decline in sales
The marketing director of Lamfonz Pet Stores proposes that the company should implement marketing strategies used by a competitor to boost sales. While this may be a viable solution, the director's argument is based on several assumptions that require evidence and logical reasoning to be convincing.
Firstly, the director suggests that placing advertisements in pet magazines will help reverse the decline in sales. However, it is unclear whether the company or its products are already well-known to potential customers. The director assumes that the lack of advertising is the only reason for the decline in sales, which may not be true. For instance, the company's prices may be higher than those of competitors, or customers may have lost trust in the company's customer service. Therefore, the director needs to provide evidence that the decline is solely due to a lack of advertising and that other factors are not contributing to the decrease in sales.
Secondly, the director's argument assumes that advertising in magazines will automatically increase sales. However, if a company is experiencing a decline in sales, it is difficult to attract new customers. Even if advertisements are placed in magazines, there is no guarantee that potential customers will choose the advertised company over their preferred stores. Therefore, the director needs to provide evidence that potential customers are unaware of the company's products and services, and that advertising in magazines is the best way to reach them.
Thirdly, the director suggests that the company should advertise in magazines other than those used by the successful competitor. However, the effectiveness of different magazines varies, and not all magazines will have the same impact. The director needs to provide evidence that the other magazines being considered have the same outreach and impact as the one used by the competitor.
In conclusion, while the director's suggestion to use marketing techniques employed by a competitor may be a valid solution to declining sales, the argument relies on unsupported assumptions. To make a convincing case, the director needs to provide evidence that the decline is solely due to a lack of advertising, that advertising in magazines is the best way to reach potential customers, and that the other magazines being considered have the same impact as the one used by the competitor.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-29 | tomlee0205 | 67 | view |
| 2023-08-26 | Gnyana | 68 | view |
| 2023-08-19 | Dinesh4518 | 60 | view |
| 2023-07-20 | shubham1102 | 66 | view |
| 2023-07-20 | Technoblade | 80 | view |
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Grammar and spelling errors:
Line 1, column 188, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'directors'' or 'director's'?
Suggestion: directors'; director's
...hile this may be a viable solution, the directors argument is based on several assumption...
^^^^^^^^^
Line 5, column 15, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'directors'' or 'director's'?
Suggestion: directors'; director's
...the decrease in sales. Secondly, the directors argument assumes that advertising in ma...
^^^^^^^^^
Line 9, column 26, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'directors'' or 'director's'?
Suggestion: directors'; director's
...competitor. In conclusion, while the directors suggestion to use marketing techniques ...
^^^^^^^^^
Transition Words or Phrases used:
but, first, firstly, however, if, may, second, secondly, so, therefore, third, thirdly, well, while, for instance, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 21.0 19.6327345309 107% => OK
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 9.0 11.1786427146 81% => OK
Relative clauses : 16.0 13.6137724551 118% => OK
Pronoun: 23.0 28.8173652695 80% => OK
Preposition: 43.0 55.5748502994 77% => OK
Nominalization: 13.0 16.3942115768 79% => OK
Performance on vocabulary words:
No of characters: 2032.0 2260.96107784 90% => OK
No of words: 377.0 441.139720559 85% => More content wanted.
Chars per words: 5.3899204244 5.12650576532 105% => OK
Fourth root words length: 4.4064143971 4.56307096286 97% => OK
Word Length SD: 3.01608425067 2.78398813304 108% => OK
Unique words: 151.0 204.123752495 74% => More unique words wanted.
Unique words percentage: 0.400530503979 0.468620217663 85% => More unique words wanted or less content wanted.
syllable_count: 664.2 705.55239521 94% => OK
avg_syllables_per_word: 1.8 1.59920159681 113% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 13.0 8.76447105788 148% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 4.0 1.67365269461 239% => Less conjunction wanted as sentence beginning.
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 23.0 22.8473053892 101% => OK
Sentence length SD: 48.6145152578 57.8364921388 84% => OK
Chars per sentence: 127.0 119.503703932 106% => OK
Words per sentence: 23.5625 23.324526521 101% => OK
Discourse Markers: 8.0 5.70786347227 140% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 8.0 8.20758483034 97% => OK
Sentences with negative sentiment : 6.0 6.88822355289 87% => OK
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0827637389276 0.218282227539 38% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0411589768725 0.0743258471296 55% => OK
Sentence topic coherence SD: 0.0546526927912 0.0701772020484 78% => OK
Paragraph topic coherence: 0.0545521864108 0.128457276422 42% => OK
Paragraph topic coherence SD: 0.0510751017702 0.0628817314937 81% => OK
Essay readability:
automated_readability_index: 15.7 14.3799401198 109% => OK
flesch_reading_ease: 31.21 48.3550499002 65% => OK
smog_index: 11.2 7.1628742515 156% => OK
flesch_kincaid_grade: 14.6 12.197005988 120% => OK
coleman_liau_index: 14.28 12.5979740519 113% => OK
dale_chall_readability_score: 8.5 8.32208582834 102% => OK
difficult_words: 89.0 98.500998004 90% => OK
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 11.2 11.1389221557 101% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.