Over the past year, our late-night news program has devoted increasingly more time to covering national news and less time to covering weather and local news. During the same time period, most of the complaints we received from viewers were concerned with the station's coverage of weather and local news. In addition, several local businesses that used to run advertisements during our late-night news program have just cancelled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand the coverage of weather and local news on all our news programs.
The author in his argument claims that if the time devoted for local and weather news is restored to its former level, the viewers are bound to increase. This claim however does not strongly prove that such a change is bound to happen. The reason for decline in viewers could be anything and not only the one mentioned by author.
It might so happen that the quality of coverage provided by the television station might not be adequate and so the viewers might have switched to different stations. For relying on the above claim, the author needs to compare the viewers of rival stations and present a data wherein the rise/fall in the viewers can be monitored and only then will the claim can be judged.
In addition to this, the weather might also be a judgement factor in deciding the author's claim. Because of the existing weather conditions, the people might have changed their sleeping habits and few of them might have started going to bed early. This will also have an impact on the station's viewer numbers. Thus, increasing more local/weather coverage will be of no use.
Furthermore, the author states that the advertising revenues will also increase with an increase in local news coverage. In this case, the author needs to offer a more detailed analysis on the local business in a particular target area. One of the reason the business are not showing up for advertising can be a decline in their profits. The businesses might be incurring losses and because of which it might not be feasible for them to add further advertising costs. Thus, adding more local coverage will surely be of no use in this scenario.
Examining all the various factors associated with the author's claim, the argument does not fully justify switching to local/weather coverage. While the proposal does highlight a possibility, more inputs are yet required from the author's part.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-31 | tomlee0205 | 78 | view |
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| 2023-08-19 | riyarmy | 58 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 2.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 16 15
No. of Words: 322 350
No. of Characters: 1521 1500
No. of Different Words: 156 200
Fourth Root of Number of Words: 4.236 4.7
Average Word Length: 4.724 4.6
Word Length SD: 2.379 2.4
No. of Words greater than 5 chars: 109 100
No. of Words greater than 6 chars: 85 80
No. of Words greater than 7 chars: 54 40
No. of Words greater than 8 chars: 20 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 20.125 21.0
Sentence Length SD: 6.99 7.5
Use of Discourse Markers (%): 0.625 0.12
Sentence-Text Coherence: 0.341 0.35
Sentence-Para Coherence: 0.582 0.50
Sentence-Sentence Coherence: 0.097 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 9, column 286, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
...y. This will also have an impact on the stations viewer numbers. Thus, increasing more l...
^^^^^^^^
Transition Words or Phrases used:
also, furthermore, however, if, so, then, thus, while, in addition
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 15.0 19.6327345309 76% => OK
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 8.0 11.1786427146 72% => OK
Relative clauses : 5.0 13.6137724551 37% => More relative clauses wanted.
Pronoun: 17.0 28.8173652695 59% => OK
Preposition: 37.0 55.5748502994 67% => OK
Nominalization: 5.0 16.3942115768 30% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1570.0 2260.96107784 69% => OK
No of words: 319.0 441.139720559 72% => More content wanted.
Chars per words: 4.92163009404 5.12650576532 96% => OK
Fourth root words length: 4.22617688928 4.56307096286 93% => OK
Word Length SD: 2.52850418209 2.78398813304 91% => OK
Unique words: 157.0 204.123752495 77% => More unique words wanted.
Unique words percentage: 0.492163009404 0.468620217663 105% => OK
syllable_count: 487.8 705.55239521 69% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 10.0 8.76447105788 114% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 38.8216575348 57.8364921388 67% => OK
Chars per sentence: 98.125 119.503703932 82% => OK
Words per sentence: 19.9375 23.324526521 85% => OK
Discourse Markers: 4.125 5.70786347227 72% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 1.0 5.25449101796 19% => OK
Sentences with positive sentiment : 5.0 8.20758483034 61% => OK
Sentences with negative sentiment : 5.0 6.88822355289 73% => OK
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.124057913874 0.218282227539 57% => OK
Sentence topic coherence: 0.0498668263895 0.0743258471296 67% => OK
Sentence topic coherence SD: 0.0592907924351 0.0701772020484 84% => OK
Paragraph topic coherence: 0.0767574416285 0.128457276422 60% => OK
Paragraph topic coherence SD: 0.0362732110733 0.0628817314937 58% => OK
Essay readability:
automated_readability_index: 11.7 14.3799401198 81% => Automated_readability_index is low.
flesch_reading_ease: 60.65 48.3550499002 125% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.5 12.197005988 78% => OK
coleman_liau_index: 11.26 12.5979740519 89% => OK
dale_chall_readability_score: 8.39 8.32208582834 101% => OK
difficult_words: 77.0 98.500998004 78% => More difficult words wanted.
linsear_write_formula: 9.0 12.3882235529 73% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 10.0 11.9071856287 84% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.