations have dedicated teams to identify problems and provide solutions to their customers.
In conclusion, it is important to note that numerous variables contribute in the success of a business. Good customers relations and marketing are important variables out of that pool. However, an exceptional product will never bring failure to a business.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-12-01 | TrucNgoc | 67 | view |
| 2017-01-10 | ahmad3khan | 56 | view |
- With an increasing population communication via the internet and text messaging, face to face communication will become a thing of the past. To what extend do you agree? 84
- Small businesses should avoid recruiting young women who do not have their own family in order to avoid paying maternity leave later on.To what extend do you agree or disagree? 81
- Some people think that the only way to have success in business is to have a unique product. What factors, do you think, influence the success of a company? 56
Grammar and spelling errors:
Line 1, column 291, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'lie'?
Suggestion: lie
...e that the key to a successful business lies in good marketing and customer care. A...
^^^^
Line 4, column 10, Rule ID: MASS_AGREEMENT[2]
Message: Possible agreement error - use third-person verb forms for singular and mass nouns: 'argues'.
Suggestion: argues
...roduct stands above all. Some may argue that a good product will bring value to...
^^^^^
Line 4, column 174, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in an innovative way" with adverb for "innovative"; eg, "in a hasty manner" with "hastily".
...im to fulfil the needs of its customers in an innovative way. In the process of such efficiency, it...
^^^^^^^^^^^^^^^^^^^^
Line 7, column 387, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'drinks'' or 'drink's'?
Suggestion: drinks'; drink's
...Cola or Pepsi - the leaders in the soft drinks industry - intensifies, their sales sur...
^^^^^^
Transition Words or Phrases used:
accordingly, but, consequently, first, however, if, may, second, secondly, so, thus, for example, in conclusion, in fact, such as, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 13.1623246493 61% => OK
Auxiliary verbs: 10.0 7.85571142285 127% => OK
Conjunction : 15.0 10.4138276553 144% => OK
Relative clauses : 14.0 7.30460921844 192% => OK
Pronoun: 35.0 24.0651302605 145% => OK
Preposition: 49.0 41.998997996 117% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalization wanted.
Performance on vocabulary words:
No of characters: 2101.0 1615.20841683 130% => OK
No of words: 404.0 315.596192385 128% => OK
Chars per words: 5.2004950495 5.12529762239 101% => OK
Fourth root words length: 4.48327461151 4.20363070211 107% => OK
Word Length SD: 2.86567098536 2.80592935109 102% => OK
Unique words: 217.0 176.041082164 123% => OK
Unique words percentage: 0.537128712871 0.561755894193 96% => OK
syllable_count: 653.4 506.74238477 129% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 5.43587174349 147% => OK
Interrogative: 1.0 0.384769539078 260% => OK
Article: 5.0 2.52805611222 198% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 37.7721702065 49.4020404114 76% => OK
Chars per sentence: 110.578947368 106.682146367 104% => OK
Words per sentence: 21.2631578947 20.7667163134 102% => OK
Discourse Markers: 7.78947368421 7.06120827912 110% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 4.0 5.01903807615 80% => OK
Sentences with positive sentiment : 17.0 8.67935871743 196% => OK
Sentences with negative sentiment : 0.0 3.9879759519 0% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.169222018682 0.244688304435 69% => OK
Sentence topic coherence: 0.0579789944071 0.084324248473 69% => OK
Sentence topic coherence SD: 0.0584578580002 0.0667982634062 88% => OK
Paragraph topic coherence: 0.115566397508 0.151304729494 76% => OK
Paragraph topic coherence SD: 0.0941510171388 0.056905535591 165% => OK
Essay readability:
automated_readability_index: 13.7 13.0946893788 105% => OK
flesch_reading_ease: 50.16 50.2224549098 100% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.5 11.3001002004 102% => OK
coleman_liau_index: 12.88 12.4159519038 104% => OK
dale_chall_readability_score: 8.82 8.58950901804 103% => OK
difficult_words: 106.0 78.4519038076 135% => OK
linsear_write_formula: 10.5 9.78957915832 107% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
---------------------
Rates: 56.1797752809 out of 100
Scores by essay e-grader: 5.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.