People are surrounded by all kinds of advertising. Some people believe that advertising has a negative effect on people’s lives. To what extent do you agree or disagree?
Advertising is flooding in people’s life from house via TV, social media to streets with many billboards. Nobody negates advantages of advertisements for companies and consumers. However, I suppose that existing in mass of advertisements impact directly on our lives.
Advertising is an optimal method to boot profit for companies. Looking at the budget Apple poured into advertising per year, specifically, this number reached approximately 100 million USD per year which created 258.5 billion USD incomes. Profit from companies promotes the growth of the economics. Moreover, advertising not only affects companies but also helps consumers having multiple choices in shopping. Advertising provides details of newly launched products. Buyers can assess different items before purchasing them about brand, quality or price. They have a right to pick suit things for themselves based on the competition among companies through advertising.
Beside positive points, human’s life have negatively affected when exposed to a large amount of advertising every day. Advertising is controlling consumer behavior of viewers. Nobody realizes that people are addicted to buy what they like more than what they need. Repeating the sales of Apple, the money people used more than the functions of a mobile we need. More importantly, advertisement deceives customers’ feeling, sometimes, they buy some advertised items exceeding the actual quality. Images of celebrities are used in many extravagant commercials, especially cosmetics, to stimulate people to purchase products that are being advertised. However, in reality, most of those products are of little use to buyers. This leads to the waste of individuals’ spending.
Conclusion, I think each individual should become a smart consumer to prevent the power of advertising.
Transition Words or Phrases used:
also, but, however, if, look, moreover, so, i suppose, i think
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 13.1623246493 61% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 3.0 10.4138276553 29% => More conjunction wanted.
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 16.0 24.0651302605 66% => OK
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 2.0 8.3376753507 24% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1575.0 1615.20841683 98% => OK
No of words: 271.0 315.596192385 86% => More content wanted.
Chars per words: 5.81180811808 5.12529762239 113% => OK
Fourth root words length: 4.05734859645 4.20363070211 97% => OK
Word Length SD: 3.15781362283 2.80592935109 113% => OK
Unique words: 187.0 176.041082164 106% => OK
Unique words percentage: 0.690036900369 0.561755894193 123% => OK
syllable_count: 489.6 506.74238477 97% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 14.0 20.2975951904 69% => The Avg. Sentence Length is relatively short.
Sentence length SD: 33.647348251 49.4020404114 68% => OK
Chars per sentence: 82.8947368421 106.682146367 78% => OK
Words per sentence: 14.2631578947 20.7667163134 69% => OK
Discourse Markers: 3.26315789474 7.06120827912 46% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 7.0 3.4128256513 205% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.218730914922 0.244688304435 89% => OK
Sentence topic coherence: 0.0577421776124 0.084324248473 68% => OK
Sentence topic coherence SD: 0.0444274278422 0.0667982634062 67% => OK
Paragraph topic coherence: 0.11905011632 0.151304729494 79% => OK
Paragraph topic coherence SD: 0.0795493965762 0.056905535591 140% => OK
Essay readability:
automated_readability_index: 13.1 13.0946893788 100% => OK
flesch_reading_ease: 40.34 50.2224549098 80% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 15.83 12.4159519038 127% => OK
dale_chall_readability_score: 9.98 8.58950901804 116% => OK
difficult_words: 97.0 78.4519038076 124% => OK
linsear_write_formula: 7.5 9.78957915832 77% => OK
gunning_fog: 7.6 10.1190380762 75% => OK
text_standard: 8.0 10.7795591182 74% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.