Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?
In this day and age, we are increasingly bombarded by advertising by companies that want to sell us their products. Much as I agree that a large majority of people buy the goods due to their demand, I strongly believe that advertising has a huge impact on our buying behaviours.
On the one hand, it seems that people make a purchase because of a simple reason that it enhances their standard of living. New versions of products almost always have improved features that buyer may want. A new car; for example, often has improved safety features, or it might be more economical to run. However, I would argue that the influence of marketing could manipulate people to buy products that they may do not need. Given the fact that people queue to buy the latest mobiles even when they already have a good phone. The reason is that they want to stay up to date with the newest high-status devices.
There are several concrete evidences proving that advertisements could tempt people to buy products that they might not otherwise want. First and foremost, deceptive advertisements tend to exaggerate the quality of the products; therefore, many people believe that if they buy these products, they will have good ones. Additionally, advertisements with celebrity endorsement are commonly used as an effective way to stimulate expenditure. For instance, since many people pursue the notion of modernism in terms of dressing, they have an inclination to follow the star's fashion in advertisements which could be deemed as leading fashion trends.
To sum up, with all aforementioned proofs, I completely agree that the power of advertising is extremely enormous; thus, the products that people buy might be not truly their needs.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2020-01-04 | gulbakhyt_90 | 61 | view |
| 2019-12-04 | trucn | 67 | view |
| 2019-12-01 | Aydin03 | 11 | view |
| 2019-12-01 | Aydin03 | 11 | view |
| 2019-11-21 | khanhptk162 | 73 | view |
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Transition Words or Phrases used:
first, however, if, may, so, therefore, thus, for example, for instance, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 13.1623246493 61% => OK
Auxiliary verbs: 11.0 7.85571142285 140% => OK
Conjunction : 3.0 10.4138276553 29% => More conjunction wanted.
Relative clauses : 17.0 7.30460921844 233% => Less relative clauses wanted (maybe 'which' is over used).
Pronoun: 38.0 24.0651302605 158% => Less pronouns wanted
Preposition: 34.0 41.998997996 81% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1445.0 1615.20841683 89% => OK
No of words: 286.0 315.596192385 91% => More content wanted.
Chars per words: 5.05244755245 5.12529762239 99% => OK
Fourth root words length: 4.11236361783 4.20363070211 98% => OK
Word Length SD: 2.8462762641 2.80592935109 101% => OK
Unique words: 165.0 176.041082164 94% => More unique words wanted.
Unique words percentage: 0.576923076923 0.561755894193 103% => OK
syllable_count: 450.0 506.74238477 89% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 22.0 20.2975951904 108% => OK
Sentence length SD: 37.8563150837 49.4020404114 77% => OK
Chars per sentence: 111.153846154 106.682146367 104% => OK
Words per sentence: 22.0 20.7667163134 106% => OK
Discourse Markers: 6.30769230769 7.06120827912 89% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.143876923171 0.244688304435 59% => OK
Sentence topic coherence: 0.0524703779345 0.084324248473 62% => OK
Sentence topic coherence SD: 0.0343315190171 0.0667982634062 51% => OK
Paragraph topic coherence: 0.0890573779004 0.151304729494 59% => OK
Paragraph topic coherence SD: 0.015998712786 0.056905535591 28% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 13.4 13.0946893788 102% => OK
flesch_reading_ease: 49.15 50.2224549098 98% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 12.01 12.4159519038 97% => OK
dale_chall_readability_score: 8.1 8.58950901804 94% => OK
difficult_words: 61.0 78.4519038076 78% => More difficult words wanted.
linsear_write_formula: 11.0 9.78957915832 112% => OK
gunning_fog: 10.8 10.1190380762 107% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.