Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.
Since several kinds of advertisements are spreading on many virtual platforms, there are many arguments related to whether current advertising methods effectively encourage customers to go shopping or not. In my opinion, while I support the perspective that advertising places an essential role in marketing, I can not deny the fact that some of these become boring.
On one hand, new products or services should indeed be introduced to a wide range of customers based on their needs, thus, advertising is necessitated to be involved in marketing campaigns to meet this requirement. By leveraging the widespread of the internet and social media, which have millions of users, advertising agencies could easily approach potential customers and recommend them to purchase specific items or try certain services. In this way, companies could increase their sales and gain enormous profits through this method. For instance, an innovative machine with excellent qualities could not be popular if it does not have appropriate introductions worldwide. Therefore, there are not enough incomes to maintain working, the company would face deficits in financial resources and possibly be bankrupt.
On the other hand, due to many exaggerations in the functionalities of some products in commercial marketing. Many manufacturers make up their products with false information and functions to gain popularity, regardless of the consequences. By doing this, customers are likely to be exposed to many risks from the adverse effects of these products. It undermines the credibility of the advertisement so that people tend to lose interest in this method. As a result, it leads to the fact that the majority of customers always skip and ignore advertisements. Because of this, advertising becomes less persuasive in the market.
In conclusion, every good need advertising to gain profits, however, advertising should base on the true quality of products.
Transition Words or Phrases used:
however, if, so, therefore, thus, while, for instance, in conclusion, as a result, in my opinion, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 13.1623246493 76% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 22.0 24.0651302605 91% => OK
Preposition: 49.0 41.998997996 117% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1647.0 1615.20841683 102% => OK
No of words: 299.0 315.596192385 95% => More content wanted.
Chars per words: 5.50836120401 5.12529762239 107% => OK
Fourth root words length: 4.1583189471 4.20363070211 99% => OK
Word Length SD: 3.15626935144 2.80592935109 112% => OK
Unique words: 186.0 176.041082164 106% => OK
Unique words percentage: 0.622073578595 0.561755894193 111% => OK
syllable_count: 521.1 506.74238477 103% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 9.0 4.76152304609 189% => OK
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 46.1267110185 49.4020404114 93% => OK
Chars per sentence: 117.642857143 106.682146367 110% => OK
Words per sentence: 21.3571428571 20.7667163134 103% => OK
Discourse Markers: 8.21428571429 7.06120827912 116% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.132116255369 0.244688304435 54% => OK
Sentence topic coherence: 0.0478056149682 0.084324248473 57% => OK
Sentence topic coherence SD: 0.0483874069291 0.0667982634062 72% => OK
Paragraph topic coherence: 0.0910276183839 0.151304729494 60% => OK
Paragraph topic coherence SD: 0.036002441109 0.056905535591 63% => OK
Essay readability:
automated_readability_index: 15.2 13.0946893788 116% => OK
flesch_reading_ease: 41.7 50.2224549098 83% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 14.68 12.4159519038 118% => OK
dale_chall_readability_score: 10.01 8.58950901804 117% => OK
difficult_words: 101.0 78.4519038076 129% => OK
linsear_write_formula: 15.0 9.78957915832 153% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 15.0 10.7795591182 139% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.