For any business to be successful, it must spend a lot of money on advertising
With the advent of numerous mass media such as television, newspaper, radio, and so forth, a new branch have been emerged in the science of economy. Beyond a shadow of a doubt, nobody can turn a blind eye to the impact of advertisement on a company’s success, but the effect of this factor in comparison to other parameters is a controversial issue. A large proportion of managers hold the viewpoint that the more money spent on advertisement, the more costumers will be attracts while others take the opposite idea. I, to a great extent, corroborate the later perspectives. In the following paragraphs the most outstanding reasons will be substantiated in detail.
To commence with, it is worthwhile mentioning that there are a wide variety of media each of which has some advantages and disadvantages. Therefore, an efficient approach of introducing products or services to members of a society is not necessarily the most expensive one. On the other words, a knowledgeable businessman evaluate diverse alternatives in order to choose the most efficient, inexpensive and more appealing to costumers, one. As a tangible example, take into account an institution providing teachers with teaching materials such as video and books. If the authorities of this institution decide to allocate some parts of their budget to a kind of advertisement, and they have two options, television or educational magazine, they should opt the one related to teachers. In fact, due to the fact that the magazine is widespread among educators and teachers it is most likely that they notice the ads. However, although some teachers also view television, it is not very efficient way, on the grounds that commercial ads on the tube is much more costly than the advertisements published in newspapers and magazines.
The second exquisite point to be mentioned is that there are myriad factors which play pivotal role in a business success such as satisfied clerks, high-quality product, environmental-friendly products, and so forth. As a result, it is implausible to put a high value on the advertisement and spend a large percentage of company’s income on due to the fact that attracting costumers’ attention is not all and the end. For instance, consider a company which have been successful in attaining a majority of potential customers. Producing low-quality goods, the company will encounter difficulties since people gradually understand that its products does not possess acceptable quality, and they won’t purchase them after a while.
To sum up, considering the aforementioned arguments, we may draw the conclusion that in spite of the fact that advertisement is crucial for each business, it should not be regarded as the main priority on which the most budget of the business spend. Not only are there other significant parameters which are as important as advertisement, but also there is not a direct relation between the money allotted on ads and the popularity of a product or service.
Transition Words or Phrases used:
also, but, however, if, may, second, so, therefore, while, for instance, in fact, kind of, such as, as a result, in spite of, to sum up, to a great extent
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 15.1003584229 146% => OK
Auxiliary verbs: 7.0 9.8082437276 71% => OK
Conjunction : 17.0 13.8261648746 123% => OK
Relative clauses : 15.0 11.0286738351 136% => OK
Pronoun: 25.0 43.0788530466 58% => OK
Preposition: 63.0 52.1666666667 121% => OK
Nominalization: 14.0 8.0752688172 173% => OK
Performance on vocabulary words:
No of characters: 2531.0 1977.66487455 128% => OK
No of words: 483.0 407.700716846 118% => OK
Chars per words: 5.24016563147 4.8611393121 108% => OK
Fourth root words length: 4.68799114503 4.48103885553 105% => OK
Word Length SD: 3.30582634772 2.67179642975 124% => OK
Unique words: 263.0 212.727598566 124% => OK
Unique words percentage: 0.544513457557 0.524837075471 104% => OK
syllable_count: 807.3 618.680645161 130% => OK
avg_syllables_per_word: 1.7 1.51630824373 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 9.59856630824 63% => OK
Article: 7.0 3.08781362007 227% => Less articles wanted as sentence beginning.
Subordination: 4.0 3.51792114695 114% => OK
Conjunction: 6.0 1.86738351254 321% => Less conjunction wanted as sentence beginning.
Preposition: 10.0 4.94265232975 202% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 18.0 20.6003584229 87% => OK
Sentence length: 26.0 20.1344086022 129% => The Avg. Sentence Length is relatively long.
Sentence length SD: 51.5342388881 48.9658058833 105% => OK
Chars per sentence: 140.611111111 100.406767564 140% => OK
Words per sentence: 26.8333333333 20.6045352989 130% => OK
Discourse Markers: 8.55555555556 5.45110844103 157% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 0.0 5.5376344086 0% => OK
Sentences with positive sentiment : 10.0 11.8709677419 84% => OK
Sentences with negative sentiment : 4.0 3.85842293907 104% => OK
Sentences with neutral sentiment: 4.0 4.88709677419 82% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.129805034482 0.236089414692 55% => OK
Sentence topic coherence: 0.0347884002464 0.076458572812 45% => OK
Sentence topic coherence SD: 0.047212863312 0.0737576698707 64% => OK
Paragraph topic coherence: 0.0901691989219 0.150856017488 60% => OK
Paragraph topic coherence SD: 0.0581927116119 0.0645574589148 90% => OK
Essay readability:
automated_readability_index: 16.7 11.7677419355 142% => OK
flesch_reading_ease: 36.63 58.1214874552 63% => OK
smog_index: 11.2 6.10430107527 183% => OK
flesch_kincaid_grade: 14.6 10.1575268817 144% => OK
coleman_liau_index: 13.41 10.9000537634 123% => OK
dale_chall_readability_score: 9.37 8.01818996416 117% => OK
difficult_words: 136.0 86.8835125448 157% => OK
linsear_write_formula: 15.0 10.002688172 150% => OK
gunning_fog: 12.4 10.0537634409 123% => OK
text_standard: 15.0 10.247311828 146% => OK
What are above readability scores?
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Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 81.6666666667 out of 100
Scores by essay e-grader: 24.5 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.