Some people say that the main aim of advertising is to improve the sales of products that people do not really need. To what extent do you agree or disagree?
Some people believe that the purpose of advertisement is to increase the sales of merchandises that are inessential for buyers. I somewhat disagree with this viewpoint, even though the promotion channel can be harnessed to stamp out manufacturers' inventory in order to garner some financial benefits for sellers.
Apart from disseminating information of unsought products, fostering brand image and popularizing newly launched offerings are vital roles of advertisements. It is not uncommon that companies utilize the marketing channel to introduce their philosophies and burnish their public images. This can be materialized by undertaking social activities and sponsoring for local major events that manifest values of economic organizations, rendering enteprises closer to the masses. Another virtue of the marketing instrument is that it spurs awareness of spenders with trendy items. Before the advent of certain products, distinct advantages of them including organic materials or eco-friendly characteristics are often broadcast to occupy the minds of potential buyers. Not only does the apprach boost the chance that customers purchase the particular products, but it enhances brand identities associated with them.
Admittedly, products with unenviable sales sometimes need a dose of promotion, allowing companies to reap part of manufaturing expenditure. If the companies fail to deliver successful advertising campaigns, losses can be even exacerbated. Owing to the risk, utilization of this method is thus may not be favored among the business world.
In sum, there are other uses of advetisements in lieu of mainly haversting revenue from products with poor sales, albeit circulating about the products can be exploited in few situations. I mostly object to the notion that ads are mostly deployed to generate income from less interested products.
Transition Words or Phrases used:
but, if, may, so, thus, apart from
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 6.0 7.85571142285 76% => OK
Conjunction : 5.0 10.4138276553 48% => More conjunction wanted.
Relative clauses : 7.0 7.30460921844 96% => OK
Pronoun: 19.0 24.0651302605 79% => OK
Preposition: 43.0 41.998997996 102% => OK
Nominalization: 6.0 8.3376753507 72% => OK
Performance on vocabulary words:
No of characters: 1598.0 1615.20841683 99% => OK
No of words: 276.0 315.596192385 87% => More content wanted.
Chars per words: 5.78985507246 5.12529762239 113% => OK
Fourth root words length: 4.07593519647 4.20363070211 97% => OK
Word Length SD: 3.16923584964 2.80592935109 113% => OK
Unique words: 182.0 176.041082164 103% => OK
Unique words percentage: 0.659420289855 0.561755894193 117% => OK
syllable_count: 502.2 506.74238477 99% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 34.2085494003 49.4020404114 69% => OK
Chars per sentence: 122.923076923 106.682146367 115% => OK
Words per sentence: 21.2307692308 20.7667163134 102% => OK
Discourse Markers: 2.61538461538 7.06120827912 37% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0967167633104 0.244688304435 40% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0329472562306 0.084324248473 39% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.0542134134594 0.0667982634062 81% => OK
Paragraph topic coherence: 0.0654459252507 0.151304729494 43% => OK
Paragraph topic coherence SD: 0.0497291892521 0.056905535591 87% => OK
Essay readability:
automated_readability_index: 16.5 13.0946893788 126% => OK
flesch_reading_ease: 33.24 50.2224549098 66% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.8 11.3001002004 122% => OK
coleman_liau_index: 16.3 12.4159519038 131% => OK
dale_chall_readability_score: 11.03 8.58950901804 128% => OK
difficult_words: 111.0 78.4519038076 141% => OK
linsear_write_formula: 12.5 9.78957915832 128% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 17.0 10.7795591182 158% => OK
What are above readability scores?
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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.