Topic: The following is from a memo from the advertising director of the Super screen Movie Production Company.
According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public’s lack of awareness that movies of good quality are available. Super screen should therefore allocate a greater share of its budget next year to reaching the public through advertising.
The memo is about increasing the budget for the advertising of super screen movie production Company. The advertising director based his conclusion on the report conducted past year on number of people attended and their reviews on the movie. The basis on which the conclusion drawn is flawed and will require more corroborations.
Firstly, the conclusion is mainly based on the report of the past year which cannot be relied upon. The report states that the people attended the movie are very less, but the reviews by the viewers are positive. it may happen that the movies produced by the Siler screen last year may be of a specific genre type. if this is the case the specific genre movies may not attract a large number of viewers rather it sticks to that genre movie lovers. it may also happen that the last year there mignt be any political elections or economic breaksown so that the people are not at all intrested in watching any movie. if so, then the conclusion drawn that number of people attending movis is very scarce due to lack of advertisement is flawed.
Secondly, it is mentioned that the percenatge of positive reviews about specific Silver screen produced movie increased from past year. Here the advrtising director doennot disclose the toal movie reviewrs that have provided their review for the movie. it maay so happen thet very few movie reviewers would have provided the review out of which many poditive reviews are obtained. it is also stated that the review is taken for a specific movie of super screen. it may so happen thet the specific movie if good and all other movies of super screen may be no that good and people may lost worthy on Superscreen movies. if so happens, then increasing advertising is of no use and the caution shoud be taken over content and production values of the movie.
In continuation, it is also stated taht the problem is not with the quality of movies but the public lack of awareness of movies. if so then the intial stement said that tehpublic attendees to the movie decresed from last yaers. this means people are aware of the movie house but themovies of thet year are of less quality. Thus the conclusion drawn is flawed.
With regards to the above ideas, it can be concluded that the way the advertising director's idea to increase the budget for advertisements drawn is flawed. To prove the conlusion, the advertising direction has to increase the people from which the reviews taken and the review should be based on the movie quality of present year. this will provide the required information on which th conclusion can be drwan.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-12-17 | hexa | 42 | view |
| 2019-11-11 | chapagain08 | 47 | view |
| 2019-10-27 | kevlarpeng | 55 | view |
| 2019-10-26 | gutta prudhvi | 77 | view |
| 2019-10-12 | shekhawat2407 | 30 | view |
- The best way for a society to prepare its young people for leadership in government, industry, or other fields is by instilling in them a sense of cooperation, not competition. 54
- Topic: The following is from a memo from the advertising director of the Super screen Movie Production Company.According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any 77
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 13 15
No. of Words: 452 350
No. of Characters: 2116 1500
No. of Different Words: 178 200
Fourth Root of Number of Words: 4.611 4.7
Average Word Length: 4.681 4.6
Word Length SD: 2.447 2.4
No. of Words greater than 5 chars: 143 100
No. of Words greater than 6 chars: 89 80
No. of Words greater than 7 chars: 66 40
No. of Words greater than 8 chars: 40 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 34.769 21.0
Sentence Length SD: 27.008 7.5
Use of Discourse Markers (%): 0.615 0.12
Sentence-Text Coherence: 0.395 0.35
Sentence-Para Coherence: 0.619 0.50
Sentence-Sentence Coherence: 0.111 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 244, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...ttended and their reviews on the movie. The basis on which the conclusion drawn is ...
^^^
Line 7, column 214, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...he reviews by the viewers are positive. it may happen that the movies produced by ...
^^
Line 7, column 316, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...t year may be of a specific genre type. if this is the case the specific genre mov...
^^
Line 7, column 316, Rule ID: SENTENCE_FRAGMENT[1]
Message: “if” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...t year may be of a specific genre type. if this is the case the specific genre mov...
^^
Line 7, column 378, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
...e specific genre movies may not attract a large number of viewers rather it sticks to that genre ...
^^^^^^^^^^^^^^^^^
Line 7, column 449, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...r it sticks to that genre movie lovers. it may also happen that the last year ther...
^^
Line 7, column 615, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...at all intrested in watching any movie. if so, then the conclusion drawn that numb...
