franchisement

Essay topics:

franchisement

Both the article and the lecturer discuss the franchise businesses. Although in overall the author favours the franchise ownership process, the professor criticises it.

Firstly, according to the written passage, finding reliable suppliers are very easy for business owners since the company readily guides them in terms of goods and services to be able to build up the store. However, on the other hand, the professor from the listening passage mentions that this guidance is generally over-priced. Due to the fact that the owner cannot purchase anything than the suggested ones by the parent company even though these available goods are less costly than the recommended ones in the market.

Secondly, the author mentions that since the parent company creates the advertisements for the business, the store owner can save up an important amount of money. On the contrary, the lecturer argues this statement by mentioning, advertisements are taken up the 60% of the total in sales, so the business owner has to give this percentage from the profit to the partner company to make the ads. Moreover, she continues by saying even though this is the case, the parent company never creates an advertisement which uses the features of that local business and their own products. It is always a general one where the brand only introduces its own name.

Lastly, the written passage mentions that security is one of the biggest positive outcomes of having a franchise company since the failure rate is quite low and launching an individual business is much riskier while the listening passage criticises by giving an example recent research about taking owner an already existed business is doubling the change of success than franchisement.

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Average: 8 (1 vote)
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2020-05-19 mubeccel2020 80 view
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Comments

Transition Words or Phrases used:
first, firstly, however, lastly, moreover, second, secondly, so, while, as to, on the contrary, on the other hand

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 11.0 10.4613686534 105% => OK
Auxiliary verbs: 2.0 5.04856512141 40% => OK
Conjunction : 4.0 7.30242825607 55% => More conjunction wanted.
Relative clauses : 7.0 12.0772626932 58% => More relative clauses wanted.
Pronoun: 16.0 22.412803532 71% => OK
Preposition: 34.0 30.3222958057 112% => OK
Nominalization: 4.0 5.01324503311 80% => OK

Performance on vocabulary words:
No of characters: 1465.0 1373.03311258 107% => OK
No of words: 281.0 270.72406181 104% => OK
Chars per words: 5.21352313167 5.08290768461 103% => OK
Fourth root words length: 4.09427095027 4.04702891845 101% => OK
Word Length SD: 2.66683182748 2.5805825403 103% => OK
Unique words: 158.0 145.348785872 109% => OK
Unique words percentage: 0.562277580071 0.540411800872 104% => OK
syllable_count: 464.4 419.366225166 111% => OK
avg_syllables_per_word: 1.7 1.55342163355 109% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 3.25607064018 61% => OK
Article: 7.0 8.23620309051 85% => OK
Subordination: 1.0 1.25165562914 80% => OK
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 3.0 2.5761589404 116% => OK

Performance on sentences:
How many sentences: 10.0 13.0662251656 77% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 28.0 21.2450331126 132% => The Avg. Sentence Length is relatively long.
Sentence length SD: 89.3227854469 49.2860985944 181% => OK
Chars per sentence: 146.5 110.228320801 133% => OK
Words per sentence: 28.1 21.698381199 130% => OK
Discourse Markers: 11.3 7.06452816374 160% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 0.0 4.19205298013 0% => OK
Sentences with positive sentiment : 7.0 4.33554083885 161% => OK
Sentences with negative sentiment : 1.0 4.45695364238 22% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.27373068433 47% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.108566257509 0.272083759551 40% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0631253721501 0.0996497079465 63% => OK
Sentence topic coherence SD: 0.107148071781 0.0662205650399 162% => OK
Paragraph topic coherence: 0.113186626348 0.162205337803 70% => OK
Paragraph topic coherence SD: 0.145413453646 0.0443174109184 328% => More connections among paragraphs wanted.

Essay readability:
automated_readability_index: 17.2 13.3589403974 129% => OK
flesch_reading_ease: 34.6 53.8541721854 64% => OK
smog_index: 8.8 5.55761589404 158% => OK
flesch_kincaid_grade: 15.4 11.0289183223 140% => OK
coleman_liau_index: 13.23 12.2367328918 108% => OK
dale_chall_readability_score: 9.13 8.42419426049 108% => OK
difficult_words: 73.0 63.6247240618 115% => OK
linsear_write_formula: 11.0 10.7273730684 103% => OK
gunning_fog: 13.2 10.498013245 126% => OK
text_standard: 9.0 11.2008830022 80% => OK
What are above readability scores?

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Rates: 80.0 out of 100
Scores by essay e-grader: 24.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.