Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it.
Discuss both views and give your opinion.
These days it is not uncommon to see that advertisements have surrounded us completely. Whereas some argue that it is significantly contributes to increase in sales, other people claim that they barely concentrate on it. I believe that advertising is the key to increase sale numbers, despite the fact that there are some exceptions.
In general, advertising has played a major role in boosting the number of consumers. Firstly, advertisement is a powerful psychological tool which can make people to commence chasing products even though they have no desire. Hence, the majority of marketing campaigns attempt to create successful advertisements in trial and error. Another major power of advertisement could be maintaining potential consumers. Take, Apple company products, as an example. Their public relations are succeeded due to reaching every single smartphone user and notifying them about privileges of their products. Moreover, most of advertising companies are attracting celebrities to create sensational events. Although it makes products in a great demand, advertisement might be futile in some aspects.
There is no evidence that all of advertisement can be successful. Since advertising is attributed to increase the revenue of companies, more and more people have produced it in terms of everything, but quality. Hence, the effectiveness is weakened when the majority of ads are become similar to each other. The last but not least, many advertisements could lead to unexpected results. In spite of obtaining the attention of the public, advertisement might leave positive impressions, however there may be no impact on sales increase.
In conclusion, it is argued that advertising is of importance in sales. I believe that even if some advertisements fail to draw people’s attention, they still play a pivotal role in marketing.
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- There has been a dramatic growth in the number of people studying at universities in the last few decades While some people see this as a positive trend which raises the general level of education within the community others fear that it is lowering the q 73
Transition Words or Phrases used:
but, first, firstly, hence, however, if, may, moreover, so, still, whereas, in conclusion, in general, in spite of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 13.1623246493 129% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 5.0 10.4138276553 48% => More conjunction wanted.
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 24.0 24.0651302605 100% => OK
Preposition: 38.0 41.998997996 90% => OK
Nominalization: 10.0 8.3376753507 120% => OK
Performance on vocabulary words:
No of characters: 1569.0 1615.20841683 97% => OK
No of words: 285.0 315.596192385 90% => More content wanted.
Chars per words: 5.50526315789 5.12529762239 107% => OK
Fourth root words length: 4.10876417139 4.20363070211 98% => OK
Word Length SD: 3.26012686998 2.80592935109 116% => OK
Unique words: 171.0 176.041082164 97% => OK
Unique words percentage: 0.6 0.561755894193 107% => OK
syllable_count: 504.9 506.74238477 100% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 18.0 16.0721442886 112% => OK
Sentence length: 15.0 20.2975951904 74% => The Avg. Sentence Length is relatively short.
Sentence length SD: 29.29395505 49.4020404114 59% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 87.1666666667 106.682146367 82% => OK
Words per sentence: 15.8333333333 20.7667163134 76% => OK
Discourse Markers: 6.33333333333 7.06120827912 90% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.251698123166 0.244688304435 103% => OK
Sentence topic coherence: 0.0790856755865 0.084324248473 94% => OK
Sentence topic coherence SD: 0.0366970950251 0.0667982634062 55% => OK
Paragraph topic coherence: 0.16380587701 0.151304729494 108% => OK
Paragraph topic coherence SD: 0.00911947368465 0.056905535591 16% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 12.4 13.0946893788 95% => Automated_readability_index is low.
flesch_reading_ease: 39.33 50.2224549098 78% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.5 11.3001002004 102% => OK
coleman_liau_index: 14.38 12.4159519038 116% => OK
dale_chall_readability_score: 9.09 8.58950901804 106% => OK
difficult_words: 85.0 78.4519038076 108% => OK
linsear_write_formula: 9.0 9.78957915832 92% => OK
gunning_fog: 8.0 10.1190380762 79% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.