^^
Line 13, column 254, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...ve provided their review for the movie. it maay so happen thet very few movie revi...
^^
Line 13, column 382, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...ich many poditive reviews are obtained. it is also stated that the review is taken...
^^
Line 13, column 463, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...n for a specific movie of super screen. it may so happen thet the specific movie i...
^^
Line 13, column 463, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...n for a specific movie of super screen. it may so happen thet the specific movie i...
^^
Line 13, column 556, Rule ID: NOW[2]
Message: Did you mean 'now' (=at this moment) instead of 'no' (negation)?
Suggestion: now
...all other movies of super screen may be no that good and people may lost worthy on...
^^
Line 13, column 619, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
... may lost worthy on Superscreen movies. if so happens, then increasing advertising...
^^
Line 19, column 131, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...the public lack of awareness of movies. if so then the intial stement said that te...
^^
Line 19, column 131, Rule ID: SENTENCE_FRAGMENT[1]
Message: “if” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...the public lack of awareness of movies. if so then the intial stement said that te...
^^
Line 19, column 230, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: This
... to the movie decresed from last yaers. this means people are aware of the movie hou...
^^^^
Line 19, column 325, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Thus,
...ovies of thet year are of less quality. Thus the conclusion drawn is flawed. ...
^^^^
Line 25, column 70, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...as, it can be concluded that the way the advertising directors idea to increase t...
^^
Line 25, column 333, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: This
...d on the movie quality of present year. this will provide the required information o...
^^^^
Transition Words or Phrases used:
also, but, first, firstly, if, may, second, secondly, so, then, thus, as to
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 28.0 19.6327345309 143% => OK
Auxiliary verbs: 14.0 12.9520958084 108% => OK
Conjunction : 11.0 11.1786427146 98% => OK
Relative clauses : 17.0 13.6137724551 125% => OK
Pronoun: 27.0 28.8173652695 94% => OK
Preposition: 53.0 55.5748502994 95% => OK
Nominalization: 8.0 16.3942115768 49% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2181.0 2260.96107784 96% => OK
No of words: 452.0 441.139720559 102% => OK
Chars per words: 4.82522123894 5.12650576532 94% => OK
Fourth root words length: 4.61088837703 4.56307096286 101% => OK
Word Length SD: 2.49589980159 2.78398813304 90% => OK
Unique words: 183.0 204.123752495 90% => More unique words wanted.
Unique words percentage: 0.404867256637 0.468620217663 86% => More unique words wanted or less content wanted.
syllable_count: 669.6 705.55239521 95% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 10.0 4.96107784431 202% => Less pronouns wanted as sentence beginning.
Article: 6.0 8.76447105788 68% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 22.0 19.7664670659 111% => OK
Sentence length: 20.0 22.8473053892 88% => OK
Sentence length SD: 31.8046724568 57.8364921388 55% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 99.1363636364 119.503703932 83% => OK
Words per sentence: 20.5454545455 23.324526521 88% => OK
Discourse Markers: 3.40909090909 5.70786347227 60% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 19.0 5.25449101796 362% => Less language errors wanted.
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 10.0 4.67664670659 214% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.311620341726 0.218282227539 143% => OK
Sentence topic coherence: 0.104805376727 0.0743258471296 141% => OK
Sentence topic coherence SD: 0.0781572054666 0.0701772020484 111% => OK
Paragraph topic coherence: 0.193724989905 0.128457276422 151% => OK
Paragraph topic coherence SD: 0.054101314575 0.0628817314937 86% => OK
Essay readability:
automated_readability_index: 11.6 14.3799401198 81% => Automated_readability_index is low.
flesch_reading_ease: 59.64 48.3550499002 123% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.9 12.197005988 81% => OK
coleman_liau_index: 10.73 12.5979740519 85% => OK
dale_chall_readability_score: 7.53 8.32208582834 90% => OK
difficult_words: 83.0 98.500998004 84% => More difficult words wanted.
linsear_write_formula: 8.0 12.3882235529 65% => OK
gunning_fog: 10.0 11.1389221557 90% => OK
text_standard: 10.0 11.9071856287 84% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.