The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
The argument believes that devoting time to weather and local news to its former level can avoid losing the advertising revenues.At first it seems the argument to be logical and after a careful scrutinity,it seems tocontains a lot of assumptions and loop holes in order to avoid the loss in advertising revenues.And also the assumption seems untenable and illogical with certain flaws in it.
Firstly, it suggests that devoted increase in national news and decrease in local and weather news made people to complain about thier station's coverage.This seems not plausible because there is no evidence in supporting the above statement.An well-known suvey or statistics could have made this claim more logical and cogent if their complains were surveyed.
Secondly, the argument assumes that because of decrease in local news and weather report and in turn which reduced it's viewers, made advertisers cancel their contracts with them.The reason may seem logical at first but,it's assumption is supported by any provable evidence.There might be reasons that, the advertisers may have contracted with other coverage because they were cheap and cost effective for them and also their interest might have matched with other coverages looking to flourish.
Finally, in turn because of these circumstances the bussiness manager of the television station tends to include their previous local news and weather report.This may be prove to false belief that, the people are still interested in them.There might be chances that viewers might have adapted to other channels because, they might be providing much interesting news and may be debate programs that are engaging people into their stations.It will be a good idea if the manager conducted surveys regarding people's interest and then implementing those can lead him for profits.
And just not telecasting the previous local news and weather reports, which viewers where interested earlier.
Recapitulating the above argument, it has lot of unjustifiable assumptions and flimsy evidences supporting the claim.And therefore, in order to get back into the track which they were earlier the above reasons should be included in the argument.And by conducting the surveys regarding their viewers might prove the argument to be cogent and feasible.
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 7 15
No. of Words: 369 350
No. of Characters: 1901 1500
No. of Different Words: 182 200
Fourth Root of Number of Words: 4.383 4.7
Average Word Length: 5.152 4.6
Word Length SD: 2.585 2.4
No. of Words greater than 5 chars: 132 100
No. of Words greater than 6 chars: 117 80
No. of Words greater than 7 chars: 77 40
No. of Words greater than 8 chars: 42 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 52.714 21.0
Sentence Length SD: 26.152 7.5
Use of Discourse Markers (%): 0.857 0.12
Sentence-Text Coherence: 0.465 0.35
Sentence-Para Coherence: 0.901 0.50
Sentence-Sentence Coherence: 0.182 0.07
Number of Paragraphs: 6 5
Grammar and spelling errors:
Line 1, column 130, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: At
...n avoid losing the advertising revenues.At first it seems the argument to be logic...
^^
Line 1, column 205, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , it
...e logical and after a careful scrutinity,it seems tocontains a lot of assumptions ...
^^^
Line 1, column 234, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... scrutinity,it seems tocontains a lot of assumptions and loop holes in order to a...
^^
Line 1, column 314, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: And
... avoid the loss in advertising revenues.And also the assumption seems untenable and...
^^^
Line 5, column 154, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: This
... complain about thier stations coverage.This seems not plausible because there is no...
^^^^
Line 5, column 242, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: An
...dence in supporting the above statement.An well-known suvey or statistics could ha...
^^
Line 5, column 242, Rule ID: EN_A_VS_AN
Message: Use 'A' instead of 'An' if the following word doesn't start with a vowel sound, e.g. 'a sentence', 'a university'
Suggestion: A
...dence in supporting the above statement.An well-known suvey or statistics could ha...
^^
Line 9, column 179, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: The
...tisers cancel their contracts with them.The reason may seem logical at first but,it...
^^^
Line 9, column 219, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , its
...The reason may seem logical at first but,its assumption is supported by any provable...
^^^^
Line 9, column 273, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: There
...n is supported by any provable evidence.There might be reasons that, the advertisers ...
^^^^^
Line 13, column 9, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...rages looking to flourish. Finally, in turn because of these circumstances t...
^^
Line 13, column 160, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: This
... previous local news and weather report.This may be prove to false belief that, the ...
^^^^
Line 13, column 240, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: There
...the people are still interested in them.There might be chances that viewers might hav...
^^^^^
Line 13, column 440, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: It
...are engaging people into their stations.It will be a good idea if the manager cond...
^^
Line 13, column 545, Rule ID: THIS_NNS[2]
Message: Did you mean 'this can' or 'those cans'?
Suggestion: this can; those cans
... peoples interest and then implementing those can lead him for profits. And just not te...
^^^^^^^^^
Line 19, column 118, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: And
...d flimsy evidences supporting the claim.And therefore, in order to get back into th...
^^^
Line 19, column 246, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: And
...sons should be included in the argument.And by conducting the surveys regarding the...
^^^
Transition Words or Phrases used:
also, but, finally, first, firstly, if, look, may, regarding, second, secondly, so, still, then, therefore, well
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 23.0 11.1786427146 206% => Less conjunction wanted
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 34.0 28.8173652695 118% => OK
Preposition: 45.0 55.5748502994 81% => OK
Nominalization: 12.0 16.3942115768 73% => OK
Performance on vocabulary words:
No of characters: 1953.0 2260.96107784 86% => OK
No of words: 356.0 441.139720559 81% => More content wanted.
Chars per words: 5.48595505618 5.12650576532 107% => OK
Fourth root words length: 4.34372677135 4.56307096286 95% => OK
Word Length SD: 2.8235186011 2.78398813304 101% => OK
Unique words: 188.0 204.123752495 92% => More unique words wanted.
Unique words percentage: 0.52808988764 0.468620217663 113% => OK
syllable_count: 593.1 705.55239521 84% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 4.96107784431 161% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 4.0 1.67365269461 239% => Less conjunction wanted as sentence beginning.
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 6.0 19.7664670659 30% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 59.0 22.8473053892 258% => The Avg. Sentence Length is relatively long.
Sentence length SD: 144.752278815 57.8364921388 250% => The lengths of sentences changed so frequently.
Chars per sentence: 325.5 119.503703932 272% => Less chars_per_sentence wanted.
Words per sentence: 59.3333333333 23.324526521 254% => Less words per sentence wanted.
Discourse Markers: 18.6666666667 5.70786347227 327% => Less transition words/phrases wanted.
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 17.0 5.25449101796 324% => Less language errors wanted.
Sentences with positive sentiment : 4.0 8.20758483034 49% => More positive sentences wanted.
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 0.0 4.67664670659 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.154059343734 0.218282227539 71% => OK
Sentence topic coherence: 0.0930003515143 0.0743258471296 125% => OK
Sentence topic coherence SD: 0.0582421747122 0.0701772020484 83% => OK
Paragraph topic coherence: 0.0930003515143 0.128457276422 72% => OK
Paragraph topic coherence SD: 0.0582421747122 0.0628817314937 93% => OK
Essay readability:
automated_readability_index: 34.1 14.3799401198 237% => Automated_readability_index is high.
flesch_reading_ease: 3.13 48.3550499002 6% => Flesch_reading_ease is low.
smog_index: 14.6 7.1628742515 204% => Smog_index is high.
flesch_kincaid_grade: 27.5 12.197005988 225% => Flesch kincaid grade is high.
coleman_liau_index: 15.45 12.5979740519 123% => OK
dale_chall_readability_score: 10.87 8.32208582834 131% => OK
difficult_words: 97.0 98.500998004 98% => OK
linsear_write_formula: 30.0 12.3882235529 242% => Linsear_write_formula is high.
gunning_fog: 25.6 11.1389221557 230% => Gunning_fog is high.
text_standard: 15.0 11.9071856287 126% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.