"According to a recent report from our marketing team, during the last year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with quality of movies but with public's lack of awareness that good quality movies are available. Super Screen should therefore allocate a greater share of its budget next year to reaching public through advertising."
The Production company's conclusion seems to depend on a lot of assumptions. Like it maybe possible that people are aware of such movies but did not see them because of the niche genre or subject of the movie. The movie might be good but people might prefer action based movies rather tha a laborious movie with a noble message. Afterall a lot of the oscar winning movies are hardly the highest grossing movie of their corresponding years. It might also have been the case that the genres of the movies released in the two years might have been different and people preferred the genres of the movies released last year. Another aspect might be the actors or the directors employed in these movies. The actors involved in last year movies might have a greater fan following and were able to attract a larger audience base. So in these case, a greater share of budget will hardly help the company as people will hardly want to see those movies.
Another assumption involved might be the number of screens allotted to their movies. In comparision with the last year, it is assumed that the same number of screens were allotted to the movies in both years, while what might be a possible scenario is that due to greater number of high profile movies releasing in the same time last year might have restricted the number of screens. In this case, competition rather than lack of advertising might be attributed to be the reason for the downfall of the movies.
Another aspect to consider is the timing of the release of the movies. A movie released during the holidays is likely to do well even if the content might not be that great. So if less number of movies were released around the holiday period this year, it is explainable why the movies performed worse this year.
We must also need to ensure the similarity in other aspects of the two years before coming to a more definite conclusion, like the price of the movie tickets, availablity of streaming services, overall economy of the country or region. Greater ticket prices will discourage the users from going to the movies and so will greater accessibility of online streaming, which is a more convinient form of movies and television shows. It might also be possible that the overall economy of the region might have taken a hit and people might not be able to afford luxuries such as movies as much as they were previously able to do.
Overall, the production companies must challenge the validity of the above stated assumptions before coming to a conclusion about the budget.
Post date | Users | Rates | Link to Content |
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2019-08-18 | krishnaw14 | 42 | view |
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Comments
Essay evaluation report
Sentence: The movie might be good but people might prefer action based movies rather tha a laborious movie with a noble message.
Error: tha Suggestion: than
Sentence: Afterall a lot of the oscar winning movies are hardly the highest grossing movie of their corresponding years.
Error: oscar Suggestion: scar
Sentence: In comparision with the last year, it is assumed that the same number of screens were allotted to the movies in both years, while what might be a possible scenario is that due to greater number of high profile movies releasing in the same time last year might have restricted the number of screens.
Error: comparision Suggestion: comparison
Sentence: We must also need to ensure the similarity in other aspects of the two years before coming to a more definite conclusion, like the price of the movie tickets, availablity of streaming services, overall economy of the country or region.
Error: availablity Suggestion: availability
Sentence: Greater ticket prices will discourage the users from going to the movies and so will greater accessibility of online streaming, which is a more convinient form of movies and television shows.
Error: convinient Suggestion: convenient
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Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 5 2
No. of Sentences: 18 15
No. of Words: 444 350
No. of Characters: 2061 1500
No. of Different Words: 194 200
Fourth Root of Number of Words: 4.59 4.7
Average Word Length: 4.642 4.6
Word Length SD: 2.406 2.4
No. of Words greater than 5 chars: 151 100
No. of Words greater than 6 chars: 88 80
No. of Words greater than 7 chars: 57 40
No. of Words greater than 8 chars: 34 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 24.667 21.0
Sentence Length SD: 10.708 7.5
Use of Discourse Markers (%): 0.556 0.12
Sentence-Text Coherence: 0.373 0.35
Sentence-Para Coherence: 0.57 0.50
Sentence-Sentence Coherence: 0.13 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 329, Rule ID: AFTERALL[1]
Message: Did you mean 'after all'?
Suggestion: After all
...a laborious movie with a noble message. Afterall a lot of the oscar winning movies are h...
^^^^^^^^
Transition Words or Phrases used:
also, but, if, may, so, well, while, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 19.6327345309 117% => OK
Auxiliary verbs: 21.0 12.9520958084 162% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 7.0 13.6137724551 51% => More relative clauses wanted.
Pronoun: 22.0 28.8173652695 76% => OK
Preposition: 62.0 55.5748502994 112% => OK
Nominalization: 5.0 16.3942115768 30% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2106.0 2260.96107784 93% => OK
No of words: 444.0 441.139720559 101% => OK
Chars per words: 4.74324324324 5.12650576532 93% => OK
Fourth root words length: 4.5903493882 4.56307096286 101% => OK
Word Length SD: 2.44523657027 2.78398813304 88% => OK
Unique words: 200.0 204.123752495 98% => OK
Unique words percentage: 0.45045045045 0.468620217663 96% => OK
syllable_count: 665.1 705.55239521 94% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 24.0 22.8473053892 105% => OK
Sentence length SD: 58.2694888714 57.8364921388 101% => OK
Chars per sentence: 117.0 119.503703932 98% => OK
Words per sentence: 24.6666666667 23.324526521 106% => OK
Discourse Markers: 2.44444444444 5.70786347227 43% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 1.0 5.25449101796 19% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.237769235094 0.218282227539 109% => OK
Sentence topic coherence: 0.0833225643022 0.0743258471296 112% => OK
Sentence topic coherence SD: 0.0643392380672 0.0701772020484 92% => OK
Paragraph topic coherence: 0.13346761664 0.128457276422 104% => OK
Paragraph topic coherence SD: 0.0621295532893 0.0628817314937 99% => OK
Essay readability:
automated_readability_index: 13.2 14.3799401198 92% => Automated_readability_index is low.
flesch_reading_ease: 55.58 48.3550499002 115% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 10.51 12.5979740519 83% => OK
dale_chall_readability_score: 7.85 8.32208582834 94% => OK
difficult_words: 85.0 98.500998004 86% => OK
linsear_write_formula: 9.0 12.3882235529 73% => OK
gunning_fog: 11.6 11.1389221557 104% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.