Nowadays, the increased competition in any business, has forced business owners to get creative in the marketing schemes adopted by them. As the prompt suggests, modern businesses aim to sell their products by labelling them as new in some way. This is a smart thing to do from a business point of view but there can be some repercussions on the consumers. The detailed reasons of why businesses adopt this strategy and the positive and negative aspects of this development on both the sellers and consumers will be discussed below.
First of all, the society that we live in is very cut-throat and if someone falls behind, there are plenty of others in the market to take their place. As a result, it is essential to stay ahead of the pack by any means possible. Thus, selling one's product becomes easier if they provide something new in some way. For example: the Mobile Financial Service(MFS) industry in Bangladesh which was once solely dominated by Bkash(the first MFS provider in Bangladesh) has become quite saturated now with new companies like: Nogod, SureCash and Rocket entering the market. Consequently, the dominance that Bkash once had is long gone. On the other hand, Nogod, SureCash and any new potential companies entering the market will not be greeted with an empty playing field. As a result, to survive in this industry, each company must provide something unique that will set them apart from their competitors, as it is the survival of fittest in today's economy.
Furthermore, such competition can bring about some major advantages for the consumers. Competition in the same industry will only force competing companies to make their prodcuts and services better and leave no room for them to slack off. For example: to cite the MFS industry in Bangladesh again, Nogod cannot afford to have poor server service, as they know poor service will translate to them loosing customers and their competitors picking up their lost customers. For these reasons, healthy competition among competitors will bring good news for the customers.
On the contrary, during this day and age of mass social media usage, it is very easy for false news to propagate and influence the population of a country. Anyone can promote their product(s) on social media by claiming false information regarding their product(s). Once a false information gains a litte traction it spreads like wildfire. This is because, there is no feature for fact checking anything that gets posted on social media and as a result consumers get duped into buying a product or service. Such a problem has no solution available and require the customers to be wary about anything being advertised to them.
To summarize, it is a very common phenomena for companies to promote their products by claiming they are new in some way. Such actions can have both positive and negative effects as discussed above but it is upto to the customers to always take new advertisements with a grain of salt. If consumers remain cautious about the disadvantages, there will not be any problem.
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Grammar and spelling errors:
Line 3, column 245, Rule ID: ONES[1]
Message: Did you mean 'one's'?
Suggestion: one's
...ck by any means possible. Thus, selling ones product becomes easier if they provide ...
^^^^
Line 7, column 263, Rule ID: SENTENCE_FRAGMENT[1]
Message: “Once” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...e information regarding their products. Once a false information gains a litte tract...
^^^^
Line 7, column 623, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...bout anything being advertised to them. To summarize, it is a very common phenom...
^^^^^
Line 9, column 35, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'phenomenon'?
Suggestion: phenomenon
... To summarize, it is a very common phenomena for companies to promote their products...
^^^^^^^^^
Line 9, column 372, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...antages, there will not be any problem.
^^^
Transition Words or Phrases used:
but, consequently, first, furthermore, if, regarding, so, thus, apart from, as for, for example, as a result, first of all, on the contrary, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 19.0 13.1623246493 144% => OK
Auxiliary verbs: 13.0 7.85571142285 165% => OK
Conjunction : 17.0 10.4138276553 163% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 36.0 24.0651302605 150% => Less pronouns wanted
Preposition: 72.0 41.998997996 171% => OK
Nominalization: 12.0 8.3376753507 144% => OK
Performance on vocabulary words:
No of characters: 2547.0 1615.20841683 158% => OK
No of words: 510.0 315.596192385 162% => Less content wanted.
Chars per words: 4.99411764706 5.12529762239 97% => OK
Fourth root words length: 4.75217629947 4.20363070211 113% => OK
Word Length SD: 2.6863095747 2.80592935109 96% => OK
Unique words: 261.0 176.041082164 148% => OK
Unique words percentage: 0.511764705882 0.561755894193 91% => More unique words wanted or less content wanted.
syllable_count: 803.7 506.74238477 159% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 6.0 2.10420841683 285% => Less adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 23.0 16.0721442886 143% => OK
Sentence length: 22.0 20.2975951904 108% => OK
Sentence length SD: 47.8584475499 49.4020404114 97% => OK
Chars per sentence: 110.739130435 106.682146367 104% => OK
Words per sentence: 22.1739130435 20.7667163134 107% => OK
Discourse Markers: 6.86956521739 7.06120827912 97% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 5.0 5.01903807615 100% => OK
Sentences with positive sentiment : 14.0 8.67935871743 161% => OK
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.281237955688 0.244688304435 115% => OK
Sentence topic coherence: 0.0781431921793 0.084324248473 93% => OK
Sentence topic coherence SD: 0.0782065899371 0.0667982634062 117% => OK
Paragraph topic coherence: 0.169733858592 0.151304729494 112% => OK
Paragraph topic coherence SD: 0.0988835027449 0.056905535591 174% => OK
Essay readability:
automated_readability_index: 13.2 13.0946893788 101% => OK
flesch_reading_ease: 49.15 50.2224549098 98% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 11.66 12.4159519038 94% => OK
dale_chall_readability_score: 8.66 8.58950901804 101% => OK
difficult_words: 127.0 78.4519038076 162% => OK
linsear_write_formula: 11.0 9.78957915832 112% => OK
gunning_fog: 10.8 10.1190380762 107% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.