"The following was used as part of an internet advertising company's appeal to businesses: Furniture Depot employed our internet advertising company to help. Since then its sales increased by 10% over last year's totals. Furniture Depot's success demonstr

Essay topics:

"The following was used as part of an internet advertising company's appeal to businesses: Furniture Depot employed our internet advertising company to help. Since then its sales increased by 10% over last year's totals. Furniture Depot's success demonstrates how using our internet services can increase your profitability.

The marketing strategy employed by the furniture company, however appealing, is flawed in its consistency. The inference of a sales hike directly depending upon employment of the advertisement agency is naive and does not seem to take into consideration other parallel facets of the Furniture Depot.

To start with, the Furniture depot might be a successful company which has been exhibiting an upward trend in the sale totals since inception. It is not adequately provided that what is the general increase figure of the Depot every year. The quoted 10% over last few years might be less than what the expectancy is, and hence, might be a counter-productive stat in its nature. Hence, the word used 'success' is not reliable, and pellucids the argument.

Moreover, the argument does not take into consideration all the business measures taken by Furniture Depot along with and after employing the advertisement services. For example, it might have increased the discounts on the products, or done a glossy makeover of the showroom. Hence, the total of 10% would be attributed to multiple factors. Also, it's not linear that only this internet advertisement company was hired. Maybe there were multiple contracts with different marketing companies which combinedly brought better sales to the Depot.

Also, the advertisement requirement for sales boost might vary from vertical to vertical in terms of businesses. For example word-of-mouth satisfaction apparently works the best for retail sector, whereas glossy advertisements would help in upwarding sales of Aesthetic (Furniture, home decor) sector. Hence, a quoted profit of Furniture Depot might not be adequate for everyone to whom the argument appeals.

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Comments

Grammar and spelling errors:
Line 3, column 328, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... than what the expectancy is, and hence, might be a counter productive stat in it...
^^
Line 7, column 270, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...uld help in upwarding sales of Aesthetic Furniture, home decor sector. Hence, a ...
^^
Line 7, column 293, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ales of Aesthetic Furniture, home decor sector. Hence, a quoted profit of Furnit...
^^

Transition Words or Phrases used:
also, apparently, but, hence, however, if, may, moreover, so, whereas, for example, to start with

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 14.0 19.6327345309 71% => OK
Auxiliary verbs: 8.0 12.9520958084 62% => OK
Conjunction : 5.0 11.1786427146 45% => More conjunction wanted.
Relative clauses : 5.0 13.6137724551 37% => OK
Pronoun: 7.0 28.8173652695 24% => OK
Preposition: 34.0 55.5748502994 61% => OK
Nominalization: 14.0 16.3942115768 85% => OK

Performance on vocabulary words:
No of characters: 1464.0 2260.96107784 65% => OK
No of words: 270.0 441.139720559 61% => More content wanted.
Chars per words: 5.42222222222 5.12650576532 106% => OK
Fourth root words length: 4.05360046442 4.56307096286 89% => OK
Word Length SD: 2.98574574279 2.78398813304 107% => OK
Unique words: 161.0 204.123752495 79% => More unique words wanted.
Unique words percentage: 0.596296296296 0.468620217663 127% => OK
syllable_count: 464.4 705.55239521 66% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Interrogative: 0.0 0.471057884232 0% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 3.0 1.67365269461 179% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 14.0 19.7664670659 71% => OK
Sentence length: 19.0 22.8473053892 83% => OK
Sentence length SD: 37.3524990285 57.8364921388 65% => OK
Chars per sentence: 104.571428571 119.503703932 88% => OK
Words per sentence: 19.2857142857 23.324526521 83% => OK
Discourse Markers: 6.92857142857 5.70786347227 121% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.356613727439 0.218282227539 163% => OK
Sentence topic coherence: 0.11479834633 0.0743258471296 154% => OK
Sentence topic coherence SD: 0.0787616190918 0.0701772020484 112% => OK
Paragraph topic coherence: 0.201895980354 0.128457276422 157% => OK
Paragraph topic coherence SD: 0.0727657234884 0.0628817314937 116% => OK

Essay readability:
automated_readability_index: 13.7 14.3799401198 95% => OK
flesch_reading_ease: 43.73 48.3550499002 90% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 14.16 12.5979740519 112% => OK
dale_chall_readability_score: 9.2 8.32208582834 111% => OK
difficult_words: 79.0 98.500998004 80% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 14.0 11.9071856287 118% => OK

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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.