Argument Topic: "The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
In the following memo from the advertising director of the Super Screen Movie Production Company is stated that Super Screen should allocate a greater share of its budget to reaching public through advertising. The author have come to this conclusion based on the increase in positive reviews by movie reviewers. However , before this recommendation can be properly evaluated, careful examination of the evidence must provide clear answers.
Firstly, few people who attended Super Screen-produced movie than any year can be their loyal regular viewers. It is possible not all people loves to watch Super Screen production movies --perhaps it possible that movie was known to all but only few regular viewers wished to watch it thus there was increase in positive reviews.
Furthermore, it completely depends on the content of the movie and it is possible duirng past years people started loving their content than any other years --perhaps during past year the movie targeted particular age of people than ever before thus, attracting more genuine viewers than past years. If the above is true, then the argument does not hold the water.
Finally, todays world is full of technology, people now have social platforms to make their opinion public. People on social platforms does promote a particular movie if it is really worth to watch it. People tend to post reviews of movie on social platforms and it gets viral to genuine people --perhaps people with same liking gets attracted towards it and they end up watching the movie. Further, some people reading reviews on social platform may not find it interesting and prefer to watch them, even if they are loyal viewers of Super Screen-production.
In conclusion, the argument, as it stands now, is considerably flawed due to its unwarranted assumptions. If the author is able to provide more evidence, then is possible to fully evaluate the viability of the proposed recommendation to allocate a greater share of its budget next year to reaching the public through advertising.
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Comments
Essay evaluation report
samples:
https://www.testbig.com/gmatgre-argument-task-essays/following-taken-me…
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Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 13 15
No. of Words: 330 350
No. of Characters: 1662 1500
No. of Different Words: 166 200
Fourth Root of Number of Words: 4.262 4.7
Average Word Length: 5.036 4.6
Word Length SD: 2.666 2.4
No. of Words greater than 5 chars: 129 100
No. of Words greater than 6 chars: 90 80
No. of Words greater than 7 chars: 54 40
No. of Words greater than 8 chars: 30 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 25.385 21.0
Sentence Length SD: 10.803 7.5
Use of Discourse Markers (%): 0.769 0.12
Sentence-Text Coherence: 0.371 0.35
Sentence-Para Coherence: 0.643 0.50
Sentence-Sentence Coherence: 0.106 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 321, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...tive reviews by movie reviewers. However , before this recommendation can be prope...
^^
Line 5, column 13, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ase in positive reviews. Furthermore, it completely depends on the content of ...
^^
Line 5, column 108, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... it is possible duirng past years people started loving their content than any ot...
^^
Line 9, column 15, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...per Screen-production. In conclusion, the argument, as it stands now, is consi...
^^
Transition Words or Phrases used:
but, finally, first, firstly, furthermore, however, if, may, really, so, then, thus, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 19.6327345309 71% => OK
Auxiliary verbs: 5.0 12.9520958084 39% => OK
Conjunction : 5.0 11.1786427146 45% => More conjunction wanted.
Relative clauses : 3.0 13.6137724551 22% => More relative clauses wanted.
Pronoun: 24.0 28.8173652695 83% => OK
Preposition: 47.0 55.5748502994 85% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 1715.0 2260.96107784 76% => OK
No of words: 330.0 441.139720559 75% => More content wanted.
Chars per words: 5.19696969697 5.12650576532 101% => OK
Fourth root words length: 4.26214759535 4.56307096286 93% => OK
Word Length SD: 2.77514114017 2.78398813304 100% => OK
Unique words: 172.0 204.123752495 84% => More unique words wanted.
Unique words percentage: 0.521212121212 0.468620217663 111% => OK
syllable_count: 524.7 705.55239521 74% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 2.0 8.76447105788 23% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 13.0 19.7664670659 66% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 25.0 22.8473053892 109% => OK
Sentence length SD: 66.0692661454 57.8364921388 114% => OK
Chars per sentence: 131.923076923 119.503703932 110% => OK
Words per sentence: 25.3846153846 23.324526521 109% => OK
Discourse Markers: 7.53846153846 5.70786347227 132% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 4.0 5.25449101796 76% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.245977903568 0.218282227539 113% => OK
Sentence topic coherence: 0.081999222608 0.0743258471296 110% => OK
Sentence topic coherence SD: 0.0890462388064 0.0701772020484 127% => OK
Paragraph topic coherence: 0.130109249765 0.128457276422 101% => OK
Paragraph topic coherence SD: 0.0699217185173 0.0628817314937 111% => OK
Essay readability:
automated_readability_index: 15.8 14.3799401198 110% => OK
flesch_reading_ease: 46.1 48.3550499002 95% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.0 12.197005988 107% => OK
coleman_liau_index: 13.18 12.5979740519 105% => OK
dale_chall_readability_score: 8.42 8.32208582834 101% => OK
difficult_words: 74.0 98.500998004 75% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 12.0 11.1389221557 108% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.